December, 2017

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Corporate Gift Giving: Guidelines for Compliant Policies

Zoominfo

It’s that time of the year again — the holiday season is coming upon us and your B2B sales reps are working longer hours to close last-minute deals. Your marketing team is busy too — fully entrenched in messaging and plans for the upcoming year. It seems like there’s not enough time in the day. Yet, there’s one last thing to consider before taking a well-deserved break for the holidays — corporate gift giving.

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Self-Serve BI Must Support Business Users

Elegant BI

Does Your Self-Serve BI Tool Provide Flexibility to Support Social BI? Self-serve business intelligence tools are no longer new. Nearly every BI tool vendor has an offering in the market. But, not every business intelligence tool is equally useful. To be truly ‘self-serve’ a Business Intelligence Dashboard must be flexible (not restrictive).

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For BI, you must know the data integration process

Athena Solutions BI

Understanding the data integration process is central to self-service BI and data architecture design, consultant Rick Sherman says in an end-of-year look at data management trends. As 2017 gives way to 2018, data management is buffeted by winds of change. Unstructured data is far more prevalent, the cloud is emerging as a bigger target platform, and the call for self-service BI from business users is heard more than ever.

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We wish you merry Christmas and a wonderful 2018!

Innguma

2017 has been a very special year for INNGUMA. We changed our identity and we strengthen our position as reference CI software. All this reached its culmination on INNGUMA Day, that thanks to you was a great success. For that reason, we want to thank all of you (both clients and non-clients) for keep maintaining your confidence in INNGUMA. We are a community that constantly grows, and that is critical to maintain our competitiveness and evolution.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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SSAS Tabular Model Documenter with Power BI without DMVs

BI Insight

Technology is growing fast and we are enjoying it. We reshape our daily created data in a form that satisfies our needs. One of the technologies which is used more commonly these days is SQL Server Tabular Models, SSAS Tabular in short. Lots of industries decide to go with SSAS Tabular in their new projects … Continue reading SSAS Tabular Model Documenter with Power BI without DMVs.

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How to Create Buyer Personas: A Guide for B2B Companies

Zoominfo

Did you know 60-70% of marketers say they don’t truly understand their buyers ( source )? Let that sink in. We don’t need to tell you that’s a problem—it’s obvious. If you don’t understand your target audience, how will you produce effective content? Influence their buying decisions? Or form productive relationships with them? The short answer is—you won’t.

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Deep Dive Analytics Doesn’t Have to be Scary!

Elegant BI

Are You Ready to Take the Plunge? Deep Dive Analytics Is the Treasure! Some organizations find it difficult to manage data and to take advantage of business intelligence tools. Integrating data sources is necessary, of course, but once the data is integrated, business users, IT staff, data analysts and senior executives must make sense of the data. If a business is going to make the best use of BI Analytics , it must produce clear, understandable reports that reveal trends and patterns and point

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On-Going Debate: “Where” Should Competitive Intelligence Reside?

Apprize360 Intelligence

The debate “where” the competitive intelligence (CI) function should be housed within a company is one that has been on-going over the past 20 years. Some are insistent that a CI program needs to be a function of product marketing with the goal of influencing product messaging and arming sales with the latest sell-against intelligence. Others believe that CI should be a function of product management helping to drive competitive product differentiation through unique features and functionality t

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INNGUMA will be used in the European EFFRA projects

Innguma

We are pleased to announce that we have just signed an MOU (Memorandum of Understanding) with EFFRA, the European Factories of the Future Research Association, to offer the use of INNGUMA for R&D projects under its umbrella in order to fully exploit the results of these projects. This agreement entails that free INNGUMA licenses are made available throughout projects funded by the European Commission under the Factories of the Future (FoF) programme.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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SSAS Tabular Model Documenter with Power BI without DMVs

BI Insight

Technology is growing fast and we are enjoying it. We reshape our daily created data in a form that satisfies our needs. One of the technologies which is used more commonly these days is SQL Server Tabular Models, SSAS Tabular in short. Lots of industries decide to go with SSAS Tabular in their new projects … Continue reading SSAS Tabular Model Documenter with Power BI without DMVs.

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Digimind and El País Partner to Monitor Online Public Discourse about the 2017 Catalan Elections

Digimind

Social media has undoubtedly become a preferred means for individuals to express their opinions, especially when it comes to matters of public interest. Digimind recently partnered with Prisa, a global Spanish and Portuguese media group and the official public opinion aggregator for the Catalan elections to be held on December 21st.

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53 Sales Follow Up Statistics

Zoominfo

Whether you conduct your sales outreach by phone, social media, or email—it’s undeniably an essential aspect of B2B sales. Everything from the channel you select to the language you use impacts how your prospect will respond. The more information you have—the better! Today we’ll cover a list of insights around sales follow-up productivity, channels, cadences, and effectiveness.

