August, 2022

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Geopolitical risks could present new opportunities for CIOs: Gartner

CIO

Digital geopolitics, emanating from cross-country politics, is rapidly becoming an issue that multinational CIOs must step up to lead, according to Gartner. Gartner predicts that by 2026 about 70% of multinational enterprises will adjust the countries in which they operate by hedging to reduce their geopolitical exposure. The research firm defines geopolitics as the geographic influence on power relationships in international relations.

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Metaverse: The time for CIOs to experiment is now

CIO

For the past forty years CIOs have labored to retrofit, rearchitect, and ultimately replace underfunded and underappreciated legacy infrastructures in hopes of delivering the full benefits associated with periodically occurring waves of transformative emerging technologies. Debate now rages in IT and digital communities regarding what will be the seismic technological shift of the 2020s.

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Why I’m Excited About The New DAX EvaluateAndLog() Function

Chris Webb BI

If you aren’t active on Twitter or LinkedIn (or you don’t spend a lot of time on them) you may not have heard about the new EvaluateAndLog() function. It’s not documented yet and not mentioned on any of the official blogs, but you can read about it in the last two posts on Jeffrey Wang’s blog here: Introduce the DAX EvaluateAndLog Function.

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6 LinkedIn Automation Tools for Lead Generation That You Should Try

mention

Everyone needs a source of energy to sustain life and stay productive. A person needs food, cars need fuel, Instagram influencers need likes, and businesses need leads. But to get such “nutrition”, you need to constantly act: buy food for cooking, come to the gas station, write posts. The same thing happens with leads: to find them and close a deal, you need to perform an extensive search.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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7 Enterprise Applications for Companies Using Cloud Technology

Smart Data Collective

The market for cloud technology is booming. Companies spent over $405 billion on cloud services last year. The sudden growth is not surprising, because the benefits of the cloud are incredible. Enterprise cloud technology applications are the future industry standard for corporations. Cloud computing has found its way into many business scenarios and is a relatively new concept for businesses.

More Trending

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The Gore and Glamor of Halloween Trends in 2022

Intelligence Node

What to expect this spooky retail season As retailers worldwide work their way through the remainder of 2022, it’s time to brace for the big leagues. The major holidays of. The post The Gore and Glamor of Halloween Trends in 2022 appeared first on Blog.

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5 forces shaping the future IT workforce

CIO

Concerns about a looming recession have not derailed the booming IT job market. In the first half of this year, 115,000 new IT jobs were added, according to consulting firm Janco Associates. Even with inflation, high energy costs, and the invasion of Ukraine, IT hiring continued at a record-setting pace, but keeping tech talent still poses challenges.

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Calling The Power BI Enhanced Refresh API From Power Automate, Part 4: Getting The Status Of a Refresh

Chris Webb BI

So far in this series (see part 1 , part 2 and part 3 ) I’ve looked at how you can create a Power Automate custom connector that uses the Power BI Enhanced Refresh API to kick off a dataset refresh. That’s only half the story though: once the refresh has been started you need to know if it has finished and, if so, whether it finished successfully or not.

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11 Tips For Writing A Persuasive Sales Email

mention

When was the last time you were pleased to see a well-crafted cold sales email? Yeah, we thought so. Emailing as a way of sales prospecting has gotten a bad rap over the last few years, and for a good reason. Overtly sales-y subject lines, phony personalization, bland content…even the salespeople themselves are tired of such emails. Let’s say you worked with your sales team to produce an accurate price quote.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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5 Ways B2B Companies Can Use Analytics for Pricing

Smart Data Collective

Analytics technology is very important for modern business. Companies spent over $240 billion on big data analytics last year. That figure is expected to grow as more businesses discover its benefits. There are many important applications of data analytics technology. One of the most important is with helping companies set their prices correctly. Analytics Can Be Essential for Helping Companies with their Pricing Strategies.

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A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

We’re all familiar with the “four Ps” of marketing: product, price, promotion, and place. Well, now we need to add a fifth P to the mix: privacy. Privacy compliance has become an essential part of modern-day marketing. Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain.

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What is Web Scraping in Retail? Uses and Benefits

Intelligence Node

Table of Contents: What is web scraping Types of web scrapers How do web scrapers work Uses of web scraping in retail How to pick a web scraping tool Final. The post What is Web Scraping in Retail? Uses and Benefits appeared first on Blog.

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Why every IT leader should avoid ‘best practices’

CIO

The nonsense was tucked away in a PowerPoint slide, as so much nonsense is. “We’ll help you institute best practices, followed by a program of continuous improvement,” the offending bullet said. Now, I’m willing to shrug at a bit of harmless puffery from time to time. And maybe this puffery was harmless. But I don’t think so. As my pappy used to say, ‘If someone sells this and someone else buys it, they have something in common: They’re both schmucks.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Calling The Power BI Enhanced Refresh API From Power Automate, Part 3: Incremental Refresh Options

Chris Webb BI

If you’ve read part 1 or part 2 of this series you’ll know how you can create a Power Automate custom connector to call the Power BI Enhanced Refresh API and get fine-grained control over your refreshes. In this post I will take a look at the two parameters in the Enhanced Refresh API for datasets that use incremental refresh : applyRefreshPolicy and effectiveDate.

