Early renewal offer to heavy users
Zoominfo
MARCH 7, 2022
Scenario Six months into a one-year contract, analyze user data to identify customers who are heavy users of a product. Users showing high engagement are likely finding high value in your product. Locking down renewal money for a multi-year period with these customers is a big win. Target heavy use clients with an early renewal offer by entering them into an automated email campaign.
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