mention

FEBRUARY 10, 2023

Marketing automation is a buzzword in the world of digital marketing. With more and more businesses going digital every year, marketers realize that automation is the key to reaching more customers and boosting sales. But what is marketing automation? Why should you use it in your business, and how can you get started? In this article, we’ll answer all these questions by providing a definition of marketing automation, some tools for automating your marketing campaigns, and examples of marketing

Marketing 285

Marketing Marketing Sales Management 285

CIO

FEBRUARY 10, 2023

Predictive analytics definition Predictive analytics is a category of data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling and machine learning. The science of predictive analytics can generate future insights with a significant degree of precision. With the help of sophisticated predictive analytics tools and models, any organization can now use past and current data to reliably forecast trends and behavi

Predictive Analytics 909

Predictive Analytics Hospitals Pharmaceutical Algorithm 909

Dataversity

FEBRUARY 10, 2023

The arrival of Web3 confirms our entry into an era of user-governed applications. This means developers must emphasize responsiveness and deliver on-demand data insights. Likewise, at the back end, they must build a sturdy testing environment that prepares the application for big data inflows. As we know, chief information officers (CIOs) are at the helm of […] The post Understanding the Role of CIOs in Test Data Management appeared first on DATAVERSITY.

Management 91

Management Information Education 91

CIO

FEBRUARY 10, 2023

At Broadcom, we see challenges companies face first-hand, and in turn how technology trends impact the world’s largest companies. We’re sharing the top 5 predictions that you should be planning for in 2023. Stay tuned for future blogs that dive into the technology behind these predictions from Broadcom’s industry-leading experts: AI and automation will play an even more expanded role in technology Whether in chips, software, or services, Broadcom believes artificial intelligence and automation g

IT 757

IT Banking Gaming Security 757

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Netbasequid

FEBRUARY 10, 2023

As costs continue to rise and inflation hits consumers where it counts—their wallets. Quick-serve restaurants are jumping in and playing hero for many families, as they seem to have mind-reading intelligence to help them understand what their audience wants—to the joy and appreciation of their fans. How are they doing this? Quick-serve restaurants are increasing their market share with consumer intelligence.

Restaurants 52

Restaurants Intelligence Intelligence Marketing 52

Dataversity

FEBRUARY 10, 2023

It’s no surprise that, in 2023, business enterprises want to become truly data-driven organizations. For many of these organizations, the path toward becoming more data-driven lies in the power of data lakehouses, which combine elements of data warehouse architecture with data lakes. Data lakehouse architecture is particularly attractive to businesses that want to more rapidly […] The post Data Lakehouses: The Future Of Data Migration appeared first on DATAVERSITY.

Business 52

Business Education Information 52

GoodData

FEBRUARY 10, 2023

Multi-tenant architecture enables multiple user groups to access one instance of an application or system. Read this article on multitenancy to learn more.

Learning 52

Learning 52

CIO

FEBRUARY 10, 2023

The CIO of a regulatory agency that reports to the US Securities and Exchange Commission — one of the biggest cloud consumers in the world — has made it his mission to help other CIOs — and Amazon Web Services itself — improve cloud computing. The Financial Industry Regulatory Authority, an operational and IT service arm that works for the SEC, is not only a cloud customer but also a technical partner to Amazon whose expertise has enabled the advancement of the cloud infrastructure at AWS.

Algorithm 658

Algorithm Gaming Education Security 658

Timo Elliot

FEBRUARY 10, 2023

Paul Saunders , SAP’s Head of Product Strategy and Chief Evangelist Cloud ERP, was recently the guest of The Future of ERP podcast , talking about “Composable ERP.” It’s a term that comes from Gartner (other analysts have similar concepts): “Composable business means creating an organization made from interchangeable building blocks.

Business 114

Business Commerce Technology Technology 114

Advertisement

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Alpha Sense BI

FEBRUARY 10, 2023

Over the past two years, the oil industry has faced a series of volatile macroeconomic events that have escalated the importance of renewable energy. As societal concerns about climate change climb , interest in ESG investing grows , and new global crises destabilize supply chains, stakeholders and private equity are funneling capital into potential energy solutions.

Globalization 98

Globalization Market Intelligence Competitive Intelligence 98