November, 2020

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Competitive Intelligence Software Comparison: Qualtrics vs. Knowledge360

Cipher

Qualtrics and Knowledge360 are both software tools with competitive intelligence features. Qualtrics empowers businesses to collect meaning and useful feedback that turns into data points. This feedback is harvested from customers, employees and product testers. Their work fuels a brand’s competitive intelligence with meaningful stats, trends and market data.

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Factors to Consider When Purchasing Competitive Intelligence Tools and Services: Part 1

Crayon

The following post was written by Bill Strugger. Bill is Head of Market Intelligence (MI) at HERE Technologies. HERE provides insights on the location and movement of things – be it cars, goods or people. HERE has 10,000 employees and is HQ in Amsterdam. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports).

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Are retail CIOs ready for the ecommerce holiday explosion?

CIO

With Covid-19 still keeping shoppers out of stores, data-driven technology is going to be more critical than ever this year to make sure customers enjoy a seamless path to purchase. But, are retail IT organizations ready for a stay-at-home holiday season?

Retail 325
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Will COVID-19 Show the Adaptability of Machine Learning in Loan Underwriting?

Smart Data Collective

Machine learning is transforming the financial sector more than anybody could have ever predicted. This technology might be more important than ever during the pandemic, as financial institutions discover that many traditional protocols aren’t nearly as effective. One of the most significant changes brought by advances in machine learning is with the loan underwriting process.

Learning 360
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Getting to Know GIDI Part 3: How to Implement (a Meaningful) D&I Program

Zoominfo

Many corporate leaders still have blind spots when it comes to the obstacles confronting an employee from an underrepresented group. They fail to realize that just having a diversity and inclusion program may not be the end all, be all solution to discrimination. . ZoomInfo conducted an analysis of 60 million professionals in its database and found that approximately 2,250 roles with the word “diversity” or “inclusivity” in the title existed in 2019, compared to only 876 in 2014. .

Education 246
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Who is set to win the 2020 grocery price wars?

Intelligence Node

With the onset of the pandemic and the subsequent 360-degree shift in consumer buying behavior and priorities, there have been some immediately tangible effects on the food and grocery market which has been highest in importance, testing all their existing retail management systems and abilities to keep up with demand. Factors such as quality, price, […].

Win 197

More Trending

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Competitive Intelligence for all – A pipe dream or a possibility?

Octopus

Competitive Intelligence for all - A pipe dream or a possibility? It is a great honour for us to present a guest article by Chris West of Counteraction. Chris. The post Competitive Intelligence for all – A pipe dream or a possibility? appeared first on Octopus Competitive Intelligence.

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Competitive Intelligence Spotlight #37: Dina Flynn, Federal Capture Director with Cisco Systems

ArchIntel

ArchIntel™ -. Dina Flynn , federal capture director with Cisco Systems , Inc., recently spoke with ArchIntel regarding significant lessons and challenges within competitive intelligence, how to analyze competition and customers, and how technology could offer insight into the practice. She also discussed the benefits and limitations of Porter’s Model and creating a strategy for a competitive intelligence team. .

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Deciphering The Seldom Discussed Differences Between Data Mining and Data Science

Smart Data Collective

The Data Scientist profession today is often considered to be one of the most promising and lucrative. The Bureau of Labor Statistics estimates that the number of data scientists will increase from 32,700 to 37,700 between 2019 and 2029. Unfortunately, despite the growing interest in big data careers, many people don’t know how to pursue them properly.

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AE & SDR Alignment: Like Lamb & Tuna Fish

Zoominfo

We go together like lamb and tuna fish. (Or you might prefer spaghetti and a meatball.) . Whichever way you slice it, Jake Shaffren, former Sales Development Representative (SDR), Account Executive (AE) and current Director of Sales and Brad Metz former SDR and current AE made a pretty dynamic duo. Let’s dive into what made their AE/SDR pairing work for them.

