December, 2021

A CI Pro's Guide to Helping Content Teams Thrive In 2022

Crayon

Blogs. E-books. White papers. Reports. The list goes on and on. Activating Intel

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Recapping the Society of Insurance Research Annual Conference 2021

Cipher

This fall, the Society of Insurance Research (SIR) hosted their 51st annual conference, bringing together leaders from across the insurance industry. And as we approach winter, we’re still making our way through all the valuable content presented at the conference.

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Competitor Highlight: Sev1Tech

FedSavvy

You may have noticed Sev1Tech ’s recent M&A fueled evolution in utilizing funding from private equity owners. This blog provides a short overview into the Sev1Tech’s latest key hires, acquisitions, and new customer footprint.

Misleading Statistics Examples – Discover The Potential For Misuse of Statistics & Data In The Digital Age

Datapine Blog

Table of Contents. 1) What Is A Misleading Statistic? 2) Are Statistics Reliable? 3) Misleading Statistics Examples In Real Life. 4) How Can Statistics Be Misleading. 5) How To Avoid & Identify The Misuse Of Statistics?

How To Use Data For Smarter Business Decisions

Smart Data Collective

Big data technology has become an invaluable asset to so many organizations around the world. There are a lot of benefits of utilizing data technology, such as improving financial reporting, forecasting marketing trends and efficient human resource allocation.

Competitive Intelligence is Key to Effective Strategic Management

ArchIntel

ArchIntel™ -. Businesses cannot survive without an objective or direction, nor can they remain viable without long-term goals , a recent article on Contify’s website said. Author Malay Mehrotra emphasized that any organization that wants to thrive will need planning and strategy.

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Getting Started with Knowledge360®

Cipher

If you’re in the process of evaluating different Market and Competitive Intelligence (M/CI) platforms, two of the most important variables to consider are what your implementation and rollout processes will involve.

How to Conduct a Brand Visual Audit of Your Website

mention

Fine feathers make fine birds , says an old proverb, and it applies to many more aspects than a human look. Just think about your website – it’s like a business card. You want your potential clients to perceive it as neat, well-organized, and elegant.

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Inbound Marketing Analytics: 4 Steps to Determine Your Reporting Needs

Weidert Group

When you’re leading a complex business like manufacturing, the number of metaphorical plates you’re spinning all at once can be daunting.

Startups Must Take Advantage of Big Data to Gain a Competitive Edge

Smart Data Collective

Startups need to take advantage of the latest technology in order to remain competitive. Big data technology is one of the most important forms of technology that new startups must use to gain a competitive edge.

Competitive Intelligence Can Support Businesses of All Sizes

ArchIntel

ArchIntel™ -. Businesses have been allocating large budgets for competitive intelligence , information-gathering and analysis services to help them gain a better understanding of the competitive landscape.

Positioning vs. Messaging: An Easy Guide

Crayon

We’ve all found ourselves lured by the siren song of some irresistible silver bullet. Positioning and Messaging

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Are You Using Email to Manage Third Party CI Vendors?

Cipher

For decades, email has been central to the way we work and communicate. Professionals all over the world use email to share updates, schedule meetings, consume information, and much, much more. It’s no stretch to say that for many of us, working without using email would be close to impossible.

WINK, INC. NAMES NEW PRESIDENT

Wink Intel

— FOR IMMEDIATE DISTRIBUTION — NEWS RELEASE. . WINK, INC. NAMES NEW PRESIDENT. Victoria Grossman takes the helm at Wink, Inc. . Des Moines, Iowa. December 2, 2021 – Wink, Inc.,

5 Key Factors For Spotting Consumer Trends With Social Listening

Infegy

Fellow trendspotter! You live your life in data and you need to keep track of the next breakout consumer trends for your brand or business. You may have already turned to social analytics tools to watch a trend about to go viral online ahead of time.

Data-Driven Marketing Strategies to Supercharge eCommerce Businesses

Smart Data Collective

Big data has become a highly invaluable aspect of modern business. More companies are using sophisticated data analytics and AI tools to overhaul their business models. Some industries have become more dependent on big data than others.

US Still Dominates Global AI Market, But Competitors Abound

ArchIntel

ArchIntel™ -. The United States’ artificial intelligence market is forecasted to reach $28.9 billion by the end of 2021.

7 Steps to Boost Your Ongoing SEO Strategy

Weidert Group

They say the only constant in the universe is change, and that’s especially true when it comes to the world of SEO. Search Engine Optimization is ever-evolving to match pace with what the biggest search engine out there, Google , is changing about how inquiring minds find what they’re looking for.

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Breaking Down the Pricing Models of CI Software

Cipher

If you’re in the process of selecting the right Competitive Intelligence (CI) software for your organization, you know there are many variables to consider.

Are the Special Forces losing their “special” designation?

Academyci

Enhancing US Army SOF Transitions During Unconventional Warfare By Leonard Casiple, PSYOP/SF, Gary Harrington, USMC/SF/CIA and Benjamin Gilad, PhD. Introduction.

What Social Listening Insights Reveal About the Most Popular Brands Like Spotify, the NFL, and More

Infegy

The top brands in the world build their authority and social clout online. The Spotifys, Etsys, and Apples of the world are the envy of every company because they have billions of people talking about them everywhere. You’d be hard pressed to find a person on Earth who doesn’t know these names.

Python for Business: Optimize Pre-Processing Data for Decision-Making

Smart Data Collective

The rise of machine learning and the use of Artificial Intelligence gradually increases the requirement of data processing.

Dyson’s AI Success Story: A New DTC Playbook for Consumer Brands

IntelligenceNode

Top 6 B2B Marketing Skills You Need to Master for 2022 Success

Weidert Group

The world isn’t what it used to be. No kidding, right?! Yet, even before these pandemic days, marketing was evolving at a skyrocketing rate.

The State of Competitive Intelligence: Q3 2021

Cipher

Welcome to the State of Competitive Intelligence Update, a quarterly report from the team at Cipher. Today, we’re discussing the latest insights from the world of Market and Competitive Intelligence (M/CI), and sharing how leading organizations around the world are using the Knowledge360 ?

Top 15 Social Media Tracker Tools for 2022

Netbasequid

There are 4.55 billion social media users worldwide, and a sizable chunk of them could be your potential consumers. Tracking their movements, their loves and hates can be difficult to do, but social media trackers make it simple to design relevant messaging and more.

Using Win Loss Analysis: Product

Primary Intelligecne

As a product developer, knowing the needs and desires of your buyers can mean everything to making and keeping your product relevant in your marketplace. If your internal vision deviates from the needs of the market, eventually your product will be surpassed by competitors may drift into irrelevancy.

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4 Wonderful Ways to Use Big Data in Local SEO Marketing

Smart Data Collective

Big data has become a very important part of modern business. Companies are using big data technology to improve their human resources, financial management and marketing strategies. Digital marketing , in particular, is very dependent on big data.

PPC Landing Pages -- Best Practices to Maximize Conversions

SpyFu

PPC landing pages are the first things your leads see after they click on your PPC ad. If they’re poorly created (or just links to your homepage), those leads are likely to bounce, costing you two missed opportunities: You’ve lost the chance to convert a potential customer.

Web Development Cheatsheet: 7 Tools to Assist Your Website Creation and Analysis

Weidert Group

A good website is a must. Everyone expects to dig out their phone and visit a site without any trouble. Your company’s website needs to deliver a smooth experience; if it doesn’t, your customers will look elsewhere.