January, 2023

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13 Steps To Build Up Your Identity on Linkedin

mention

LinkedIn is a powerful social networking tool that business professionals can use to grow their businesses. The goal of this post is to help business owners and professionals like you understand the impact of LinkedIn. It can build your online presence, drive attention to your brand, and even boost leads and sales. For example, did you know that 98% of salespersons with more than 5000 connections outperform their peers?

Profiling 276
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What is business intelligence? Transforming data into business insights

CIO

Business intelligence definition Business intelligence (BI) is a set of strategies and technologies enterprises use to analyze business information and transform it into actionable insights that inform strategic and tactical business decisions. BI tools access and analyze data sets and present analytical findings in reports, summaries, dashboards, graphs, charts, and maps to provide users with detailed intelligence about the state of the business.

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7 Mistakes to Avoid When Using Machine Learning for SEO

Smart Data Collective

Companies around the world are projected to spend over $300 billion on machine learning technology by 2030. There are a growing number of reasons that companies are investing in machine learning, but digital marketing is at the top of the list. SEO, in particular, relies more heavily on machine learning these days. More Companies Are Discovering the Benefits of Using Machine Learning for SEO A few years ago, we wrote an article pointing out that machine learning is rewriting the rules of SEO.

Learning 293
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It Takes a Village: How to Elevate Your CI Program Through Multi-Threading

Crayon

As a Customer Success Manager here at Crayon, I have seen over 100 CI programs in action. Nearly all of them have the same success criteria: “Enabling the sales team to win competitive deals and transforming their approach to the competition from reactive to proactive”. At a high level, these are the ideal criteria for a well-run CI program—but what does success look like at a more granular, day-to-day level?

IT 325
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Top 10 Reasons Why Power BI People Should Attend SQLBits

Chris Webb BI

SQLBits is happening again this March at the Celtic Manor resort in Wales. It’s the largest in-person Microsoft data technology conference in Europe and probably now the world; it’s also a lot of fun and something I would never miss. I imagine that a lot of you reading this post feel the same way that I do about SQLBits, but it occurred to me that if you’re relatively new in the world of Power BI you might not have heard of it and might not know why it’s such a great even

More Trending

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Your Ultimate Guide to Brand Perception

mention

What product will you buy the next time you are in a supermarket — the one belonging to a respected brand or a no-name? If you don’t want to risk it or experiment, you’d rather go for Coke instead of Coke-like substitute, or Lays instead of chips you’ve never heard of. You’d often pay more for the products you know from TV advertisements. The way you think and how you feel about a product will often influence your buying decision.

Sales 157
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The 7 new rules of IT leadership

CIO

The CIO role continues to evolve, changing as dramatically as the technology it manages and maintains. Moreover, the pace of the chief IT position’s transformation seems to be accelerating — likewise mirroring the speed of change in the tech stack. Consequently, tech executives must lead, manage, and work differently than they did in the past. How so?

IT 909
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Use this Strategic Approach to Maximize Your Data’s Value

Smart Data Collective

In today’s world, data is more widely available to businesses than ever before. Whether it’s data about customer demographics , product colors that tend to sell better, or which cold email scripts are the most effective, organizations have the power to utilize data to help them inform their decision-making process in a variety of ways. However, while the immense amount of data available to organizations unlocks new possibilities — it can also make cleaning organizing, interpreting, and analyzing

Advantage 307
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It’s a Three-Peat: Crayon is Once Again Named the PMA Pulse Leader for Competitive Intelligence

Crayon

In the world of sports, a team that wins three or more championships in the span of only a few years is considered a dynasty. Today, Crayon is celebrating a dynasty of our own in the competitive intelligence market. Crayon has, for the third year in a row, been named a leader in the PMA Pulse.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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OData.Feed And The Dynamic Data Sources Error In Power BI

Chris Webb BI

I’ve blogged about the “dynamic data sources” error and the Web.Contents function several times (most recently here ), main post here , but never about the fact that you can encounter the same error when working with OData data sources and the OData.Feed function. More importantly, while it seems like the solution to the problem is the same for both functions this is not the case!

Learning 301
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How ZoomInfo Supercharges Sales: A Step-by-Step Breakdown

Zoominfo

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. But despite the speed of innovation in sales tech, there are still large corporations and small startups alike whose main sources of information for targeting are Google, basic contact-scraping software, and LinkedIn Sales Navigator.

Sales 130
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16 Things to Consider Before Starting a Business

mention

Are you thinking of starting a business? If so, there are a few things you should take into consideration before taking the plunge. In this blog post, we’ll go over 15 things every potential business owner should think about before getting started. We’ll cover the serious and technical aspects of starting a business. But we’ll also look at essential issues like having the right mindset and setting meaningful goals.

Business 157
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Top automation pitfalls and how to avoid them

CIO

First Tech Credit Union is a San Jose-based financial institution with more than $16 billion in assets. As the eighth largest in the country, it primarily serves tech companies and their employees, but still has a lot of manual processes in place. “We’re very early in our automation journey,” says Mike Upton, the organization’s digital and technology officer.

