Sat.Sep 03, 2022 - Fri.Sep 09, 2022

article thumbnail

The Future of Machine Learning in Cybersecurity

CIO

Machine learning (ML) is a commonly used term across nearly every sector of IT today. And while ML has frequently been used to make sense of big data—to improve business performance and processes and help make predictions—it has also proven priceless in other applications, including cybersecurity. This article will share reasons why ML has risen to such importance in cybersecurity, share some of the challenges of this particular application of the technology and describe the future that machine

Learning 903
article thumbnail

Can Data Mining Aid with Off-Page SEO Strategies?

Smart Data Collective

Data mining technology has led to some important breakthroughs in modern marketing. Even major companies like HubSpot have talked extensively about the benefits of using data mining for marketing. One of the most important ways that companies can use data mining in their marketing strategies is with SEO. Data mining is especially useful in the context of offsite SEO.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Calling The Power BI Enhanced Refresh API From Power Automate, Part 5: Getting A Dataset’s Refresh History

Chris Webb BI

In the last post in this series I showed how to get the status of an individual Power BI dataset refresh. In this post I’ll show how to get the history of a dataset’s refreshes and save it to a file in OneDrive for Business – useful if you want to do some analysis on refresh performance or the causes of failures. This is one of the most straightforward things to do with the Power BI Enhanced Refresh API , especially once you’ve already got a custom connector created in th

Analysis 264
article thumbnail

Buyer’s Guide: Finding the Right Lead Routing Software for Your Business

Zoominfo

You’ve probably heard by now how intelligent lead routing — an automated system of processing leads — can help sales teams improve their speed to lead and ensure nothing falls through the cracks. But finding the best lead routing software for your business takes special consideration — your team has unique needs, and all lead routing solutions are not created equal.

Business 130
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

Making AI accessible leads to greater innovation

CIO

It’s difficult to visualise the true scale of AI, as it’s almost certainly more than you imagine – it’s going to contribute more to the global economy than the current GDP of India and China combined. PwC research suggests that AI could contribute as much as $15.7 trillion by 2030, and by singularly responsible for a 26 per cent boost in the GDP of local economies.

More Trending

article thumbnail

5 Key Predictions for Black Friday Sale 2022

Intelligence Node

Online sales rose 9% in the US to $257 bn in 2021. Though relatively modest, it was the highest growth witnessed since the pandemic. With looming inflation and recession, 2022. The post 5 Key Predictions for Black Friday Sale 2022 appeared first on Blog.

Sales 104
article thumbnail

Making Sense of a ‘Weird’ Labor Market — What Recruiters Need to Know

Zoominfo

It’s been a summer full of contradictions for the US economy. As recovery from the pandemic continues, we’ve experienced a tumultuous period of labor shortages, inflation, and now fears of an impending economic downturn. However, while some industries are facing very hard times and difficult choices, others are still booming. “We’re just in this weird economy that sometimes feels like a recession, but is growing at the same time,” says Robert Daugherty, senior vice president of global tale

Marketing 130
article thumbnail

Government tech procurement takes three times longer than average

CIO

Government organizations have the longest average buying cycle for technology when compared to other sectors, with procurement laws injecting complexity into the procurement process, according to a Gartner report. The report, which is based on a survey of 1,120 executives with the inclusion of 79 public sector employees across the US, Canada, France, Germany, the UK, Australia and Singapore, showed that the average buying cycle for government entities is 22 months.

Research 823
article thumbnail

How an IT Help Desk and Other Tools Can Reduce IT Support Tickets

Smart Data Collective

It’s probably impossible to run a business without receiving at least a few support tickets. But if your firm is constantly overwhelmed by so many tickets that it feels like you’re drowning, that’s not normal. There are ways to reduce the number of IT support tickets you receive and bring them down to a normal level. Here’s how. The Importance of Reducing Support Ticket Volume.

