Fri.Jun 24, 2022

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Using Data Analytics and QR Codes to Boost Your Marketing Strategy

Smart Data Collective

Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. There are a lot of different ways that companies can use data analytics to improve their marketing strategies. One of the most effective approaches involves taking advantage of QR codes.

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10 Facebook Marketing and Advertising Mistakes That Businesses Should Avoid 

mention

It makes no sense to deny that Facebook is the most influential social network that has ever existed. Created in 2003, the platform has grown from a group of a few hundred users into a channel for communication, political movements, and marketing where nearly three billion people have accounts. Every third person uses this social network, and a business loses a large percentage of the target audience if it misuses promotion opportunities.

Business 190
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Use Data Analytics to Benefit from Fibonacci Retracement Levels

Smart Data Collective

Data analytics has led to some major changes in the field of finance. Financial institutions invest heavily in big data technology in order to offer the highest ROI to their clients. However, individuals are also using big data to improve their own financial strategies. One of the ways that savvy investors are leveraging big data is through the use of technical analysis.

Analysis 239
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Top 5 Search Metrics for Managers

GrowbyData

In today’s competitive market, the search metrics provided by search engines like Google itself are not sufficient for managers to monitor search marketing performance. Emerging tools like Search Intelligence have been filling this need with innovative search data analytics. In this article we will learn about five search metrics managers should track over time to proactively monitor search marketing performance.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Perks of Predictive Analytics for Businesses Big and Small

Smart Data Collective

Technology has a funny way of being exciting and a little confusing. As a business owner, you’ve heard about predictive analytics, and you know some people are excited about it, but you’re still not sure how it’s supposed to help. The following are some major benefits of predictive analytics for businesses big and small. Quicker Snapshots of the Future.

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4 Ways to Monetize Data and Improve Your Revenue Model

Dataversity

Every organization I know of wants to treat its data as an asset. But they lack the imagination of what that means. It can be interpreted as having robust Data Governance. Or it could mean improving Data Literacy across the organization. We are collecting and storing zettabytes of data. But we are also failing at organizing […]. The post 4 Ways to Monetize Data and Improve Your Revenue Model appeared first on DATAVERSITY.

IT 52
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7 Accounting Practice Management Software that Rely on AI

Smart Data Collective

Artificial intelligence technology has led to some surprising changes in the field of accounting. Justin Hatch of the Forbes Technology Council reports that AI helps accountants streamline many mundane tasks. Therefore, they can use it to boost productivity as much as 40%. Unfortunately, it can be difficult to know how to use AI effectively. There are a number of great software applications that use AI to help accountants.

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Data Modeling Techniques and Best Practices

Dataversity

Data models play an integral role in the development of effective data architecture for modern businesses. They are key to the conceptualization, planning, and building of an integrated data repository that drives advanced analytics and BI. The proven approach to seamlessly designing and deploying a data warehouse is putting enterprise data modeling at the center of your […].

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Best Cloud Security Solutions

IT Business Edge

Cloud technology keeps advancing rapidly, giving businesses access to faster, cheaper, and more robust cloud storage and application capabilities. Unfortunately, hackers are also getting more innovative, and it’s becoming increasingly easy for them to find vulnerabilities in the cloud and exploit them for their purposes. That is where cloud security solutions come in.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Rethinking Brand Positioning to Reflect Consumer & Market Trends

Netbasequid

Brands are increasingly challenged with balancing purpose and profit. This is particularly true as the global consumer base becomes more socially conscious and focused on equality, equity, and sustainability. Rethinking brand positioning to reflect recent consumer and market trends is wise, as choices made today will impact a company’s bottom line tomorrow.

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Winning Wisconsin: Uncovering Niche Voter Segments in the Badger State

Resonate

In 2016, Trump walked away with Wisconsin, and by doing so, he cleared his path to the White House. Just four years later, Wisconsin broke for Biden by less than one percent. When speaking about Wisconsin’s critical role in the midterms at a Milwaukee rally this past weekend, Ted Cruise reflected, “It has been a perennial purple state. It is a battleground.

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