5 tips for transforming company data into new revenue streams
CIO
APRIL 24, 2025
Enterprises worldwide are harboring massive amounts of data. Although data has always accumulated naturally, the result of ever-growing consumer and business activity, data growth is expanding exponentially, opening opportunities for organizations to monetize unprecedented amounts of information. Data can be effectively monetized by transforming it into a product or service the market values, says Kathy Rudy, chief data and analytics officer with technology research and advisory firm ISG.
Let's personalize your content