Ultimate Guide to Working With Micro-influencers in 2022 [TikTok, Twitch, and beyond]
mention
NOVEMBER 25, 2022
Micro-influencers entered our social awareness in 2017 when the marketing world started taking notice of these niche content creators online. Fast-forward to 2022, and they are at the core of today’s booming creator economy, driving growth for legacy and emerging platforms alike – from Instagram and YouTube to TikTok and Twitch. Finfluencers, bookstagrammers, and cleanfluencers on TikTok are just a few of the new segments of micro-influencers across the web.
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