Sat.May 21, 2022 - Fri.May 27, 2022

Connecting Employees to the “Why Care” and “Where to Go” with Competitive Intelligence Integrations


We all know your stakeholders can benefit from competitive intelligence , but let’s talk about the real problem: They have so many places to look for information that, rather than looking, they’ll often just ask a colleague a question instead. Sales. Customer Success. Product managers.

Deloitte…Their Changes, Investments and Contract Wins…Oh My!


We last looked at Deloitte in January 2020 to gain insight into the Government & Public Services (GPS) practice, including its major wins and customer portfolio. Deloitte’s GPS business has experienced changes in its U.S. Government customer portfolio balance over the last two years.

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Trending Sources

Keys to Winning More: Sales Intelligence Weekly Podcast Round Up

Primary Intelligecne

Each week Ryan Cuellar sits down with thought leaders and industry experts to explore topics focused on helping sales and marketing leaders improve sales experience, increase win rates, and elevate sales enablement.

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How AI Can Supercharge Your Ransomware Defense In 2022?

Smart Data Collective

Human-operated ransomware attacks have threat actors using certain methods to get into your devices. They depend on hands-on-keyboard activities to get into your network. AI can protect you in the event of these and other attacks.

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What is a Buyer Persona? Do They Matter for B2B Industrial Marketing?

Weidert Group

The buyer persona is a foundational tool used by inbound marketers. These semi-fictional characters are composites of the individual people your sales team would love to meet more than anyone else.

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Wink Intel

Deferred Annuity Sales. Total 1Q2022 deferred annuity sales were $59,716 million, compared with sales of $58,395 million for the first quarter of 2021.

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More Trending

How Smart Cities Can Leverage Data Technology to Improve Air Quality

Smart Data Collective

Big data has led to some very important changes in our lives. However, few people realize that data technology is helping solve environmental issues. One of the most stunning facts revealed by the new coronavirus pandemic (COVID-19) has been our acceptance of polluted air.

Demand Generation: 7 Tactics to Fuel Your Funnel


Done right, demand generation can supercharge growth. It’s how ConvertKit grew from $98K to $625K MRR and Morning Brew reached two million subscribers in just five years. Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads.

Market Data: What It Means & How to Read It


Market data refers to all the intel available explaining the demand and supply of products and services within a business category.

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How going offline is one way to avoid disinformation and online manipulation


How many times have you been outraged by something on social media today? How did you respond - did you share and amplify? In a recent webinar , one of the key messages Dr Carl Miller delivered was to stop and think before reacting to anything we read online.

The Importance of Implementing a Sensible Data Collection Strategy

Smart Data Collective

Data has become one of the most valuable assets to modern organizations. Some companies are still in denial of its importance, but their hesitance to embrace it is subsiding. One poll found that 36% of companies rate big data as “crucial” to their success.

Demand Generation vs. Lead Generation: Integrating To Drive Growth


Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. With a tactical understanding of two different marketing strategies: demand generation and lead generation.

11 Top Image Recognition Online Tools


Consumers use more than text to communicate things they like, love and hate. In fact, they may talk about you in those terms without ever mentioning your brand’s name. And they do this by posting images. Let’s see how that looks – literally!

Is inflation getting better? The answer, in charts


Even though we did a blog post about inflation as recently as February 2022, it’s still a hot topic (unfortunately) three months later. So, we figured it would be worth revisiting by focusing on a key question at hand: “How do we know when inflation is getting better?”

4 Elements of Success for Companies that Develop Big Data Applications

Smart Data Collective

Big data technology is changing our lives in countless ways. Due to the many benefits that data provides, more companies are investing in it. Global companies are expected to spend over $234 billion by 2026.

What Does a Demand Generation Manager Do? (And How to Become One)


The average B2B buyer has 27 brand interactions before deciding. Very few, if any, of these interactions are with a sales rep. Instead, buyers are self-directed, gathering information from social media, websites, webinars, and online events.

Identifying Competitors at the Inflection Point


As the world continues to move faster, businesses struggle to keep pace with consumer needs, and to keep pace with emerging competitors. Identifying these competitors as they emerge, at the inflection point, is a must – and we are going to show you how to do it!

Market Intelligence – Insights For You to Be Smarter, Faster & More Competitive

M Brain

The post Market Intelligence – Insights For You to Be Smarter, Faster & More Competitive appeared first on M-Brain - Market & Competitive Intelligence Solutions. Blog posts Intelligence Best Practices Knowledge Management

The Role of Blockchain When Buying Bitcoin in 2022

Smart Data Collective

Blockchain is one of the most disruptive technologies of the 21st Century. A growing number of industries are using blockchain to operate more efficiently or boost security. However, blockchain is still most important in the realm of cryptocurrencies.

7 Best Manufacturing Videos & Industrial Advertising Examples

Weidert Group

Nearly nine out of 10 businesses use video as part of their content marketing strategies, and just as many say they get a good return on investment from it. Those are just a few of the B2B video statistics that prove it’s an effective tool for business.

How to Do a Competitor Analysis: Complete Guide


. Competitor analysis is a methodical examination of your category to see where your company stands. It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share.

The Beauty Industry Glow Up of 2022 & Beyond


Introduction In the era before the new normal – otherwise known as the year 2019 – the global cosmetics market was valued at $380.2 billion. By definition, this includes makeup, Fashion beauty ecommerce Beauty ecommerce trends beauty industry analysis

U.S. Advertisers Spent An Average of $338 Million Per Month on TikTok


Since TikTok introduced TikTok for Business, advertisers have been investing massively in the platform that has quickly become a household favorite among Gen Z users. Pathmatics now tracks and breaks out TikTok insights , which reveals that U.S.

M-Brain has sold its Russian operations

M Brain

The post M-Brain has sold its Russian operations appeared first on M-Brain - Market & Competitive Intelligence Solutions. Press releases

Distinguishing Between Timely Trends and Fleeting Fads on TikTok


Many businesses seek to use trends as springboards to meaningful connections with consumers. This makes sense in our trend-driven world, but the danger of chasing a fad by mistake looms large.

Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid


Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Then they increased their revenue from $2M to $6M in six months.

Don't Talk Like a Telemarketer! Top Cold Calling Tips from Jason Bay, Blissful Prospecting


Outbound Sales Coach and Trainer for B2B reps & sales teams at Blissful Prospecting, Jason Bay says that outbound sales reps must not reach out like telemarketers. Cold calling is challenging for sales reps, and there are a couple of reasons why it tends to be tough for people.

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May 26th, 2022 - Product Updates and Data Additions


Data Additions Stores PriceSmart Amazon Fresh Job Listings CI&T Cint Wipro Dassault Systemes 2Seventy Bio 4d Molecular Therapeutics 908 Devices a.k.a Brands. Release notes


No longer ‘annuicide’: How insurance products are reaching the fee-based channel

Wink Intel

The modern-day wealth management industry is quickly warming to the idea that it’s no longer dealing with your father’s annuity and insurance business. Click HERE to read the full story via InvestmentNews. The post No longer ‘annuicide’: How insurance products are reaching the fee-based channel appeared first on Wink. Industry Articles

Demand Generation: Turn Ideal Buyers Into Superheroes


70% of buyers have done their research before they talk to sales, and 60% of buyers prefer not to talk to sales teams at all. Most buyers aren’t open to outbound selling. So, how do you get their attention? With demand generation.