Mention is making it easier to check the pulse of your business’s online reputation. One of the main struggles of monitoring your products, services, or brand name across millions of sources is not only gaining that big insight but understanding the global perspective of your social impact.
Mention is happy to introduce Dashboard, our newest Analytics feature giving our users a birds-eye view of all their Alerts in one place. Dashboard equips marketers and professionals with combined KPIs for sentiment, volume, activity, tags, sources, number of spikes, and quota consumption for all, or select Alerts.
Use social data to work smarter
Mention’s features continue to prioritize the need for easier access to audience insights and social data. By using the Mention Dashboard daily you can improve the way you listen to your audience. We have a few tips and tricks to help you understand how to use your Dashboard. Checking your dashboard first thing in the morning will help guide your monitoring efforts for specific Alerts, you can better understand which KPIs to dig deeper into or report on to your team in a pinch.
Today we’re excited to show you how to get started with the Mention Dashboard!
- Log into Mention and your Dashboard homepage will display.
- You can now start filtering your view: Select specific Alerts or all, and choose your time period (Last 30 days, Last 7 days, or Yesterday)
Why you should use your Mention Dashboard daily?
- Tighten up your social strategy – Keep a close eye on your overall sentiment rating, days of activity, and volume of mentions to better understand what topics are resonating with your audience and overall which days and times of the week receive the most mentions of your combined keywords. Take this into account when developing your social media calendar, and sprinkle more content on the days where there is the most activity happening around your brand.
- Investigate and improve your overall sentiment – Investigate why certain Alerts have varying sentiment ratings and why. Benchmark your sentiment in your Alert by jumping into your reports to see what kind of mentions are categorized as negative or positive. Sometimes it’s tough to swallow, but let this feedback guide how you communicate with your audience.
Mention Dashboard is available for Pro, ProPlus, and Company plan subscribers of Mention. If you’d like to give this feature a try, sign up for our Free Trial.
