Wed.Dec 15, 2021

article thumbnail

The State of Competitive Intelligence: Q3 2021

Cipher

Welcome to the State of Competitive Intelligence Update, a quarterly report from the team at Cipher. Today, we’re discussing the latest insights from the world of Market and Competitive Intelligence (M/CI), and sharing how leading organizations around the world are using the Knowledge360 ? platform to advance their CI efforts.

article thumbnail

7 Ways Data Analytics Is Boosting the ROI Of Digital Marketing

Smart Data Collective

Digital marketers work online and leverage online tools to drive sales. They make up an aspect of marketing focused on using the internet and cloud-based technology to promote brands. Marketers all share the same goal: reach the target audience and make more profit. But driving sales through the maximization of profit and minimization of cost is impossible without data analytics.

Marketing 284
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Use Zoom Backgrounds Effectively: 7 Best Practices

mention

Your Zoom background creates a strong impression of you. This can be professional or otherwise depending on your choice of real or virtual background. With the right background, you’ll feel a lot more confident while broadcasting from your home or office. Backgrounds also come with a wide range of additional benefits, such as: They keep your private spaces private They can be a great icebreaker They help you project a professional appearance They create a feeling of calm/fun They minimize distra

Business 245
article thumbnail

The Best Social Media Monitoring Tools in 2021

Netbasequid

Social media monitoring tools zero in on what your consumers like, dislike and hope for. These tools track consumer behaviors so brands can jump in at just the right moment to nudge them along on the purchase path. And that’s really just scratching the surface of social media monitoring capabilities. We are going to highlight a handful of social analytics tools that are non-negotiable “must have” tools, and you’ll want to pay attention because: Half of the marketers worldwide turned to social li

article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

7 Factors to Consider When Deploying a Modern Data Estate

Dataversity

The abilities of an organization towards capturing, storing, and analyzing data; searching, sharing, transferring, visualizing, querying, and updating data; and meeting compliance and regulations are mandatory for any sustainable organization. Many companies have already invested in their data environment by deploying a traditional data warehouse, but data warehouses have many limitations.

More Trending

article thumbnail

How Domo Has Responded to the Log4j Vulnerability

Domo

Ensuring the security and confidentiality of customer data is Domo’s No. 1 priority. Therefore, in light of the recently-discovered, zero-day vulnerability in the Java logging library Log4j, I would like to present a quick overview of Domo’s response to this new cybersecurity threat. What happened. On Dec. 9, 2021, Apache publicly disclosed a remote code execution (RCE) vulnerability (CVE-2021-44228) in its popular Java logging library, Log4j.

article thumbnail

Black Friday/Cyber Monday Report 2021

Pathmatics

As the US economy continues to crawl out from under the thumb of the Covid-19 pandemic, the Black Friday/Cyber Monday shopping holidays are a true test of how advertisers are spending, maintaining strategy, and adapting creative messaging - and doing it even earlier than previous years. The Black Friday/Cyber Monday Report analyzed keywords, "Holiday," "Black Friday," and "Cyber Monday" from September through a week before Thanksgiving in 2019, '20 and '21 to see which categories and brands topp

IT 52
article thumbnail

December 15th, 2021 - Product Updates and Data Additions

Thinknum

Product Updates Thinknum's Car Inventory Dataset is Live on Snowflake Data Marketplace! You can now access our car inventory dataset directly from Snowflake’s data cloud. This lets you easily unify, integrate, analyze, and share Thinknum data for a more seamless experience. Use Cases For Companies in the Auto Industry: track prices and inventories in real time across all major online dealerships with our gold standard "always on" Car Inventory data.

Win 52
article thumbnail

2022 and Beyond: Quantum AI, Graph Neural Networks, and Personal Data Pods

Dataversity

The new year will bring us many exciting developments in data-enabling technologies including the merging of artificial intelligence with quantum computing and graph neural networks, which will power extremely complex, next-generation algorithms. Knowledge graphs will become lego-like with the ability to be plugged into diverse applications. With mounting concern over social media sites using personal data, expect […].

article thumbnail

7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

article thumbnail

Retail Wars: How big retailers are gearing up for a digital advertising showdown for the holidays

Pathmatics

Despite ominous headlines warning of ‘major toy shortages’, big retailers are gearing up for a record holiday shopping season.

Retail 52
article thumbnail

Former Executive Director Guy Kolb Passes

SCIP

SCIP is saddened to learn of the passing of Guy Kolb, former SCIP Executive Director. Guy ably led SCIP from 90's, and oversaw a period of significant growth. Prior to joining SCIP, he worked as a consultant at Booz-Allen and Hamilton and at Fairchild Industries. After retiring, Guy served as a Special Needs Bus Driver for Prince William County Schools.

SCIP 40