Smart Data Collective

MAY 21, 2021

The software development industry is growing at a healthy pace. It is estimated to be worth $429.6 billion this year. That figure is projected to grow over 11% a year and will be worth over $911 billion in 2028. A lot of different factors are contributing to the changes that are being observed in the software development market. New advances in data analytics and a wealth of outsourcing opportunities have contributed.

Data Mining 242

Data Mining Algorithm Predictive Analytics Technology 242

Domo

MAY 21, 2021

There’s a reason they say the customer is always right. Without the customer, nothing else in the business matters. That’s why it’s important to keep customers happy by providing them top-level customer service—not just when making the sale, but in the days, weeks, and even years after the transaction is completed. The better your overall customer experience offering, the more likely you have a customer for life.

Knowledge 93

Knowledge Finance Sales Profiling 93

Smart Data Collective

MAY 21, 2021

AI is becoming a lot more important than ever. Companies are expected to spend nearly $310 billion on AI solutions by 2026. There are a lot of reasons AI is going to be beneficial for companies in the coming months. It will help a number of organizations get through the frustrating growing pains the economy will face as it emerges from the pandemic.

Technology 239

Technology Technology Security Security 239

Moz

MAY 21, 2021

As SEOs, our goal when we're creating content is to provide equitable access, which means that content isn’t just available to search engines, but also to people of all abilities. In the second installment of his three-part accessibility series, Cooper shows you how to ensure that your amazing content is accessible by bots AND people.

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Dataversity

MAY 21, 2021

Multi-channel attribution is the process of keeping track of marketing channels that are responsible for conversions and sales, so that marketers can quantify the value of each marketing touchpoint. The post Multi-Channel Attribution Models: The Good, the Bad, and the Ugly appeared first on DATAVERSITY.

Sales 52

Sales Marketing Marketing Learning 52

Dataversity

MAY 21, 2021

Perhaps the most well-known benefit of cloud storage solutions is that their virtual architecture ensures that all information will remain accessible in the event of an on-site system failure. The post Cloud vs. In-House Data Storage: The Undeniable Security Benefits appeared first on DATAVERSITY.

Security 52

Security Security Information Education 52

Netbasequid

MAY 21, 2021

Adaptation is the key to staying ahead of (or at least current) with consumer trends. And it’s also critical when something a brand previously relied on disappears, such as Facebook’s analytics tool. Don’t worry – we have you covered with some neat options to optimize your social sharing. In a recent statement, Facebook announced that their free analytics tool will no longer be available as of June 30, 2021.

Marketing 98

Marketing Marketing Benchmarking Analysis 98

Zoominfo

MAY 21, 2021

Your prospects are out there right now, hunting for a solution to a problem you can solve. Eighty-seven percent of shoppers research products online before they make a purchase, according to research from Salesforce and Publicis.Sapient. They’re performing online searches, reading relevant content, and comparing different options that can address their pain points.

Sales 130

Sales Research Sports Win 130

SpyFu

MAY 21, 2021

Content marketing is a long game—you build authority and SEO strength over time as articles rank higher and get more engagement from readers. That’s why it’s important that your content marketing campaigns are built on top of a solid and well-reasoned plan. When you invest a lot of time and effort into each campaign, everything needs to work together toward your goals.

Marketing 104

Marketing Marketing Win Research 104

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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