Thu.Sep 09, 2021

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Innovation vs. Disruption

Cipher

Innovation and disruption have been two of the more common buzzwords in the business world in recent years. But what do they really mean, and how do they relate to competitive intelligence?

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Google Smart Shopping Campaigns: Performance, Pros & Cons, and When to Use [2021 Update]

Tinuiti

Smart Shopping campaigns debuted in May 2018, with an overarching goal of simplifying the process of advertising products on the Google Ads platform through ads that operate using automated bidding and dynamic…

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Cold vs. Hot Data Storage: What’s the Difference?

Dataversity

Click to learn more about author Ashok Sharma. When it comes to data storage, the temperature must be taken into consideration. The level of layered data storage service, from cold to hot, is described by the temperature setting. The levels are distinguished according to the level of significance for the business – in other words, […]. The post Cold vs.

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Google Alerts for Business: 5 Ways to Get the Greatest Impact

Weidert Group

Any individual or business can quickly and easily set up Google Alerts. It’s one of the many free and useful online tools Google offers to anyone on the web. It’s easy to set up alerts to monitor your own online presence and keep a close eye on the topics and search terms and queries most important to you and your business. Creating a few key Google Alerts is simple, effective, and free — so you can stay on top of real-time mentions, media coverage, new content, and more , all without having to

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Quick Tips: Adding Leading Zero to Integer Values (Padding) with DAX and Power Query

BI Insight

There are some cases that we want to add a leading zero to a digit, such as showing 01 instead of 1, 02 instead of 2 and so on. We have two options to do this in Power BI, doing it in Power Query or doing it with DAX. Adding a Leading Zero in Power … Continue reading Quick Tips: Adding Leading Zero to Integer Values (Padding) with DAX and Power Query.

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Instacart Looks for a Fresh Perspective [Agency Pitch Series]

Similarweb

Instacart , the world’s largest online grocery service , is in the market for a new agency. . To snag a client like Instacart, or frankly any big-name client you’re after, you’ll need a perfect pitch deck that sets you apart from other agencies. The competition is likely fierce, so it’s essential that you have a competitive advantage. . That’s why we’re showing you how to use to Similarweb insights to: .

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How Germany’s PtL Roadmap For Aviation Fuel Outlines Its Larger Green Plans

Evalueserve

Aviation as an industry has suffered a massive blow due to the Covid-19 pandemic. With the restrictions on domestic and international travel and freight slowly opening up, the industry is inching back to normalcy. However, the recovery to pre-2019 levels could take a while from a decline of around 66% in air travel during 2020, compared to 2019. During the same period, various governments also aligned with the climate change mitigation goals listed under the UN Paris Climate Accord towards a net

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Why Your Organization Needs a Business Intelligence Culture

M Brain

The post Why Your Organization Needs a Business Intelligence Culture appeared first on M-Brain - Market & Competitive Intelligence Solutions.

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ZoomInfo Acquires RingLead to Help Companies With Comprehensive Data Quality Management and Multi-Source Enrichment

Zoominfo

Data quality is important to every company. Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. Businesses need a clean, complete, and actionable data asset to inform engagement and drive intelligent automated workflows that increase sales efficiencies and close more deals.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Best Odoo Alternatives 2021

Better Buys

Odoo is an enterprise resource planning (ERP) software that includes over 35 modules (called Apps) for an integrated solution. Companies can purchase the apps they’ll need and then scale up or down as their requirements change. Odoo is an open source software, but it also offers an Enterprise version for companies that prefer to host […].

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7 SEO Ranking Factors and How to Optimize For Them

SpyFu

Having a website with a thousand high-ranking pages begins with a single optimization. Although major SEO gains take time, you can start to optimize for SEO ranking factors today. SEO is all about improving your organic rankings because getting from #15 to #1 on a SERP could possibly mean hundreds of extra visitors a month to your site. You improve your rankings by considering SEO ranking factors—a list of metrics that search engines like Google use to rank web pages.

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4 Reasons Why AI is Essential to Your Competitive Intelligence Program

Evalueserve

Artificial Intelligence is a powerful asset to your team. Businesses see it as an essential way to remain competitive in ever-changing markets. AI helps fuel knowledge-gathering efforts, visualize data, deliver information in a timely fashion, and dive deeper into thousands of sources that the average person could never find. AI has become an essential tool for business teams, and in this blog, we are outlining why AI is essential for your Competitive Intelligence Program. .