Digital B2B Marketing
AUGUST 27, 2013
'You don’t need more content. You need old content. I know, that’s not what you usually hear, so stick with me. Old content is the real king of content marketing. It’s why established publishers still have a huge advantage. It is why new successful publications like Huffington Post or Copyblogger really aren’t all that new. Better content isn’t enough when your competitors have good old content.
Elegant BI
AUGUST 25, 2013
What could/would you do with this personalized data? How would it make your job easier, make you look good to your boss and (maybe even) give you a career boost? Need information on Business Intelligence ? Write to us at sales@elegantjbi.com.
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BI Insight
AUGUST 3, 2013
The SQL Server 11.0 release (code named “Denali”) introduces a new data warehouse query acceleration feature based on a new type of index called the columnstore. Columnstore indexing is officially announced in SQL Server 2012. It is working based on xVelocity memory optimised technology and it improves data warehouse query performance significantly.
Digital B2B Marketing
AUGUST 26, 2013
'We know companies track us across the web, but most companies don’t make the tracking obvious. LinkedIn, in quite a departure, is showing right on the homepage the company websites you have visited. The video below is a short screen capture showing how Eloqua and Demandbase were added to the recently viewed block on my homepage after visiting their websites, not just LinkedIn company pages.
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Digital B2B Marketing
AUGUST 20, 2013
'You have a lead generation program. An influencer program. An advertising program. A marketing automation program. You measure every detail about every program. And your programs are doing great. There is just one little problem: you are reporting on a series of programs. Even though reporting shows you are becoming a better marketer, it doesn’t show how marketing, overall, is progressively improving your company’s position.
Digital B2B Marketing
AUGUST 22, 2013
'Developing personas is one of the first steps recommended by many B2B marketers. Understanding your audience is critical, and personas are one of the most effective solutions, right? I recently had the privilege (cough) of reviewing personas created for a client by a large, respected agency. It was a stark reminder of how common bad personas are today.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Elegant BI
AUGUST 1, 2013
Corporate Performance Management and Sensitivity Analysis. Imagination is a great thing! But, imagining business results doesn’t get it done! If you want dependable results, you have to engage in Corporate Performance Management with clear analytical tools so you can base your strategy on dependable information. Imagine for a moment what you could do with the right data!
Elegant BI
AUGUST 31, 2013
My Friend Ralph Is Business Intelligence Challenged…and He Isn’t The Only One! My friend, Ralph is a Financial Controller. He has to stay abreast of business results and track budgeted vs. actual. His company has multiple departments and budgets so information analysis is burdensome, and complicated because the information he needs isn’t simple to retrieve or analyze, so he loses precious time in recognizing issues and making appropriate changes.
Elegant BI
AUGUST 15, 2013
You Can’t Be an Agile Enterprise Without Agile Business Intelligence Tools. As you probably know, I am passionate about the need for business intelligence tools that can help your organization become more agile and nimble and give you targeted, personalized information to satisfy every user. I don’t have to tell you why it is important to respond quickly to competitors and the market, and to changing trends in customer buying behavior.
Elegant BI
AUGUST 10, 2013
Agile BI. Betsy says: I don’t have to tell you why it is important to respond quickly to competitors and the market, and to changing trends in customer buying behavior. You know how difficult it is to build business agility and responsiveness. Tell us about how your business has experienced lost or unrecognized data that could have helped the company improve results.
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BI Insight
AUGUST 5, 2013
In this short post I’ll show you how to create database schema using dynamic SQL. It’s easy, just take a look at the following code: declare @SchemaName varchar(max) set @SchemaName = ‘YOUR_SCHEMA_NAME’ if not exists (select 0 from sys.schemas where name=@SchemaName) exec(‘create schema [‘+@SchemaName+‘]’) go Enjoy!
BI Insight
AUGUST 5, 2013
In this short post I’ll show you how to create database schema using dynamic SQL. It’s easy, just take a look at the following code: declare @SchemaName varchar(max) set @SchemaName = ‘YOUR_SCHEMA_NAME’ if not exists (select 0 from sys.schemas where name=@SchemaName) exec(‘create schema [‘+@SchemaName+‘]’) go Enjoy!
BI Insight
AUGUST 3, 2013
The SQL Server 11.0 release (code named “Denali”) introduces a new data warehouse query acceleration feature based on a new type of index called the columnstore. Columnstore indexing is officially announced in SQL Server 2012. It is working based on xVelocity memory optimised technology and it improves data warehouse query performance significantly.
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