IT 282
article thumbnail

7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

article thumbnail

Wink, Inc. Releases Second Quarter, 2022 Life Sales Results

Wink Intel

— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE. . INDEXED LIFE SALES CONTINUE ON RECORD SETTING PACE. Wink, Inc. Releases Second Quarter, 2022 Life Sales Results. Des Moines, Iowa. September 2 nd , 2022 – Wink, Inc. released the second quarter, 2022 life sales results in its 100 th edition of Wink’s Sales & Market Report. Wink’s Sales & Market Report is the insurance industry’s #1 resource for life insurance sales data, since 1997.

Sales 105
article thumbnail

5 Strategies for Remaining Afloat During Economic Uncertainty

Zoominfo

One of the most remarkable things about today’s economic slowdown is actually the decade of growth that got us here. From the ashes of the financial crisis to the once-in-a-lifetime shock of the pandemic, the American economy went on a bull run that produced an unbelievable level of innovation and wealth creation. That also means there’s a generation of emerging business leaders who haven’t worked during a prolonged recession.

Sales 100
article thumbnail

Dark secrets of developer motivation

CIO

Human resources has long understood that money is an inadequate motivator. We know that because workers don’t simply operate according to market conditions, always favoring more money above all else. Instead, people are looking for something more ephemeral, which we’ll call meaning. . Developers are also looking for meaning, the sense that their work has purpose, but they have unique ways of finding it that may not always obvious.

article thumbnail

Tips To Improve App UX with Advanced Mobile Analytics?

Smart Data Collective

Analytics technology is having a huge impact on many aspects of modern business. One of the most important applications of analytics is with improving the user experience. User experience is a key part of building a successful mobile app. You cannot build a successful business with your app if it doesn’t offer a smooth experience to users. So, what are the factors that contribute to your app’s user experience?

Business 276
article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

What is Data Visualization and How Does It Work? Examples and Tools

Netbasequid

Data is the language of business. Used most often as a reference point, addressing performance metrics, or making projections, many marketers struggle to make ‘talking data’ appealing enough to get their salient points across. But that doesn’t have to be the case, with data visualizations to the rescue! Data visualizations are essential because they make it easy to pass on information without compromising on meaning.

IT 98
article thumbnail

SECOND QUARTER 2022 LIFE INSURANCE SALES

Wink Intel

Non-Variable UL. Sales for the second quarter of 2022 were $790 million, compared with sales of $756 million for the second quarter of 2021. Second quarter non-variable life sales were up more than 7% when compared to the previous quarter and up more than 4% as compared to the same period last year. Non-variable universal life (UL) sales include both indexed UL and fixed UL product sales.

Sales 98
article thumbnail

Better, faster decisions: Why businesses thrive on real-time data

CIO

Most organizations understand the profound impact that data is having on modern business. In Foundry’s 2022 Data & Analytics Study , 88% of IT decision-makers agree that data collection and analysis have the potential to fundamentally change their business models over the next three years. The ability to pivot quickly to address rapidly changing customer or market demands is driving the need for real-time data.

Business 743
article thumbnail

AI Technology Helps eCommerce Brands Optimize for Mobile

Smart Data Collective

Not unless you live in the most remote part of this world or somewhere underground, chances are that you have heard something about Artificial Intelligence (AI). But how does AI technology help eCommerce brands optimize for mobile? Artificial Intelligence is becoming a big part of how different industries operate. The popularity of smart devices, security checks, research in the healthcare industry, and self-checkout registers are just a few examples of areas where AI is prominent.

article thumbnail

Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

article thumbnail

How Heat Affects Global Consumer Behavior

Netbasequid

Frequent reminders of the rising global temperatures call to mind an important thought: What is the effect of heat on business? Given that, among the greatest influences on consumer behavior, the weather is ranked second to the economy, it is a thought brands should dwell on. Does climate change have the potential to alter the way we produce and market products?

article thumbnail

Ep. 570 – Ashley Le Blanc, Executive Vice President of Little Bird Marketing, on Insights Marketing Day 2022: Marketing Expertise for Market Research Companies ?

