Thu.Apr 21, 2022

article thumbnail

How to Do Market Research for a Business Plan

Cipher

If you’re in the process of creating a business plan, market research will play a central role in helping you to shape your strategy. You could be working on a business plan to raise investment for a new startup , or pulling together a detailed strategy that outlines the expansion of an existing business into a new market. Regardless, a business plan acts as a map, helping your organization move forwards with a clear path.

article thumbnail

5 Great Tips for Using Data Analytics for Website UX

Smart Data Collective

We have pointed out in the past that big data offers a number of benefits for online commerce. One of the most important benefits of data analytics pertains to optimizing websites for a good user experience. User experience optimization (UX) is becoming more important than ever. One study found that the ROI of UX strategies is 9,900%. As more companies realize the importance of offering a stellar web experience, they will invest in big data as part of their UX strategies.

Commerce 291
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sports and Entertainment Trends Shift, Spike & Set the Stage for 2022

Netbasequid

The pandemic has changed the way consumers think about things, and what they value. Staying on top of these shifts and entertainment trends throughout 2022 using market research will be critical when attempting to keep pace with consumer mindset shifts. We’ll take a brief look here at the world of sports and entertainment with a focus on: Comparing today’s conversation versus the historical narrative.

Sports 98
article thumbnail

3 Compelling Ways IoT is Changing the Solar Industry

Smart Data Collective

The Internet of Things is one of the fastest growing industries. It grew 22% last year and is projected to grow further in the future. Many industries are helping drive growth for the IoT. One of the most significant is the solar energy sector. More solar manufacturers are turning to the IoT to get the most output for their customers. Smart Solar is the Future of Renewable Energy.

article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

A Complete Guide To Driving Digital Transformation In Marketing

Datapine Blog

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Various industries and departments use this phrase in different ways. For instance, when it comes to Human Resources, a digital transformation entails streamlining operations and digitizing personnel data.

More Trending

article thumbnail

Bang! Zowie! BOOM! How HubSpot CRM Enables Business Growth Superpowers

Weidert Group

I’m no comic book expert, but I happen to work closely with a few. In comic books, superheroes gain their powers in many different (and odd) ways: they mutate, they’re bitten by an animal, they find a magic idol, they’re hit by electromagnetic radiation, or they’re born that way (the lazy writer’s choice). It’s rare for a superpower to be purchased.

article thumbnail

Application Development Consulting Helps Companies Get the Most of AI

Smart Data Collective

The market for AI is growing over 38% a year. It is projected to be worth over $1.5 trillion by 2030. The market for AI is growing due to its obvious benefits. However, many companies don’t know how to utilize it properly. New businesses are frequently perplexed and unsure which AI applications are best for them. Many of them have utilized many management programs but finding the most best application without the assistance of an experienced consultant can be a challenge.

Algorithm 239
article thumbnail

What’s in Your Sales Playbook?

Intriccately

A solid playbook helps take the guesswork out of your team’s sales. Taking the time to put your company’s standard procedures for a variety of everyday sales circumstances into a guide creates a better workflow and clear goals to achieve. As a result, you’ll not only see your team achieving their goals faster, but they’ll also become more confident in their abilities as sales reps.

Sales 52
article thumbnail

Data Warehouses Are Failing SaaS Apps: Why HTAP Databases Provide a Better Fit

Dataversity

As remote work continues to boom, enterprises are seeing increasing demand for SaaS products. SaaS apps are data-intensive, generating and accessing massive volumes of data in real time. Because of that, most organizations build SaaS apps on data warehouses instead of HTAP databases. For one, since SaaS apps operate on larger volumes of data, data warehouses […].

article thumbnail

7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

article thumbnail

Qualified Leads vs. Unqualified Leads

Owler

Every business wants to generate leads that turn into paying customers. However, not all leads are created equal — and figuring out which ones to focus on can be tricky. This article will discuss the difference between qualified and unqualified leads, explore what a Marketing Qualified Lead is, and go through steps in defining an MQL for your business.

Sales 127
article thumbnail

Enjoy the Benefits of Citizen Data Scientist Initiatives!

Elegant BI

Business Users & Data Scientists Benefit from Citizen Data Scientist Initiatives! A business that does not optimize its resources is doomed to fail. In this rapidly changing business environment and market, every organization must make the best of precious human resources. No one has enough funding to hire additional resources to get the job done and, when there are extra funds, those funds are quickly earmarked for new products, marketing and other crucial activities.