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Are You Ready for Simpler, Smarter Data Discovery?

Elegant BI

Advanced Data Discovery for Every Business User. No Special Skills Required! There are many facets to Advanced Data Discovery. The processes are sophisticated and the algorithms are exacting, but your business users need not worry about those things. To make the best use of augmented data discovery tools, you need to implement an advanced analytics solution that gives your team sophisticated tools and true insight into data, with flexible, personalized dashboards, and reporting that are easy eno

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Product update — News Data Feeds

Contify

Contify’s API console Up until now, our News Data Feeds API only supported searching news by companies. Starting today, we are adding new ways for businesses to search and filter information such that it adds greater context around the business updates delivered through our APIs. We have launched three new endpoint — Industries : Allows you to search information by over 220 industries.

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8 Ways CMMS Software Cut Costs for Facility Managers

Better Buys

At one time, facility management was considered a fairly straightforward line of work that involved making sure all equipment was up and running, orders were filled, inventory levels were maintained, heat, lights and water were all functioning and employees were doing the jobs they were assigned to do. While not minimizing the early demands on […].

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Predictive Analytics Can Guide the Organization to Success

Elegant BI

Plug n’ Play Predictive Analysis for Accurate Forecasting! There are numerous considerations when a business looks at upgrading or acquiring an analytical solution. One very important capability is Put n’ Play predictive analysis. Assisted Predictive Modeling and predictive analysis tools should include sophisticated functionality in a simple environment that is easy for every business user.

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Uncover the Data ‘Nuggets’ with Smart Visualization

Elegant BI

Smart Data Visualization Helps Your Users to Gain Insight! Organizations that are currently considering and upgrade or a new business intelligence solution, should focus on advanced analytics capability that is simple enough for its business users to improve accountability and empowerment and cascade information throughout the organization to improve planning, results and competitive advantage.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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You CAN Have Advanced Data Discovery and Mobile BI Tools

Elegant BI

Mobile, Advanced Analytics: The True Way Forward! When you decide to implement mobile business intelligence, it is usually because you want seamless access to crucial tools so that your team can perform important tasks in the office and on the road, and share data that will help them make important decisions. Mobile business intelligence must be easy to access and easy to use.

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BI Tools for Hospitality and Entertainment Businesses

Elegant BI

Are There Specific BI Tools for Hospitality and Entertainment Businesses? One thing we all know about the hospitality and entertainment industry is that it is very competitive and that consumers have a lot of options and choices. In this competitive market, it is more important than ever to have the data and information that will help you make business decisions about new products, new channels, custom behavior and local and global competition.

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What is Self-Serve Data Preparation and How Can It Support Business Users?

Elegant BI

Self-Serve Data Preparation is the next generation of business analytics and business intelligence. Self-serve data preparation makes advanced data discovery accessible to team members and business users no matter their skills or technical knowledge. What is Self-Serve Data Preparation? In the past, preparing data for analysis was a time-consuming process, a task that was relegated to the IT team and involved complex tasks like Data Extraction, Transformation and Loading (ETL), access to data wa

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Business Intelligence for Retail Provides Real Results

Elegant BI

Analytics for Retail: Mobile, Accessible, Easy for Every User! Retail is changing, and it is changing fast! Online buying is having a significant impact on brick and mortar and customer loyalty has changed dramatically. Consumers now have more options and they are leveraging those options to find the best price and the best value. Business Intelligence for Retail is more important than ever!

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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Assisted Predictive Modeling Guide Users Through the Maze

Elegant BI

What is Assisted Predictive Modeling? Anything that can help your business users to understand, interpret and analyze data is a help! Users have many tasks to perform in a given day and while analysis may not be their forte, they definitely need clear, concise data to share, to make decisions and to see opportunities, challenges and patterns. To be a positive asset to the business, your business users must be able to accurately plan and forecast everything from budgetary needs to team members an

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How good are Google Alerts for tracking companies? — A litmus test

Contify

Image by Freepik Google Alerts remains one of the most popular news monitoring services. It is free and incredibly easy to set-up. Users have been creative in defining the use-cases that range from tracking companies, business and political leaders, significant events, interesting topics and more. From a business perspective, there are two major use-cases in particular: Media monitoring: Usually done by the PR functions to measure the impact and reach of their content.

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The Value of Social Intelligence Reporting Platforms for Agencies

Digimind

A case study on how social media reporting dashboards improve service offerings, generate new business, and increase customer loyalty.

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How Customer Profiles Can Beef Up Your Marketing Automation

Better Buys

Marketing automation is more than just a buzzword. It is shaping the future of marketing. Big data, accurate predictive modelling, relevant content and faster results are just some of the wonders of marketing automation that redefine the game. While it is becoming widely practiced today, one big mistake of marketers is failure to personalize their […].

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission