CIO

JULY 13, 2021

Productivity SaaS provider Zoho has entered the business intelligence (BI) platform market, announcing an AI-powered, self-service platform that combines the new Zoho DataPrep application with an enhanced version of Zoho Analytics. The Chennai, India-based multinational is betting that it can win over business users with a combination of features focused on ease-of-use, support for data preparation, and the ability to blend internal data with outside data sources.

Marketing 616

Marketing Marketing Business Intelligence Win 616

Netbasequid

JULY 13, 2021

Millions of images are uploaded to social media every day, and chances are, there are quite a few that feature your brand logo. However, many of these photo posts often don’t include explicit brand mentions in the text. That means that if your brand is missing these valuable sources of intel, your social listening cup is only half full. Image analysis helps you see the complete picture of how your brand is getting traction online.

Analysis 105

Analysis IT Travel Globalization 105

SpyFu

JULY 13, 2021

Whether you’re new to SEO and looking to learn about the industry or a seasoned vet who needs to reinforce their skill set, free SEO certifications can help. Not only will the right certifications give you a better understanding of how search engines work and how to create better content, but they’ll also show your current team and potential employers that you’re truly passionate about SEO.

Education 98

Education Knowledge Learning Marketing 98

Dataversity

JULY 13, 2021

Click to learn more about author Chris Koverman. Identity management has been an obstacle for commercial insurance companies for a very long time. Many thought that problems would dissipate or at least become easier to correct by moving to digital systems, but in reality, identity management has only grown more complex. It is obvious that […].

Management 98

Management Learning IT Information 98

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Moz

JULY 13, 2021

We were super excited to bring MozCon back for another action-packed conference. Today’s speakers brought their A-game and really got people thinking. For those of you who may have missed it, or those of you who had a hard time keeping up with this three ring circus, we’ve got a quick recap!

Gaming 65

Gaming IT 65

Evalueserve

JULY 13, 2021

Carefully tailoring the model risk management (MRM) processes to model tiers has become an increasingly important goal for numerous financial institutions. However, this process can become confusing and daunting in practice due to competing expectations of developers, users, and regulators with limited resources. During the RiskMinds event in late May, Mamta Mittal (Vice President of Risk and Compliance Practice at Evalueserve) and Grazia Rapisarda (Head of Governance & Controls for the Risk

Management 52

Management Banking Loss Algorithm 52

Zoominfo

JULY 13, 2021

We’ve had some big moments at ZoomInfo over the years. In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We acquired Clickagy and launched Streaming and Custom Intent. We acquired Everstring , a leader in Data-as-a-Service for the enterprise. We launched Workflows to activate market insights, buyer intent, and website activity.

Intelligence 130

Intelligence Intelligence Marketing Marketing 130

Smart Data Collective

JULY 13, 2021

Big data has turned the marketing profession on its head. A growing number of marketers are exploring new data-driven solutions to reach new customers and boost their overall ROI. We mostly talk about the benefits of using big data to improve the targeting of your advertising campaigns. However, there are also a lot of ways that big data can help in regards to the design of ads as well.

Learning 183

Learning Marketing Marketing Research 183

ATTEST

JULY 13, 2021

It’s hard to build relationships with people whose personality you can’t really put your finger on. The same goes for brands. Want to connect with your customers? Take a look at your brand attributes. What are brand attributes? Brand attributes are what characterises your brand, without looking at what you do or sell. It’s the core values and characteristics — your brand’s personality traits so to speak.

Copywrite 52

Copywrite Innovation Competitor Analysis Research 52

Advertisement

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Zoominfo

JULY 13, 2021

We’ve had some big moments at ZoomInfo over the years. In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We acquired Clickagy and launched Streaming and Custom Intent. We acquired Everstring , a leader in Data-as-a-Service for the enterprise. We launched Workflows to activate market insights, buyer intent, and website activity.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70