Fri.Jun 04, 2021

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How Should Data Drive Your Email Marketing Strategy In 2021?

Smart Data Collective

A data-driven email marketing strategy is paramount for businesses to survive in such a competitive landscape. After all, all this information helps you drive sales and ensure that you are targeting the right products/services to the right people. Surveys have shown that 73% of marketing professionals believe email marketing is essential to their organization’s success.

Marketing 306
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How to target and understand your competition’s experts

FedSavvy

Many sources of a competitor’s competitive advantage may often be categorized in one of four categories: People Processes Tools Past performance. We often refer to this as PPTP. This blog focuses on the process of examining a competitor’s people, or more specifically their technical subject matter experts (SMEs). What is a technical subject matter expert (SME)?

Knowledge 246
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Data Science Journey Walkthrough – From Beginner to Expert

Smart Data Collective

What is data science? Data science is analyzing and predicting data, It is an emerging field. Domain experts of all fields use it. Some of the applications of data science are driverless cars, gaming AI, movie recommendations, and shopping recommendations. Since the field covers such a vast array of services, data scientists can find a ton of great opportunities in their field.

Algorithm 259
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Competitor highlights: Huntington Ingalls

FedSavvy

More than a decade ago, Northrop Grumman spun off its shipbuilding business to create Huntington Ingalls Industries (HII). HII provides military ship building and professional services to federal and commercial customers on a global scale. It reported an FY2020 annual revenue of $9.4 billion, approximately 88% of which was generated from the U.S. Navy.

Win 130
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Guide to Incorporating Analytics in the MVP Development Process

Smart Data Collective

Analytics technology has become a very important part of the product development process. If you are serious about starting a successful product-based business, then you need to use analytics technology to help make sure that your business model is successful. For you not to lose everything you work on or to enter the market quickly, it is good to use special tools that have a variety of analytics capabilities built into them.

Startups 126

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Not All Embedded Analytics and BI Solutions Are the Same

Dataversity

Click to learn more about author Daniel Jebaraj. Your enterprise software is outstanding in its functionality. You have a solid value proposition with your target market. To make your offering even more attractive, you’ve decided to embed analytics and business intelligence (ABI) into your product. So far, so good. But which embedded ABI solution will you select?

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Moz Acquired by iContact Marketing Corp

Moz

We're thrilled to announce our acquisition by iContact Marketing Corp! Check out Sarah and Michael's chat discussing the details, and please celebrate with us as we chart the future of Moz together.

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Sustainable Investment: Can Latin America Keep up with the Global Market?

Evalueserve

When you think about sustainability, you probably won’t have Latin America at the top of your mind. It is indeed a region with many environmental and social challenges, which have been reinforced during the current pandemic. The region holds about 8% of the world´s population and yet it accounted for one-third of global COVID-19 infections, as of November 2020.

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Does Fixing Old Broken Links Still Matter to SEO?

Moz

Fixing broken links has long stood as an SEO best practice. But if you've run into situations where you've fixed a broken link and nothing happened, you’re not alone. In today’s episode of Whiteboard Friday, SEO expert Cyrus Shepard discusses whether these fixes still matter, and takes you through steps to increase your chances of seeing the benefits.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Why Data Privacy Should Be a Core Aspect of Protecting Human Rights

Dataversity

Click to learn more about author Deepak Gupta. The U.N. Declaration of Human Rights recognizes privacy as one of the most basic rights that should be afforded to everyone. But the inherent openness of the internet and the ability of a person to access information from the other side of the globe mean that Data Governance is […]. The post Why Data Privacy Should Be a Core Aspect of Protecting Human Rights appeared first on DATAVERSITY.

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Start looking for your next job opportunity today!

SCIP

Unsure of when to begin a new job search? With SCIP Career Center, you can start looking for your next job opportunity today. In a normal job market it can take up to six months to find an acceptable position, and the interviewing process can push out your start date even further. However, if job postings are unusually plentiful and competition is low, the chances of finding a job quickly improves.

SCIP 52
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What Is KNN Classification and How Can This Analysis Help an Enterprise?

Dataversity

Click to learn more about author Kartik Patel. In this article, we will discuss the KNN Classification method of analysis. What Is the KNN Classification Algorithm? The KNN (K Nearest Neighbors) algorithm analyzes all available data points and classifies this data, then classifies new cases based on these established categories. It is useful for recognizing patterns […].

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Top 20 Brand Monitoring Tools

Netbasequid

There’s a lot to be learned from brand monitoring tools – things that you aren’t able to get anywhere else. It’s truly an irreplaceable ‘must have’ capability. So, let’s empty the sand bucket to reveal what brand monitoring tools can do for you! We will sort through: What brand monitoring is. Why existing without brand monitoring is not an option.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission