Mon.Feb 22, 2021

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Author Ellen Naylor: Exposing Blind Spots With Win/Loss Analysis

Cipher

Welcome to Goodbye Information, Hello Intelligence , a monthly coffee chat hosted by leadership at Cipher Systems to uncover nuggets of wisdom from the world's foremost competitive intelligence leaders. The following are notes from Goodbye Information, Hello Intelligence: Episode 02. The goal of these informal interviews is to spotlight various experts in the world of Competitive Intelligence.

Loss 336
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Do Extroverts Or Introverts Make Better Sales Leaders?

Zoominfo

People have argued for ages over what personality type the ideal salesperson should have. But both introverts and extroverts have the potential to be awesome salespeople. Both sides of the personality coin offer traits that can be incredibly valuable in the world of sales. The key is in knowing your personality type. That way, you can better understand the areas in which you excel and the areas in which you might need to improve.

Sales 214
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AI and Analytics Importance in Automotive Industry

Smart Data Collective

Big data is fundamentally altering the future of the automotive industry in wondrous ways. The industry is projected to spend $7.8 billion on big data solutions in 2025. The sector’s investment in data-driven technology is hardly a surprise. The automotive industry is constantly changing and evolving, and now auto businesses should embrace AI, data and analytics for daily processes to stay ahead of the curve.

Finance 205
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10 Sales Influencers You Should Be Following On Social Media

Zoominfo

Almost everyone thinks salespeople are all about beating their competition (well, there might be a little truth to that). But in reality, many people who work in sales are also motivated to help other salespeople succeed and advance their careers. Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself

Sales 205
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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8 great Competitive Intelligence questions for patterns

Octopus

8 great Competitive Intelligence questions for patterns This article suggests 8 great Competitive Intelligence questions for patterns. We highlight how patterns can be blocked from a decision-makers. The post 8 great Competitive Intelligence questions for patterns appeared first on Octopus Competitive Intelligence.

More Trending

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10 ‘Data Is Beautiful’ Posts From Reddit

Zoominfo

In case you haven’t seen, there’s a deliciously data-driven subreddit called ‘Data Is Beautiful’. We couldn’t resist a chance to highlight these info-inspired posts, which any business professional can appreciate. Thanks for the #EyeCandy, Fellow Redditors! Enjoy…. 1. The Impact of Smartphones on The Camera Industry. Credit: u/theimpossiblesalad. 2.

Gaming 162
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How Competitive Intelligence increased revenues by £5 million a year

Octopus

How Competitive Intelligence increased revenues by £5 million a year This article is called how Competitive Intelligence increased revenues by £5 million a year. It's a Competitive Intelligence. The post How Competitive Intelligence increased revenues by £5 million a year appeared first on Octopus Competitive Intelligence.

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10 ‘Data Is Beautiful’ Posts From Reddit

Zoominfo

In case you haven’t seen, there’s a deliciously data-driven subreddit called ‘Data Is Beautiful’. We couldn’t resist a chance to highlight these info-inspired posts, which any business professional can appreciate. ? Thanks for the #EyeCandy, Fellow Redditors! ? Enjoy… 1. The Impact of Smartphones on The Camera Industry Credit: u/theimpossiblesalad 2.

Gaming 130
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How Are Negative Keywords Different From Other Keywords?

SpyFu

Have you ever faced a situation where your paid search ad gets ranked for a wrong keyword that you didn’t intend it to rank for? Well, you’re not alone as that has happened to the best of us. A lot of times, an ad can get ranked for a keyword that has a high density in the ad content but is not a target keyword. And, that is a colossal waste of both time and money because ranking for irrelevant keywords does no one any good.

IT 113
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Do Extroverts Or Introverts Make Better Sales Leaders?

Zoominfo

People have argued for ages over what personality type the ideal salesperson should have. But both introverts and extroverts have the potential to be awesome salespeople. Both sides of the personality coin offer traits that can be incredibly valuable in the world of sales. The key is in knowing your personality type. That way, you can better understand the areas in which you excel and the areas in which you might need to improve.

Sales 100
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Updates from Owler Q1 2021

Owler

Welcome to the very first Owler quarterly newsletter, where we will share product updates, explore new features, and share exciting improvements coming down the product pipeline. We’ll also highlight some of our amazing customers and hear in their own words how they are using Owler Pro to drive incredible value to their businesses. Two HUGE Updates you should check out!

