Fri.Sep 16, 2022

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5 Tips to Help Create a Winning Grocery Loyalty Program

CIO

Like any other retailer, grocery stores want to build trust with their customers and keep them coming back. But the average bill and already slender margins in grocery can make it challenging to create a loyalty program that provides sufficiently compelling rewards. Nevertheless, it’s worth the effort, given that loyalty programs are a powerful incentive for grocery shoppers.

Win 573
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Leading Trends of Fintech Development Services in 2022

Smart Data Collective

The fintech sector is growing at a shocking rate. The market was worth over $112 billion last year. By 2028, it should be worth over $332 billion. Some entrepreneurs might think this is the best time ever to invest in fintech. While the market is growing and creating more opportunities for fintech entrepreneurs, the stakes are also higher than ever.

Finance 280
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Multi-Cloud Networking Design Checklist

Dataversity

As a principal solutions architect, I always start my cloud architecture discussions with the “triangle of truth,” or “holy trinity” of architecture principles for cloud: stability, agility, and security. You must have these three things. The rub is that hitting any two vertices of those pillars is pretty straightforward. Hitting one is trivial. From an […].

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Big Data Helps Drive the Future of Virtual Healthcare

Smart Data Collective

Big data technology is shaping the future of healthcare. Global healthcare companies are projected to spend over $105 billion on big data by 2030. One of the biggest benefits of big data in healthcare has been in the field of virtual healthcare. Demand for virtual healthcare services exploded during the pandemic. Big data technology is helping make this new field even more promising.

Hospitals 267
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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eCommerce Competitor Analysis: Find your True Competitors

Data Hut

Are you competing with the right people? The problem is that many people don't know how to identify their true competitors because they're so focused on finding all the companies that do what they do. But that's not enough. You need to find out who your customers want and then figure out who is giving them what they want. So how do you know who your real competitors are?

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HubSpot INBOUND 2022: 4 Big Takeaways and 1 Big Challenge

Weidert Group

Finally returning to in-person attendance, it’s fitting that the theme of HubSpot’s INBOUND 2022 conference in Boston was “Age of the Connected Customer.”. In addition to dozens of specific workshops and learning sessions, the event’s keynote speakers — President Barack Obama, Dr. Jane Goodall, and Viola Davis — all touched on connectedness in one way or another.

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Looker vs. Domo: Compare Core BI Capabilities and More

Better Buys

Looker and Domo are two robust business intelligence tools that allow users to connect with cloud and on-premise data sources and build a variety of visualizations. In this post, we compare the two software solutions on several factors. What is the Difference Between Looker and Domo? Data scientists can build a custom data model with […].

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4 Ways Blockchain Is Transforming Marketing for the Better

mention

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers. So, the automaker optimized advertising costs and increased the effectiveness of marketing campaigns by 21%.

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Successful Product Launches Require Market Research Intelligence

Netbasequid

According to Harvard Business School, more than 30,000 new consumer products are launched each year, and a majority of these products fail. Why? There are many reasons, but a recurring theme revolves around market research intelligence, or lack thereof! When new products succeed, ripples are felt across the entire market. As Accenture reports, 61% of customers switched brands over the last year, so those new contenders impact existing products’ share of voice.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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The Top 20 Data Visualization Books That Should Be On Your Bookshelf

Datapine Blog

“Most of us need to listen to the music to understand how beautiful it is. But often that’s how we present statistics: we just show the notes, we don’t play the music.” – Hans Rosling, Swedish statistician. datapine is filling your bookshelf thick and fast. Previously, we discussed the top 19 big data books you need to read, followed by our rundown of the world’s top business intelligence books as well as our list of the best SQL books for beginners and intermediates.

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How democratized technology is redefining the CIO landscape

CIO

Technological disruptions continue to redefine the CIO role within corporations. As innovators and value creators, CIOs are charged with managing developments like low-code/no-code (LCNC), which is revolutionizing user-generated innovation by enabling people with little to no coding experience, or “citizen developers,” to quickly and easily deliver new capabilities on demand without having to rely on established development teams.