Happy Market

My guest today is Ashley Le Blanc, Executive Vice President of Little Bird Marketing. Insights Marketing Day 2022: Location: Chicago, IL. Date: October 6, 2022. Tickets: [link]. Website: [link]. Find Ashley Online: LinkedIn: [link]. Little Bird Marketing: [link]. Find Jamin Online: Email: jamin@happymr.com. LinkedIn: www.linkedin.com/in/jaminbrazil.

article thumbnail

7 ways to create a more IT-savvy C-suite

CIO

Business is business and IT is IT and never the twain shall meet. At least that’s the way it too often seems when a CIO attempts to show business management how a technology initiative can lead to tangible benefits. Helping enterprise business leaders, C-suite colleagues, and boards understand the value inherent in complex new technologies is a challenge most CIOs face from time to time.

IT 718
article thumbnail

What Role Does Breach and Attack Simulation Play in Data Protection?

Smart Data Collective

Data security and cybersecurity have often been treated as two fields separate from one another. In reality, they are the two sides of the same coin. Both have a major role in protecting information that’s circling within an organization. Cybersecurity is focused on improving the systems, protocols, and tools that guard the company (and information) against hacking exploits.

Security 273
article thumbnail

What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

article thumbnail

Local SEO: A Complete Guide to Outrank Your Competitors

SpyFu

Whenever we want to go to a restaurant, call a technician, or even go to a supermarket, we usually check out the first few results on Google. Many of these top local businesses have invested in local SEO to ensure that they reach the top of the SERPs for their localities. So what exactly is local SEO ? It’s the process through which you can optimize your online presence to get more local customers.

article thumbnail

The Incredible Growth of Chess - Chess in 2000 vs. 2022 Data Visualizations

Data Hut

Chess is a game that has seen tremendous growth in the last decade. The number of players has increased substantially, and the number of tournaments has grown even faster. It has grown exponentially over the last two decades, with a meteoric rise of young bloods in the FIDE chess rankings top 100. Players like Pragnanandha, Alireza, Gukesh, Nihal Sarin, Abusatatov, etc., are under 20 years old, and they’re already in the top 100 of the FIDE ratings.

Sports 69
article thumbnail

5 steps to move AI beyond buzzwords to deliver true transformative impact

CIO

The headlines read “Artificial Intelligence (AI) will completely transform your business.” But does the hype match the reality? We have been seeing these exclamations for two decades, but where are the examples? Where are the success stories? Is AI really a game changer, and does it actually apply to my business? Every ten years it seems there is a new technology that is going to change the world, but all too often only leads to disappointment when adopting it becomes too challenging.

Finance 688
article thumbnail

How Have Blockchain and Bitcoin Influenced Business?

Smart Data Collective

The world has changed drastically in recent years. Some of the biggest changes have been driven by advances in blockchain and bitcoin technology. Blockchain and Bitcoin Have Become Important for the Modern Economy. Changes in the economy can definitely be tough to keep up with. After all, there are so many changes that happen on a regular basis. This means if you are someone who is a business owner or an entrepreneur, you are going to have to be on your toes.

Business 265
article thumbnail

A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

article thumbnail

2022 B2B BUYING BEHAVIOR STUDY: 6 KEY TAKEAWAYS

Weidert Group

The annual B2B Buyer Behavior Study from Demand Gen Report is the touchstone for understanding B2B buying behaviors, practices, and preferences. Understanding buyer motivations is the key to improving sales and marketing strategies and netting successful demand generation results.

Sales 59
article thumbnail

10 Cloud Computing Risks Every Business Should Know

Dataversity

Efficiency, flexibility, lower fixed costs, better collaborative opportunities, and scalability are just some of the most prominent aspects of cloud computing that appeal to businesses. Hence, it is no surprise that more than 70% of the world’s businesses now operate on the cloud. However, while cloud computing does allow businesses to maximize their potential, it is not […].

article thumbnail

Accenture buys supply chain firm to expand Oracle business

CIO

Accenture on Wednesday said that it was acquiring US-based supply chain management (SCM) software provider Inspirage for an undisclosed amount to expand its Oracle-focused business. Inspirage will move its 710 employees to the Accenture Oracle Business Group in order to bolster its supply chain management skills and expand its ability to help product-centric clients create interconnected, intelligent and innovative supply chain networks, the companies said in a joint statement.

Business 651