CIO

OCTOBER 1, 2022

Over the past 184 years, The Procter & Gamble Co. (P&G) has grown to become one of the world’s largest consumer goods manufacturers, with worldwide revenue of more than $76 billion in 2021 and more than 100,000 employees. Its brands are household names, including Charmin, Crest, Dawn, Febreze, Gillette, Olay, Pampers, and Tide. In summer 2022, P&G sealed a multiyear partnership with Microsoft to transform P&G’s digital manufacturing platform.

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Predictive Analytics Algorithm Innovation Technology 909

Smart Data Collective

OCTOBER 31, 2022

Artificial intelligence is drastically changing the future of finance. Financial institutions spent over $10.1 billion on AI last year. One of the many ways that AI is being leveraged in finance is by helping improve the experience of investors. Modern investors enjoy a much smoother trading experience than their predecessors. Thanks to the invention of the internet, everything from conducting trades to downloading comprehensive reports can be completed almost instantly.

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Finance Advantage Advantage Data Analysis 342

Chris Webb BI

OCTOBER 13, 2022

If you’re monitoring activity in Power BI, for example using Log Analytics , you’ll know that you can capture the DAX queries generated by your published Power BI reports. How do you make sense of them though? You may want to know which tables, columns or measures are being used by a query – maybe so you can work out which ones aren’t being used and can be deleted.

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Sales IT 290

mention

OCTOBER 5, 2022

You can’t improve what you can’t measure. By choosing the right digital marketing KPIs, you can track if your marketing campaigns move a needle and learn what content needs to be optimized to perform better. Let’s explore the core digital marketing KPIs that can help you accomplish your goals. What are Digital Marketing KPIs? Digital marketing KPIs are used to determine the success of your marketing campaigns.

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Marketing Marketing KPI Sales 246

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According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

Business

Dataversity

OCTOBER 2, 2022

AI models have been proven to enhance critical processes that influence bottom lines, from predicting and preventing churn to detecting instances of fraud. But AI has also made headlines for producing harmful business and societal results, such as discriminating against individuals based on race or gender.

Business 189

Business 189

CIO

OCTOBER 31, 2022

Even as enterprises attempt to tackle economic headwinds with budget cutbacks, a research report from market research firm Gartner showed that end-user public cloud spending is expected to grow in 2023. The report, which covers categories such as infrastructure-as-a-service (IaaS), platform-as-a-service (PaaS) and software-as-a-service (SaaS) among other cloud services, showed that public cloud spending is slated to reach a total of $591.80 billion in 2023, a 20.7% increase from $490.30 billion

Globalization 909

Globalization Market Research Marketing Research Research 909

Smart Data Collective

OCTOBER 16, 2022

Artificial intelligence is driving a number of changes in the financial sector. We pointed out that AI has created new opportunities for investors purchasing real estate stocks. However, it is also creating unique trading opportunities for those using nontraditional investing decisions. One of the ways that smart investors can use AI is with short-selling.

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Algorithm Loss Intelligence Intelligence 331

Chris Webb BI

OCTOBER 10, 2022

It’s very easy to get confused between a Live connections and DirectQuery mode in Power BI: the customers I work with frequently get them mixed up, partly because they are similar concepts, partly because other BI tools use the term “live connection” to refer to what Power BI calls DirectQuery mode. In this post I will explain the differences between these two terms.

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Analysis Advantage Advantage Sales 288

mention

OCTOBER 1, 2022

Metaverse, a concept that Meta (ex-Facebook) created hype about in 2021, has attracted a humongous amount of attention. Companies from all over the world, whether big or small, are trying to explore opportunities to onboard this technology to keep up with the cutthroat competition in their respective industries. However, Metaverse is not the only universe that the world is familiar with today.

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Gaming Technology Technology Cyberspace 213

Advertiser: ZoomInfo

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution. To thrive in a challenging environment, sales teams need a rock-solid grasp of the fundamentals and the biggest force-multipliers they can get their hands on.

Sales

Primary Intelligecne

OCTOBER 28, 2022

What is Sales Enablement? Sales Enablement is one of the most important aspects of a salesperson’s toolkit, and it’s something that all product marketing teams should be taking seriously. According to Hubspot , sales enablement is the iterative process of providing your business’s sales team with the resources they need to close more deals.

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Sales Enablement Loss Analysis Win 104

Intelligence Node

OCTOBER 30, 2022

Despite rapid technological progress, most businesses miss out on lucrative sales. They struggle to decode what’s working and what isn’t and find it hard to deploy all of the contextual. The post How to Dominate Retail with Omnichannel Pricing appeared first on Blog.

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Retail Sales Technology Technology 104

CIO

OCTOBER 28, 2022

High-performing CIOs know that digital mastery depends on a strong foundation of rock-solid infrastructure, information security, enterprise data management, and sound IT governance. But for all the emphasis on cutting-edge technology for business transformation, IT infrastructure too often gets short shrift. Infrastructure, what happens behind the IT screen, and related support activities remains poorly understood, underappreciated, and mismanaged in 89% of enterprises today, according to a rec

Technology 909

Technology Technology Capital Business 909

Smart Data Collective

OCTOBER 8, 2022

Cloud technology is changing some of the most core aspects of our lives. A growing number of students are finding ways to leverage the cloud to improve their learning experience. Education Technology Magazine has published an article on some of the most surprising ways that cloud technology is changing academia. Most of their focus was on their focus has been on the benefits of using cloud technology from the standpoint of educators.