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What is Dropshipping and How Do I Start?

mention

With many business ventures, you have to invest a lot of money upfront without any guarantee that your business will succeed. By choosing dropshipping, you don’t have to risk all your money — you can get started with a minuscule budget and by investing only a few hours of your time weekly. First-time entrepreneurs often prefer this business model to others — it’s just easy to get started and doesn’t require paying for a warehouse or showroom.

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The Future of AI: High Quality, Human Powered Data

Smart Data Collective

Artificial Intelligence (AI) has significantly altered how work is done. However, AI even has a bigger impact by enhancing human capabilities. Research conducted by the Harvard Business Review found that the interaction between machines and humans significantly improves firms’ performance. Successful collaboration between humans and machines enhances each other’s strengths, including teamwork, leadership, creativity, speed, scalability, and quantitative capabilities.

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Bridging the Gap Between First and Third-Party Data in Your Cloud Data Warehouse

Zoominfo

Go-to-market (GTM) tech stacks are complicated — and for good reason. Modern sales and marketing teams need various tools to help them do their jobs. With the right tools you can create complete, 360-degree customer views that make running targeted campaigns and personalized sales motions easier. Unfortunately, problems arise when too many apps produce, use, and store disparate data points on the same leads and accounts.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Proven Right: How Our Trend Forecasting Model Went From Probability to Actuality

Intelligence Node

Intelligence Node’s Probability of Future Success model is an effective ‘Limited Memory’ model that forecasts trends and attributes with a high probability of performing well in the future based on. The post Proven Right: How Our Trend Forecasting Model Went From Probability to Actuality appeared first on Blog.

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Securing the ever-evolving hybrid work environment

CIO

Even as many business leaders debate the boundaries of remote work styles and schedules, there is little doubt that hybrid work will persist for most enterprises. Yet, how hybrid work takes shape for any given business will likely evolve as business needs and employee expectations change over time. For IT and network security teams, the challenge is to secure their environments, regardless of where people are working.

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Calling The Power BI Enhanced Refresh API From Power Automate, Part 2: Refreshing Specific Tables And Partitions

Chris Webb BI

In part 1 of this series I showed how you could create a very simple custom connector for Power Automate that allows you to call the Power BI Enhanced Refresh API. However, I didn’t show what I think is the main reason you’d want to build a custom connector: the ability to refresh specific tables or partitions in a dataset rather than the entire dataset.

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What Is Print on Demand, and How Can Marketers Take Advantage of It?

mention

Among the industries that remained profitable amidst the pandemic was print on demand (POD), currently valued at USD 4.90 billion. The rapid shift to online shopping, as well as the clamor for personalization in recent years, has made POD an attractive option for marketers. Projections for the print on demand market show that it will continue to grow in the coming years.

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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What is the IoT and How is it Changing the World?

Smart Data Collective

The Internet of Things (IoT) has been on the rise in recent years, and it’s becoming more and more common among consumers, businesses, and governments alike. IoT refers to any connected physical device that can send or receive data over the internet, including smartphones, computers, speakers, security cameras, thermostats, door locks, vehicles—the list goes on and on.

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How To Segment Audiences: A B2B Marketer’s Guide

Zoominfo

Ask any seasoned marketer and they’ll tell you that strong segmentation is the key ingredient to efficient, successful campaigns. From the marketer’s point of view: you get more precise with your messaging and personalization, gain a better view of your total addressable market (TAM) , spend your budget more efficiently, and improve your reporting. From the audience’s point of view: they won’t get bombarded with irrelevant content and messages, but will receive content that’s actually of interes

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How can smart #infopros make more sustainable vendor choices? 

Vable

A genuine commitment to sustainability is critical for organisations to remain relevant and competitive in this changing world. Much like digital transformation, driving sustainability requires organisations to transform their business from within. Organisations require individuals to take the lead and as we saw at BIALL 2022 , library and information professionals are not only at the forefront of legal tech implementations but are positioning themselves as sustainability experts.

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What is a data engineer? An analytics role in high demand

CIO

What is a data engineer? Data engineers design, build, and optimize systems for data collection, storage, access, and analytics at scale. They create data pipelines used by data scientists, data-centric applications, and other data consumers. This IT role requires a significant set of technical skills, including deep knowledge of SQL database design and multiple programming languages.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Metaverse’s Biggest Potential Is In Enterprises

IT Business Edge

Last year, Match Group – which operates online platforms like Tinder, Match.com and Hinge – shelled out $1.725 billion to acquire Hyperconnect. This was a play on the metaverse. Unfortunately, Match had challenges in making the strategy work. In the latest shareholder letter, Match CEO Bernard Kim noted : “I’ve instructed the Hyperconnect team to iterate but not invest heavily in metaverse at this time.

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5 Reasons Why Your TikTok Marketing Campaign Is Failing

mention

To say that TikTok is the new black, especially for Millennials and Zoomers, would be an understatement. This social media platform has gained unprecedented popularity over the last couple of years. In fact, the TikTok app has been downloaded and installed on devices more than 3 billion times around the globe. Hands down, TikTok is changing our understanding of social media, content, and online communities.

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How AI Software is Changing the Future of the Automotive Industry

Smart Data Collective

Artificial intelligence technology is changing the future of many industries. Global companies spent over $328 billion on AI last year. This figure is expected to grow as more companies recognize the potential and decide to increase the resources they dedicate to machine learning and predictive analytics tools. The automotive industry is among those investing in AI the most.

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