Mon.Dec 19, 2022

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Digital Transformation and the Evolving Role of CIOs

CIO

By Chet Kapoor, Chairman & CEO of DataStax Enterprises have been talking about digital transformation for quite a while. It’s about rethinking how we use technology to drive new or improved strategy, people, and operations to meet changing business and customer needs. But what does digital transformation mean for the CIO? How has their role evolved through the three stages of transformation, and what does this mean for the future?

Gaming 852
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Podcast Episode: A Practical Guide to Competitive Intelligence

Crayon

Tis’ the season for a brand new episode of Into the Fray: The Competitive Intelligence Podcast !

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Understanding the new era of digital workplace platforms?

CIO

The all-encompassing digital workplace platform Work as we know it has changed in the past few years coming out of the COVID-19 pandemic. Communications and collaboration technology were critical to that shift. As a result, we have witnessed the evolution of communications and collaboration suites to UCaaS platforms that are now evolving into fuller all-encompassing digital workplace platforms with deeper integration with CCaaS and strategic lines of business applications.

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Cloud Technology is the Future of Medical Billing Software

Smart Data Collective

Cloud technology has upended the medical industry in recent years. Healthcare organizations around the world spend over $56.3 billion on cloud technology. Cloud computing offers a number of important benefits for healthcare providers. One of the biggest advantages of cloud technology is that it helps make medical billing more efficient. A cloud-based medical billing software program automates billing in order to help practices get paid faster, improve workflow efficiencies, help practice the IT

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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From Cloud to Customer

CIO

Why Cloud Platforms Matter to Marketing Leaders According to IDC, 89% of marketing campaign management applications in Europe are now cloud based rather than on premises. This is expected to rise to an almost ubiquitous level of 96% by 2026. Marketing is becoming digitally transformed through the adoption of new cloud-based marketing applications. Until recently, however, little buyer attention has gone into the clouds that underpin marketing applications.

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15 Ways to be on Top of Google Search

SpyFu

Seasoned SEO experts and beginners all have one thing in common – they all want to get their websites (or those of their clients) to the top of search engine results. Or, if they’ve already gotten there, they want to make sure they stay there. With so much competition and ever-evolving algorithms, it can be extremely challenging to get your website to the top of Google.

Profiling 111
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A Combined Broadcom & VMware: Clouds and Sovereignty

CIO

By Hock Tan, Broadcom President & CEO The trend towards sovereign clouds has been one of the central topics that customers, particularly in Europe, have raised since we announced the Broadcom-VMware transaction. They want to know what role a combined Broadcom-VMware would play as governments increasingly recognize the power of data – economically, politically, and geo-politically – to drive local, national, and even multi-national economic development.

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What is SEO? A Guide to Google Search Engine Optimization

SpyFu

SEO stands for “search engine optimization.” It’s the process of optimizing your webpages to rank higher in the search results on Google and other search engines. SEO is commonly referred to as a “free” way to gain website traffic. Every major search engine, such as Google , Bing , and DuckDuckGo , is comprised of search results, where pages, videos, and local listings are displayed.

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Ep. 579 – Why Consumers are Overwhelmed and how That Affects Your Brand – Brand Transformation with Dr. Emmanuel Probst at IPSOS

Happy Market

My guest today is Dr. Emmanuel Probst, the Global Lead of Brand Thought-Leadership & Senior Vice President of Brand Health Tracking at IPSOS, Author, and Professor at UCLA. Founded in 1975 and headquartered in Paris France, Ipsos is among the largest global market research and consulting firms. Ipsos has over 18,000 employees and serves more than 5,000 brands.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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4 Things to Know About Data Security in 2023

Dataversity

Data security is an issue that faces every organization that uses or stores sensitive data. Even a minor data breach can expose a business to crippling financial penalties from regulators, civil action by aggrieved data owners, and irreversible corporate reputation damage. As 2023 approaches, changes in the workplace, geopolitical factors, changing requirements by insurance providers, […].

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Getting to know our Connoisseur of Code

Wink Intel

Jason J. Pierce, our Connoisseur of Code is the most quick-witted and smart-alecky of the Wink team, nearly worked as a geographic information systems technician in high school. What?!? He lives for Thai Red Curry but is just as likely to be caught geeking out on Rosetta Stone with the language of the month. Has our VP of Engineering piqued your interest?

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Finding the Right Data Governance Model

Dataversity

Data Governance has received much attention in both the academic and practitioner communities over the past 15 years. Compared to the even more recent concept of Data Governance, IT governance has evolved from the initial concept of corporate governance. In the past year, the interest has increased with the evolution of the modern data stack and cloud adoption, […].

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Guardian Life Announces Largest Dividend in its 162-Year History, with its Dividend Interest Rate increasing to 5.75%

Wink Intel

The company raises its dividend allocation for 2023 with a $1.26 billion payment. NEW YORK , Dec. 13, 2022 /PRNewswire/ — The Guardian Life Insurance Company of America (Guardian®) announced that its Board of Directors approved a record dividend allocation of $1.26 billion to eligible individual life policyholders and increased its Dividend Interest Rate to 5.75 percent.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Nutanix acquisition rumors highlight need for managing vendor risk

CIO

Technology mergers and acquisitions are on the rise, and any one of them could throw a wrench into your IT operations. After all, many of the software vendors you rely on for point solutions likely offer cross-platform or multiplatform products, linking into your chosen ERP and its main competitors, for example, or to your preferred hyperscaler, as well as other cloud services and components of your IT estate.

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If Not a 60/40 Portfolio, Then What?

Wink Intel

One of the most difficult decisions we face in life involves determining when it’s time to retire. The thought of telling your employer that, after a certain date, you won’t be coming back for another paycheck is nerve-racking. Numerous questions pop into your mind. Do I have enough saved? Will my nest egg last? What happens if I get sick? What if the stock market tanks?

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7 Top Mobile SEO Tips to Improve Your Rankings

SpyFu

Mobile accounts for 51.65% of web page views worldwide. And 64% of all Google organic search traffic is from mobile devices. Image Source: Statista A website that’s not optimized for mobile loses leads and conversions. Your website also becomes virtually invisible, and this hurts your rankings. Mobile has become important, and Google continues to tweak its algorithms to reflect this change.

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Morningstar adds Luma annuity technology to Advisor Workstation

Wink Intel

Independent investment research provider Morningstar announced Tuesday that it’s adding the Annuity Intelligence Center to its widely used Advisor Workstation. Click HERE to read the full story via InvestmentNews. Wink’s Note: Hmmm…an annuity tool that “provides advisers with educational material and comparison functionality.” Wink, Inc. ‘s AnnuitySpecs tool does that for fixed, multi-year guaranteed, indexed, structured/RILA, AND variable annuities.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Piramal CTO Saurabh Mittal on financial services innovation

CIO

To create innovative products that meet the various finance requirements of the market, Piramal Capital & Housing Finance opened the Piramal Innovation Lab in Bengaluru on Dec. 15, 2022. The 36,000-square-foot innovation hub will be led by the company’s CTO, Saurabh Mittal, and Markandey Upadhyay, head of business intelligence unit for Piramal. CIO.com caught up with Mittal to know more about his plans for the innovation lab, as well as the technology strategy for the financial services comp

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Tontines are making a comeback and no, it’s not a movie

Wink Intel

Offerings of the obscure, yet historically significant, financial product have been popping up in the global retirement marketplace of late. Click HERE to read the full story via InvestmentNews. The post Tontines are making a comeback and no, it’s not a movie appeared first on Wink.

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19 Ways To Promote Your Website and Boost Traffic

SpyFu

Content created for the purpose of content creation is also unofficially referred to as invisible content. Those who still rely on outdated strategies of how to promote a web site by simply posting content regularly are destined for failure. Here are a few reasons behind this statement : The number of posts published on a daily basis keeps growing exponentially The amount of social shares and traffic from social media channels is declining The majority of published pieces don’t gain links

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Missouri Jury Awards $28.36M in Universal Life Case

Wink Intel

A state court jury in Kansas City, Missouri, has awarded a $28.36 million verdict to the plaintiffs in a class-action case involving flexible-premium, adjustable universal life insurance policies. The plaintiffs filed the suit have accused the issuer, Kansas City Life Insurance Company, of basing cost-of-insurance-charge increases on factors other than future mortality experience, in conflict with the policies’ cost-of-insurance provisions, over a period of about 30 years.

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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

Temperatures are rising (and not just metaphorically) as key stakeholders anxiously anticipate the outcomes of COP28. While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector. In the latest edition of "Navigating ESG Comms Through the Cosmos - Sagittarius Edition", 3BL hones in on this sign’s bold quality of asking questions others are burning to know the answers to.

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NAIFA ASKS DOL TO EXEMPT FINANCIAL PROFESSIONALS FROM PROPOSED EMPLOYMENT CLASSIFICATION RULE

Wink Intel

A comment letter submitted by NAIFA President Lawrence Holzberg , LUTCF, LACP, on behalf of the association to the U.S. Department of Labor urges the department to provide an exemption or carve-out for financial professionals in a proposed rule on employee or independent contractor classification under the Fair Labor Standards Act. Independent insurance producers, brokers, and financial advisors have a long history of being independent contractors and not employees under state and federal l

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Massachusetts Adopts Annuity Sales Regulations

Wink Intel

Massachusetts has adopted an annuity sales standard update developed by the National Association of Insurance Commissioners. The state Division of Insurance published the Suitability in Annuity Transactions regulation changes in the Massachusetts Register Friday. Click HERE to read the full story via ThinkAdvisor. The post Massachusetts Adopts Annuity Sales Regulations appeared first on Wink.

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RIA Fears DOL Independent Contractor Proposal Will Hurt Business

Wink Intel

A North Carolina registered investment advisor told the U.S. Department of Labor that its effort to narrow the definition of the term “independent contractor” is bad for RIA firms. Laird Hepburn, a partner with an RIA firm in Apex, North Carolina, noted that state and federal law requires him to supervise the firm’s investment advisor representatives, who are independent contractors.

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Insurtech Regs, ‘Dark Pattern’ Spottting on NAIC’s To-Do List

Wink Intel

A consumer group wants state insurance regulators to give agents and consumers more information about how well insurers pay claims. The Center for Economic Justice told the National Association of Insurance Commissioners that states should make public company-level data from the Market Conduct Annual Statements that states already collect. Click HERE to read the full story via Think Advisor.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.