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Technology Technology Due Diligence Education 320

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IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

IT

Chris Webb BI

OCTOBER 3, 2022

Something I do all the time when performance tuning Power BI is use SQL Server Profiler to monitor query and refresh activity. There’s a handy external tool that lets you open up Profiler with a connection to Power BI Desktop; if you’re using Power BI Premium you can also connect Profiler up to a published dataset using the XMLA Endpoint.

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Management Profiling Analysis Advantage 256

mention

OCTOBER 14, 2022

Were the hieroglyphs of Ancient Egypt humanity’s original form of “big data” collection? Many people believe that cave paintings were made specifically to record and store vast amounts of complex information, including things like maps, astronomical charts, and population data. It makes sense: human instinct has long sought to organize and understand the world that surrounds us.

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IT Advantage Advantage Algorithm 193

Datapine Blog

OCTOBER 25, 2022

With ‘big data’ transcending one of the biggest business intelligence buzzwords of recent years to a living, breathing driver of sustainable success in a competitive digital age, it might be time to jump on the statistical bandwagon, so to speak. Whether covering data science, big data, online data visualization , or data analytics, publications centered on BI and dashboard design are piling up in bookstores around the globe.

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Business Intelligence Intelligence Intelligence Business 116

Alpha Sense BI

OCTOBER 14, 2022

The cloud computing market landscape, relatively unknown since its inception in the mid-2000s, is now a booming vertical driving competition among Wall Street investors and tech mammoths alike. Today, almost every aspect of business seems to rely on cloud computing technology–the on-demand availability of computer system resources, especially data storage and computing power, without direct active management by a user.

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Marketing Marketing Technology Technology 109

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

Business Intelligence

CIO

OCTOBER 27, 2022

It wouldn’t be far-fetched to call ERP (enterprise resource planning) the brain of an organization’s IT infrastructure. After all, an ERP system streamlines, standardizes, and integrates a wide range of vital business processes across diverse business functions. Implementing an ERP solution ranks among the most capex-intensive projects any IT leader will undertake.

IT 909

IT Market Research Marketing Research Finance 909

Smart Data Collective

OCTOBER 1, 2022

We have previously talked about ways that big data is changing the world of sports. Formula 1 teams are among those most affected. Ever since the Oakland A’s switched their recruitment policy from a players’ running speed and strength to a more sophisticated and nuanced look at the on-base slugging percentage, the world of sports has become more and more accustomed to utilizing sports analytics in their team-building.

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Sports Win Information IT 320

Chris Webb BI

OCTOBER 31, 2022

Do you have a a large dataset in Power BI Premium or Premium Per User? Do you have more than six tables that take a significant amount of time to refresh? If so, you may be able to speed up the performance of your dataset’s refresh by increasing the number of tables that are refreshed in parallel, using a feature that was released in August 2022 but which you may have missed.

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Profiling IT 220

mention

OCTOBER 26, 2022

Achieving dependable and ongoing business growth can seem like a pretty big challenge, perhaps even impossible when the global business ecosystem is in a state of economic turbulence, with the threat of a major recession expected to hit in 2023. McKinsey reports that about 25% of companies don’t grow at all , and between 2010 and 2019, only one out of every eight companies saw annual revenue growth of 10% or more.

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Analysis Business Brainstorming Information 187

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A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG. In pursuit of identifying where such trends are today, 3BL Media and TriplePundit partnered with the research technology firm Glow to survey 3,648 U.S.

Business

CXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy.

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Retail Sales Marketing Marketing 107

Weidert Group

OCTOBER 20, 2022

You’re convinced that inbound marketing is the best way to attract, engage, and delight new and existing customers to your B2B company. So, you start crafting your marketing strategy and the budget behind it. It’s then that you pause and realize that you have a decision to make: If I really want to do this right the first time, should I hire an internal marketing team or an agency?

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Marketing Marketing IT 105

CIO

OCTOBER 25, 2022

This article was co-authored by Duke Dyksterhouse , an Associate at Metis Strategy. Data & Analytics is delivering on its promise. Every day, it helps countless organizations do everything from measure their ESG impact to create new streams of revenue, and consequently, companies without strong data cultures or concrete plans to build one are feeling the pressure.

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Technology Technology Security Security 907

Smart Data Collective

OCTOBER 27, 2022

The fast-paced world of cybersecurity waits for none, and even seasoned professionals can find that years have passed them by if they take a short hiatus and stop staying up to date. Given the nature of this sector, it’s often compared with statecraft, with the constantly evolving threat matrix making it essential to stay on top of developments, and regularly upskill in order to better respond to challenges.

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Knowledge Security Security Matrix 315

Advertiser: ZoomInfo

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.

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