Fri.Dec 17, 2021

article thumbnail

Data-Driven SEO Strategies Are Essential for Your Small Business

Smart Data Collective

Big data has become invaluable to many businesses around the country. A growing number of business owners are investing in data-driven marketing strategies. One of the biggest ways that big data can help your business reach more customers is through SEO. Earlier this summer, we talked about the approaches to data-driven SEO. However, there are a lot of benefits from the business side that you have to understand as well.

Business 326
article thumbnail

Pretty Big Deal: John Felts: Blood, Sweat, and More Blood

Zoominfo

After losing his job and his marriage at the same time, John Felts needed work. He fell into sales while on an interview for an IT position. After nearly a year of struggling to make it in sales, his big break came when he started selling to a local blood bank. In this week’s episode, John tells us how he managed to stand out by giving his blood, sweat, and tears … and more blood Available wherever you listen to podcasts: Apple | Spotify | Website Brace Yourself We’ve got milli

Sales 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why SMBs Need To Choose the Right Data Backup Solution

Smart Data Collective

Big data is becoming more important than ever. Experts estimate that 463 exabytes of data are created every day. Unfortunately, this data is not invincible. You have to take steps to protect it from data loss. Critical data, whether for enterprises or individuals, is literally critical. If it is lost because of carelessness or other accidents, immeasurable losses will be caused.

Loss 251
article thumbnail

4 Sales Lessons We Learned From “Pretty Big Deal”

Zoominfo

ZoomInfo’s podcast, “ Pretty Big Deal ,” shares big stories from salespeople about the deals that shaped their careers. Launched just over a month ago, we’ve already learned some pretty important lessons. As we round out the year, here are four compelling takeaways to help improve the way you sell. 1. Leverage Relationships In episode one, Bryan Tunick, a ZoomInfo sales manager, had to think quickly when a pretty fantastic deal nearly turned into a 90% discount.

Learning 100
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

Protecting Your Clients From Online Risks With Your Public WiFi

Smart Data Collective

From work and business to social media, browsing shows, and shopping, so much of what we do today is through online sources. However, how we connect online can be both highly beneficial (such as fast 5G speeds) and expose us to risks that we were unaware of in the first place. With so much of our daily activities conducted online, taking stock of your security and privacy controls is an obviously crucial step to take.

Security 246

More Trending

article thumbnail

How to Choose the Perfect Fleet Maintenance Software for Your Business

Smart Data Collective

If you want your fleet to operate in the safest and most efficient manner possible, you can’t afford to take a 100 percent manual approach. You need to automate and streamline with fleet maintenance software. The question is, how do you choose the right option? Do You Need Fleet Maintenance Software? Fleet maintenance software is a next-level management application that companies use to streamline the responsibility of maintaining fleet vehicles.

article thumbnail

Will AI Become the Real Deal in 2022?

Dataversity

Despite extraordinary advancements in the field, machine learning (ML) and deep learning have seen slow adoption in the enterprise. It’s reported that nearly 80% of enterprises fail to scale AI deployments across the organization. However, in 2022 AI will evolve to better deliver on its promise. There will be a new wave of technological advancements that will […].

article thumbnail

Huge Benefits of Business Intelligence for Your Company

Smart Data Collective

Introduction: What is Business Intelligence? Business Intelligence is the collection, storage, analysis, and reporting of data to make better business decisions. It can refer to predictive analytics or even “big data.” Many companies realize the power of BI to improve their business results. They are taking advantage of a number of BI tools.

article thumbnail

B2B Marketing Challenges

Intriccately

Different audiences come with a variety of unique challenges in terms of access, interest, and need, which marketers must overcome in their outreach efforts. And no audiences less so than other organizations.

article thumbnail

7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

article thumbnail

The Basic Guide to Marketing Analytics and Data-Driven Marketing

Smart Data Collective

Introduction: What is Marketing Analytics and How Does it Help Marketers? Marketing Analytics is the process of analyzing marketing data to determine the effectiveness of different marketing activities. The key benefits of using Marketing Analytics are that it helps marketers understand their audience, identify potential customers, plan marketing campaigns, and improve user experience.

Marketing 228
article thumbnail

Need help in this hybrid sales environment? Sales Expert Shari Levitin shares her wisdom with Owler

Owler

Shari Levitin : Sales Guru, Author, and Sales Training Expert sits down with us for an in-depth chat about driving sales performance, sales strategies, and she shares her sales tips. What are your top two tips for driving strong sales performance in a company? Create a Culture of Learning and Development: Stanford Business School professor Carol Dweck presents a powerful way of looking at success in her bestselling book, Mindset: The New Psychology of Success.

Sales 52
article thumbnail

A Detailed Guide to Competitive Advantage: Definition, Real World Examples and Relation with Competitive Intelligence

Contify

The post A Detailed Guide to Competitive Advantage: Definition, Real World Examples and Relation with Competitive Intelligence appeared first on Contify Market and Competitive Intelligence Platform - Blog.

article thumbnail

‘Tis the Season to Be Wary

Dataversity

‘Tis the season to be jolly. By now, those words from the familiar holiday tune “Deck the Halls” are echoing in malls across the U.S. But the retailers that fill those particular halls with yuletide treasures should be thinking, “‘Tis the season to be wary.” With the holiday shopping season in full swing, December is […]. The post ‘Tis the Season to Be Wary appeared first on DATAVERSITY.

Retail 52
article thumbnail

What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

article thumbnail

How to Create a Culture That Supports Decision Intelligence

Domo

Traditional decision-making processes are great at helping businesses analyze data from the past and make predictions about the future. Such processes usually involve questions like, “What time of year do we sell the most products, and how can we optimize marketing and the supply chain to support and grow those sales?”. But today’s organizations need better decision-making processes.

article thumbnail

Consumers’ Cryptocurrency Love Signals Pending Purchase Behaviors

Netbasequid

Consumer trust toward cryptocurrency is slowly increasing over the past two years, with Gen Z and Millennials leading the charge. What will this mean for purchase behaviors in the future? Savvy brands are watching closely for indicators – and here’s why you should be too! Indexing higher than older groups, Gen Z and Millennials are leading the exploding online conversations – and corresponding positive sentiment toward – cryptocurrency, as we can see in the infographic below sp