Sales 246
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Protecting your Retail Brand Against the Growing Counterfeit Threat

Intelligence Node

Counterfeit products, representing nearly 3.5% of world trade today, are flooding the market and COVID-19 has exacerbated this problem for brands, manufacturers, and consumers. Counterfeit products accelerate price erosion and damage brand image, making it difficult to secure good margins and risking further deterioration of consumer trust. With the alarming growth of this counterfeit threat, […].

Retail 197
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23 Top CI Resources for Monitoring Insurance Industry Trends

Cipher

The insurance industry is subject to constant evolution and major market shifts. To compete and succeed, any company whose revenue is impacted by these shifts needs an ear to the ground. Monitoring insurance industry events is a vital exercise both for gathering competitor data and simply staying relevant in the market. Here are some of the best resources for keeping an eye on the field and being well-informed about trends within all sectors of insurance.

Marketing 325
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Identifying and solving fundamental problems in Competitive Intelligence

FedSavvy

Competitive Intelligence. Everyone wants it. We all hustle to understand our competition. We obsess over databases accessed and rumors shared. Information is shared informally and through haphazardly crafted documents. Doing competitive intelligence (CI) effectively is difficult. We all recognize that as a fact. Whether CI is done by a corporate team or an outsourced resource, consider the below guide to help you make decisions about sources and standards.

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Social Listening and Media Monitoring Made Simple: The New Standard Alert

mention

‘It’s a jungle out there,’ would be a pretty accurate way to describe the internet these days. With so much content and added noise from different social networks, numerous blogs, and countless review sites – it’s becoming more challenging everyday for brands to stay on top of what is being said about them online. It’s no surprise we’re in an age of information overload.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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5 Reasons Technical Support is Essential in the Big Data Age

Smart Data Collective

In an age where data plays a fundamental role in every aspect of our lives, it’s relatively simple to find the answers that we need. You can conduct a Google query and you’ll quickly find thousands of helpful webpages, YouTube videos, and blogs dealing with the issue. Big data has made it possible to store information on virtually everything. Unfortunately, the growing reliance on big data hasn’t come without a cost.

Advantage 350
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What’s The Limit on Technology Adoption?

Zoominfo

New employee onboarding…what joy. After hours of training, product reviews, company culture rah rahs, and riffling through bags of swag, many employees feel they have officially started their jobs. Truth be told, one of the most important events during new hire onboarding is getting set up on the wide range of digital tools you will need to do your job.

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Competitive Intelligence Spotlight #38: Erik Glitman, Fletcher/CSI Founder & CEO

ArchIntel

ArchIntel™ -. Erik Glitman , founder and chief executive officer of Fletcher/CSI , recently spoke with ArchIntel regarding lessons and challenges within competitive intelligence, ethical and legal implications of data collection and how to create a well rounded team of analysts that provide different perspectives. He also discussed the purpose of competitive intelligence and how to stay ahead of competition. .

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6 Insurance Industry Disruptors as Big as COVID that You are Missing

Cipher

In a recent webinar , leaders from Cipher spoke to leaders from American Family Insurance about the many ways the industry is experiencing disruption. While some of these are related to COVID-19, there are many additional sources, some of which may surprise you. When looking out at the industry landscape over the next five years, the following elements will play a role.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Competitor highlights: PAE

FedSavvy

PAE, rides along the line of more traditional government contractor with providing services along logistics, construction, and facilities management. The company is best known for their embassy support with the U.S. Department of State. However, like many of its peers, PAE has been transitioning away from their traditional work around logistics and base operations and more towards business processes and intelligence analysis.

Win 130
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An Equipment List For Virtual Presentations In An Office Or Home Studio

Timo Elliot

I have had several requests from people who want to set up some equipment for professional presentations at virtual events—a home or office studio that enables you to present live as if you were a TV weather person: Here’s a list of most of what I use (with some links, mostly to the French Amazon site where I purchased most of it — I live in Paris).

