Thu.Mar 03, 2022

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Choosing Between Outsourced Vs In-House Data Management Strategies

Smart Data Collective

There is no question that data has become a valuable asset to almost every organization. Companies use big data to optimize their marketing strategies, maintain better relationships with their customers, manage their financial strategies and improve human resources capabilities. Unfortunately, data isn’t always easy to manage. You need to rely on the services of a well trained specialist that understands the nuances of big data technology.

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Upsell customers who research additional products

Zoominfo

Scenario Customers rarely buy everything your company has to offer upfront. However, as they see results from their initial investment, they may research additional products on your website. Use visitor tracking software to monitor when customers are looking for information about add-on products and new features. Some technologies allow you to set up a workflow that alerts sales when a customer is on a high-value product page.

Research 100
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How AI Is Modernizing Online Transactions

Dataversity

Braving the global pandemic for the past two years has changed online transactions for consumers and businesses alike. As a result, the digitization of customer online activity with retailers and other businesses has become the preferred way to engage. According to my company’s Global Insights Report, there has been a 25% annual increase in online consumer […].

Retail 98
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5 Best Sales Prospecting Techniques to Use in 2022

Owler

Tried and True Sales Prospecting Techniques. Sales prospecting is an essential part of any business. It is how a salesperson identifies, reaches out, and builds relationships with leads and potential clients. Effective prospecting methods have evolved throughout the years. Keeping up with the latest techniques in today's hyper-connected and digitally-driven world can be challenging.

Sales 59
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Ep. 511 – Michele Ronsen, Founder of Curiosity Tank, on the top 3 Mistakes Researchers Make and how to Avoid Them

Happy Market

My guest today is Michele Ronsen, Founder of Curiosity Tank. Curiosity Tank is a consulting and education firm specializing in human-centered research, design development, and hands-on learning programs. We conduct and teach design and user research to people and corporations around the world. Ask Like a Pro is an 8-week online mentorship for professionals who want step-by-step guidance on how to conduct meaningful, relevant, and impactful UX research.