CIO

OCTOBER 6, 2020

When Salesforce completed its $15.7 billion acquisition of Tableau Software in August 2019, IT leaders were left wondering what the largest acquisition in Salesforce history might mean. A bit more than a year later, Tableau has provided some insight into its plans, announcing that Salesforce's Einstein Analytics will be rebranded Tableau CRM and Einstein's advanced analytics capabilities will be integrated with Tableau's other offerings.

Sales 607

Sales Marketing Marketing IT 607

Zoominfo

OCTOBER 6, 2020

We’ve previously written about the four quadrants that make up the go-to-market framework for businesses. Those quadrants include building loyalty; expanding offers; expanding markets; and company transformation. Regardless of which quadrant a company pursues, a solid, subsequent go-to-market strategy will help the metrics and plays come to life — and that approach takes even greater importance as companies navigate an economy altered by COVID-19.

Marketing 246

Marketing Marketing Management Business 246

CIO

OCTOBER 6, 2020

Earlier this year, Microsoft announced it would retire 15 certifications and 44 exams, including MCSA: BI Reporting, which validated data analysts' expertise using Power BI and Excel to visualize data via dashboards and reports. The move is the culmination of the company's 2018 decision to focus on role-based certifications such as data analyst, data engineer, and data scientist.

IT 600

IT 600

Intelligence Node

OCTOBER 6, 2020

2020 has brought with it a host of unforeseen changes in the day-to-day life of a typical American shopper and a massive shift in behavior, priorities, and sentiments concerning his/her consumption patterns. So far this has meant that long-established, strong, and seemingly evergreen knowledge of consumer behavior trends has been turned on its head to […].

Knowledge 197

Knowledge IT 197

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Zoominfo

OCTOBER 6, 2020

We’ve previously written about the four quadrants that make up the go-to-market framework for businesses. Those quadrants include building loyalty; expanding offers; expanding markets; and company transformation. Regardless of which quadrant a company pursues, a solid, subsequent go-to-market strategy will help the metrics and plays come to life — and that approach takes even greater importance as companies navigate an economy altered by COVID-19.

Marketing 179

Marketing Marketing Management Business 179

Zoominfo

OCTOBER 6, 2020

Vice President of Sales at ZoomInfo, Steve Bryerton, shares his thoughts on how to implement a Team Lead within your organization. Picture this: You’re a sales leader, currently responsible for a team of nearly 10+ sales development reps. You have a strong solution to go along with a solid stream of both inbound and outbound activity, which prompted you to split the team by each channel to maximize meeting creation (and hopefully pipeline!).

Sales 169

Sales KPI Sports Win 169

Digimind

OCTOBER 6, 2020

TikTok TikTok… Time For a Game Changer. The video starts with the popular theme song to Harry Potter, followed by a Hogwarts uniform-dressed man seemingly hovering across the screen on a broomstick. By the end of the short skit the illusion is dispelled, and it’s revealed that our would-be wizard is just a guy holding a mirror plate in front of a motorized skateboard.

Gaming 98

Gaming Marketing Marketing 98

Zoominfo

OCTOBER 6, 2020

Picture this: You’re a sales leader, currently responsible for a team of about 10 sales development reps. You have a strong solution to go along with a solid stream of both inbound and outbound activity, which prompted you to split the team by each channel to maximize meeting creation — and hopefully pipeline. By splitting your team, you’ve been able to deploy measurable processes to maximize strategies, as well as identify areas for iteration to improve results.

Sales 130

Sales KPI Sports Win 130

Infegy

OCTOBER 6, 2020

If you work on or with a social media team, you know all too well the challenge of measuring the performances of your campaigns. How do you fight through the noise to truly understand the success of your social campaigns and relate it to the overall performance of your brand or campaign ?

IT 86

IT Analysis 86

Advertisement

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Elegant BI

OCTOBER 6, 2020

Planning for Citizen Data Scientists & Augmented Analytics Initiatives. When a business chooses to follow the guidance of Gartner and embrace the Citizen Data Scientist initiative to transform business users and provide analytical tools for all team members, it must approach the initiative with appropriate planning. These initiatives are not as easy as choosing a software solution, but rather must also include a comprehensive approach to shifting the culture within the enterprise.

Management 52

Management Technology Technology Business 52

Contify

OCTOBER 6, 2020

Contify market intelligence platform has earned three badges in the G2 Fall 2020 Grid Report. Contify, the AI-enabled market and competitive intelligence solution provider , has announced that it is positioned as a ‘High Performer’ in Grid® Report for Market Intelligence Software | Fall 2020 by G2.com, Inc. In addition to this recognition, Contify has also been awarded the ‘Users Love Us’ badge and G2 ‘High Performer -Enterprise’ badge.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Competitive Intelligence 52