Travel 126
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10 Spectacular Big Data Sources to Streamline Decision-making

Smart Data Collective

The market for big data is surging. It is expected to be worth $274 billion within the next two years. The increasing demand for big data is not surprising. We are living at a time when there is heavy reliance on big data, which often comes from online information. Due to the benefits online data provides, you should strive even more to find or share factual information.

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Streaming Vs. Real-Time Intent Data

Zoominfo

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. . The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Why is it so valuable, you ask? Because intent data allows companies to, as they say, “strike while the iron is hot.

Win 244
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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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Competitive Intelligence Experts Discuss Effectiveness of AI Tools During ArchIntel’s AI in CI Virtual Event

ArchIntel

ArchIntel™ -. ArchIntel recently hosted an expert panel during the AI in Competitive Intelligence Virtual Event on October 22nd, 2020. Featuring notable leaders within the competitive intelligence sector, the panel addresses how businesses can remain competitive in the marketplace. Additionally, the panel discussed emerging technologies that have the potential to change the way competitive intelligence is conducted.

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Finding New Growth Opportunities With Competitive Intelligence

Cipher

This is a guest blog from Natalya Zhukova at SEMRush. The perfect scenario for any business is to have a growing market share within an expanding market. Yet in the real world, that’s rarely the case.

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Major wins and losses in GOVCON

FedSavvy

FY2021 is upon us so this is as good a time as any to recap some of the wins and losses that ended FY2020. Knowing these contract wins is not only key for situational awareness, but to keep current with what past performance and success stories your competitors may use in the future. Let’s take a moment to catch up to some of the big ($200M+) contract moves rounding out the end of the fiscal year 2020 and the opening of fiscal year 2021.

Loss 130
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6 Social Metrics You Can't Ignore When Monitoring Consumer Insights

Digimind

Ask any marketer out there about proving ROI on social networks, and you will soon witness a ramble of KPIs and terminologies like audience growth rate, number of clicks, conversion, or bounce rate, all of which may certainly apply to your campaign performance – but are not instrumental for that next step towards building customer rapport.

Marketing 103
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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An Important Guide To Unsupervised Machine Learning

Smart Data Collective

We’re living in an era of digital switch-over with only one constant – evolve. And that digital transformation is being introduced by high-tech solutions. Hence, it comes as no surprise that mundane business tasks are being completely taken over by tech advancements. Machines, artificial intelligence (AI), and unsupervised learning are reshaping the way businesses vie for a place under the sun.

Learning 328
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Streaming Vs. Real-Time Intent Data

Zoominfo

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Why is it so valuable, you ask? Because intent data allows companies to, as they say, “strike while the iron is hot.

Win 230
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Deltek’s August Jackson Moderates ArchIntel’s AI in Competitive Intelligence Virtual Event to Discuss Value of AI Technology, Tools

ArchIntel

ArchIntel™ -. August Jackson , senior director of Market and Competitive Intelligence with Deltek , acted as the event moderator for ArchIntel’s Artificial Intelligence in Competitive Intelligence Forum on Thursday, Oct. 22nd. . Visit ArchIntel Events to watch the full event for yourself to learn how notable leaders are working to maintain a competitive advantage through integrating emerging technologies into their organizations and offerings.

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The 8 Best Competitive Intelligence Books to Read Now

Cipher

This article is a part of our competitor intelligence resource center. Visit the complete competitor intelligence resource center for more content like this. Without an ongoing growth investment, it is easy to fall into a cycle of using the same tools and approaching Competitive Intelligence (CI) in the same way. But the industry changes fast and the individual markets we work in change even faster.

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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

Temperatures are rising (and not just metaphorically) as key stakeholders anxiously anticipate the outcomes of COP28. While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector. In the latest edition of "Navigating ESG Comms Through the Cosmos - Sagittarius Edition", 3BL hones in on this sign’s bold quality of asking questions others are burning to know the answers to.