Travel 103
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10 Sales Influencers You Should Be Following On Social Media

Zoominfo

Almost everyone thinks salespeople are all about beating their competition (well, there might be a little truth to that). But in reality, many people who work in sales are also motivated to help other salespeople succeed and advance their careers. Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself

Sales 100
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BCG & Hello Tomorrow Track Innovation in Deep Tech Using NetBase Quid

Netbasequid

In their paper on Deep Tech: The Great Wave of Innovation , BCG and Hello Tomorrow explain “what deep tech is, how it works, how different stakeholders can contribute to it, and how it can be harnessed for competitive advantage.” And they used NetBase Quid to inform their research. We’ll provide a high-level summary here, and some practical applications of frameworks they’ve used that could apply to powering your own research on any number of topics.

Biotech 98
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Competitive Intelligence: 11 Tools You Should be Using

Evalueserve

Competitive intelligence requires you to embrace the competitive landscape and create strategies to combat your competitors. But, how exactly do you determine what your competitors are doing? How do you make sense of all the information available on your competitors? How do you determine strategies to beat your competitors? How do you find the right competitive intelligence tools to help you beat your competitors?

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It’s Time for All Employees to Take the “Personal Privacy Pledge”

Dataversity

Click to learn more about author Rajesh Ganesan. Contrary to popular belief, data privacy is not the responsibility of corporations. Sure, corporations are on the hook should there be a breach and an organization is found to be in violation of data privacy laws; however, everyone plays a part. It is not possible to outsource […]. The post It’s Time for All Employees to Take the “Personal Privacy Pledge” appeared first on DATAVERSITY.

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HubSpot Sequences: The Best Tips for Effective Sales Follow-Up

Weidert Group

The most successful sales teams spend countless hours emailing, reaching out to contacts on social media, and making phone calls because they know it takes perseverance and several touchpoints to land the vital in-person conversations that close deals , even with sales-qualified leads. How many touchpoints? The number varies, but statistics show that every outreach — from the first to the eighth — gets a better response rate than the one before.

Sales 57
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Smarten Support Portal Updates – February – 2021!

Elegant BI

We invite you to explore our latest knowledgebase articles and to join the Smarten user community on Smarten Support Portal. If you have not registered yet, Click Here to obtain your login credentials. Knowledgebase Articles. Assisted Predictive Model: Medical Cost Prediction Using Smarten Assisted Predictive Modelling. SSDP: Improve data extraction performance from database data source.

Sales 52
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Heinen’s Partners With Engage3 to Power Pricing Strategy

Engage3

Upscale Mid-West Chain Will Deploy Competitive Intelligence Management to Enhance Their Pricing Visibility and ML-Fueled Product Linking Capabilities. Engage3 has partnered with Heinen’s, an upscale Mid-West grocery chain with stores in Ohio and Illinois, to expand their omni-channel competitive visibility and analytics with Engage3’s Competitive Intelligence Management (CIM) solution.

Retail 52
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P&G comes out as the top CPG digital spender in January 

Pathmatics

Once upon a time, people could only buy deodorant and cold medicine from their local pharmacy or wholesale club. That was then. Now, Consumer Packaged Goods (CPG) have carved out a nice space for themselves in the online marketplace. So much so that close to one in four U.S. households buy their food and beverages exclusively online. Even more, the number of consumers ordering their health and hygiene products online could double within a year.

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How a Data Catalog Enables Remote Collaboration

Dataversity

Click to learn more about author Emily Washington. Forty-two percent of the U.S. workforce is working from home full-time, according to the Stanford Institute for Economic Policy Research — almost twice as many employees as this time last year. As companies reimagine a post-pandemic workforce, many are either abandoning their office spaces completely or embracing […].

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The Strategic Value of Structured Data Implementation on SME Websites

Moz

Posted by CrystalontheWeb Structured data is one of the most effective ways to increase the visibility of your website content and increase the sustainability of your SEO as Google implements regular updates to the SERP environment. Over the last five years, many of Google’s most game-changing SERP features have been driven by the use of structured data from across the web.

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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

Temperatures are rising (and not just metaphorically) as key stakeholders anxiously anticipate the outcomes of COP28. While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector. In the latest edition of "Navigating ESG Comms Through the Cosmos - Sagittarius Edition", 3BL hones in on this sign’s bold quality of asking questions others are burning to know the answers to.