Algorithm 909
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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6 Tips for Using Data Analytics for Product Page SEO

Smart Data Collective

Data analytics technology is becoming more important for marketing than ever before. Companies are projected to spend over $27 billion on marketing analytics by 2031. One of the many ways that marketers are leveraging data analytics is SEO. Data-driven SEO can be very beneficial for any company trying to boost organic search traffic to their product pages.

Algorithm 304
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Crayon and Primary Intelligence Develop a Market First Integration: Sellers Now Automatically Have the Win-Loss Insights they Need to More Close Deals

Crayon

When your win/loss data is disconnected from your competitive intelligence tool, trying to understand your differentiators is like trying to appreciate the Mona Lisa from a mere 6 inches away — you kind of get it, but it’s nowhere close to the experience of seeing the full picture (or painting in this case).

Loss 325
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Using OData.Feed And The Query Option To Avoid The Dynamic Data Sources Error In Power BI

Chris Webb BI

In my last post I showed how, in many cases, you can avoid the “dynamic data sources” error with OData data sources by taking advantage of query folding. That’s not always possible though and in this post I’ll show you how you can use the Query option of the OData.Feed function to do so instead. At first glance the Query option of OData.Feed looks very much like the Query option on Web.Contents which, of course, can also be used to avoid the dynamic data sources error (se

Advantage 299
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15 competitive intelligence companies - US

Aqute Intelligence

Based on our fuller list of competitive intelligence companies, below is the list of companies based in the US or with a mostly US focus - as far as one can judge by their websites. If we have missed anyone out, please tweet @aquteintel AIM , US Aqute Intelligence , US (this is us, woohoo!) Aurora WDC , US Competia , Canada/Switzerland Fletcher/CSI , US, UK Fuld & Co , US, UK, Philippines Inovis, US Intelligentsia , UK, global offices Tyson Heinz , US Proactive Worldwide , US/China Rauch Ass

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How to Come up With the Perfect Instagram Caption

mention

Creating the perfect Instagram caption is no easy task. You need to channel your most creative self into making something witty and eye-catching to encapsulate the photograph you are posting in just a few words. Of course, finding these magical words can be difficult. However, with the right motivation and some helpful tips on crafting the ultimate caption (emojis included), you’ll develop the art of writing captions that will leave your followers wanting more.

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Top 9 challenges IT leaders will face in 2023

CIO

Three years ago, IT leaders were squarely focused on how to adopt fledgling AI techniques and approaches into their business models in service of digital transformations that included plans for shifting some workloads to the cloud. But then the pandemic hit, requiring a historic pivot that set some best-laid plans aside and accelerated others. Now that organizations have returned to a new (somewhat) normal, CIOs appear to be focused on getting back to basics — and untangling tech debt incurred i

IT 910
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Data Visualization Boosts Business Scalability with Sales Mapping

Smart Data Collective

Data visualization tools have become very useful for many businesses. Companies use data visualization for trend mapping, data contextualization and various forms of business optimization. Therefore, it should come as no surprise that global companies are projected to spend over $10.2 billion on data visualization technology within the next three years.

Sales 285
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3 Strategies CSMs Need to Keep Customers From Switching to Competitors

Crayon

Your sales team just won a competitive deal. It was a taxing evaluation: multiple demos, a trial period, extensive pricing conversations—the works. Until the account executive on your sales team got that long-awaited email, they really had no idea which solution the buyer would select.

Sales 325
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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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Understanding The “A cyclic reference was encountered during evaluation” Error In Power Query In Power BI Or Excel

Chris Webb BI

When working in the Power Query Editor in Power BI or Excel, especially when you’re editing M code, you may run into the following error: Expression.Error: A cyclic reference was encountered during evaluation. What does this message mean and what causes this error? In this blog post I’ll explain. The first step to understanding what’s going on here is to understand how Power Query evaluates the steps in a query.

IT 233
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How ZoomInfo’s Community Edition Promotes Fairness, Protects Data

Zoominfo

Businesses have used professional contact listings to reach their markets for generations, dating back to the days when a phone book arrived at your doorstep with a thump. In our digital world, where millions of business contacts are changing by the minute, ZoomInfo simplifies that age-old process for businesspeople who have no time to lose. Simply put, we help people connect with each other to conduct business.

Startups 130
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Deadly Sins: Ignorance is not bliss and your past does not govern your future

FedSavvy

The sins of hubris and ignorance continue to plague bidders. While there are always ample opportunities to engage in poor decision making, let’s learn from these follies. This pair of sins focuses on “the Government is not your mother” and your past does not govern your future. Read on as we continue our series in win-loss trends. Remember, the U.S.

Win 130
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7 tell-tale signs of fake DevOps

CIO

There’s no doubt that DevOps has helped many IT organizations achieve their goal of delivering applications and services faster and better than traditional software development processes. Unfortunately, while some IT leaders do a fine job of trumpeting DevOps’ benefits, their teams are headed in the wrong direction , embracing half-baked or completely wrong tools and practices.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission