Aqute Intelligence

FEBRUARY 16, 2023

In almost every competitive intelligence project, sales is an important focus. What is the competitor doing to succeed in sales? What is their messaging? How do they price proposals? Most companies want to know many of the same questions about their competitors. Across the hundreds of research projects that we have conducted, these are the top ten questions about competitors’ sales activities that our customers want answered.

Research 130

Research Sales Competitive Intelligence Competitive 130

CIO

FEBRUARY 16, 2023

Straumann Group’s Sridhar Iyengar has a bold mission: To transform the nearly 70-year-old company’s data and technology organization into a data-as-a-service provider for the global manufacturer and supplier of dental implants, prosthetics, orthodontics, and digital dentistry — and to provide business stakeholders machine learning (ML) as a service as well.

Predictive Analytics 657

Predictive Analytics Finance Learning Sales 657

Smart Data Collective

FEBRUARY 16, 2023

We have talked extensively about some of the changes machine learning has introduced to the marketing profession. According to one analysis, companies that used machine learning in their marketing strategies boosted sales by up to 50%. There are a number of ways that companies can boost their marketing strategies with machine learning technology. One of the biggest benefits involves using machine learning to improve the performance of their social media marketing strategies.

Learning 281

Learning Marketing Marketing Gaming 281

CIO

FEBRUARY 16, 2023

Abhi Dhar has had a rich career journey, from serving as chief digital officer of a Fortune 50 company to co-founding a tech startup. In his current role as executive vice president and chief information and technology officer at TransUnion, he’s responsible for all aspects of the company’s technology, including strategy, security, applications, operations, infrastructure, and delivery of solutions that support its global information systems and associates.

Startups 325

Startups IT Airline Capital 325

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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WideNARROW

FEBRUARY 16, 2023

Why is it essential to understand customer pain points? As a Competitive or Market Intelligence professional, understanding your customers' pain points is critical to developing a winning strategy. Identifying the key challenges and frustrations that your target audience faces can help you to gain a competitive edge by developing products, services, and messaging that meet their specific needs.

Win 98

Win Competitive Market Intelligence Intelligence 98

Owler

FEBRUARY 16, 2023

Listen to the Owler interview featuring Dale Dupree, Founder & CSO at The Sales Rebellion , and find accompanying questions and quotes pulled from the interview below. Audio Block Double-click here to upload or link to a.mp3. Learn more 1. How do you get past negative stereotypes associated with salespeople to effectively converse with a prospect and come across as genuine?

Sales 52

Sales Win Learning Information 52

Dataversity

FEBRUARY 16, 2023

The topic of agile transformation is emerging, either driven “bottom-up” from product leaders or “top-down” by C-level executives. Being primarily transformation of the business, it is a response to digital strategy, thus connected with a wide range of topics – including Data Governance and Enterprise Architecture. I will summarize the results of such a transformation […] The post The Realities of Agile Transformation appeared first on DATAVERSITY.

Business 52

Business IT Management Information 52

GoodData

FEBRUARY 16, 2023

We explore the ins and outs of building successful sales analytics. Learn how to leverage data to make informed decisions, and drive business growth.

Sales 52

Sales Learning Information Business 52

Engage3

FEBRUARY 16, 2023

Engage3 Powers Pricing Decisions for the Majority of the World’s Leading Retailers Engage3 powered by Dexi, which helps retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image, today announced that 7 of the top 10 global retailers as ranked by the National Retail Federation (NRF ) are now leveraging Engage3’s Price Image Management suite.

Retail 52

Retail Management Win Algorithm 52

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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