Crayon

APRIL 11, 2022

In our second installment of the Crayon Customer Corner, we sat down with the Product Marketing Team at Bonterra (formerly Social Solutions). The team recently purchased Crayon and discussed how the platform and their team bring competitive intelligence to the next level. At Bonterra - sales, marketing, and customer success teams all leverage competitive intel to stay informed on competitors’ movements and improve their go-to-market strategy.

Marketing 617

Marketing Marketing Competitive Intelligence Advantage 617

Zoominfo

APRIL 11, 2022

California has been setting the pace on consumer privacy protections for nearly two decades, passing laws that regulate how businesses like Amazon, Google and Facebook can collect, store and use consumer data. This includes the California Consumer Privacy Act (CCPA) and its successor, the California Privacy Rights Act (CPRA), which takes effect in 2023.

Benchmarking 100

Benchmarking Algorithm Information Security 100

Dataversity

APRIL 11, 2022

In today’s digital world, data has become critical to the success of companies across all industries. The highest-performing organizations utilize data to make better business decisions, generate new revenue streams, and grow faster than their competitors. But getting the exact data they need, and monetizing the data they already have, can be difficult.

Commerce 98

Commerce Advantage Advantage Business 98

Happy Market

APRIL 11, 2022

Our guest today is Mark Slobbe, Partner and Co-founder of Lighthouse Consulting. Find Mark Online: LinkedIn: [link] mark@lighthouseconsulting.io Company: [link]. Find Jamin Online: Email: jamin@happymr.com LinkedIn: www.linkedin.com/in/jaminbrazilTwitter: www.twitter.com/jaminbrazil Find Us Online: Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com Music: “Clap Along” by Auditionauti: [link]

Market Research 52

Market Research Marketing Research Research Analysis 52

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Dataversity

APRIL 11, 2022

World-wide real-time data grows exponentially every minute as more people use more devices, websites, IoT sensors, and other ways to stay connected. Today, the ability to instantly analyze and capitalize on streaming data, precisely when it is generated, is key to the success or failure of an organization. While the customer is still king, real-time data processing supplies […].

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IT Capital Management Information 97

Wink Intel

APRIL 11, 2022

Advisor Perspectives welcomes guest contributions. The views presented here do not necessarily represent those of Advisor Perspectives. According to LIMRA , registered index-linked annuities (RILAs) sales for the first half of 2021 were 105% higher than the same period in 2020. They have maintained a 38% compound annual growth rate since they were introduced over 10 years ago 1.

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Sales 40

Smart Data Collective

APRIL 11, 2022

Artificial intelligence technology has been instrumental in driving many important changes in our daily lives. We use a ton of online tools and mobile apps that rely heavily on AI technology. How important has AI been in transforming mobile apps and online tools? One study from Gartner found that it increased 270% between 2015 and 2019. Online time tracking apps are among those that use AI technology to improve the customer experience and offer the best service.

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Algorithm Intelligence Intelligence Technology 316

Wink Intel

APRIL 11, 2022

CORNELIUS, N.C. , April 6, 2022 /PRNewswire/ — Financial Independence Group, LLC (FIG), a leading financial services conglomerate and a staple of the Cornelius, North Carolina community since 1998, will build a modern and elegant building and corporate campus that will be an exciting new community landmark on Westmoreland Road in Cornelius.

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Capital Retail Marketing Marketing 40

Wink Intel

APRIL 11, 2022

MILWAUKEE , April 8, 2022 /PRNewswire/ — Northwestern Mutual announced today that over 100 of its financial advisors – more than ever before – have been listed among the best in their state according to a ranking by Forbes. “Northwestern Mutual’s dedicated and highly skilled financial advisors continue to set new standards and break records in wealth management,” said Aditi Javeri Gokhale, the company’s chief strategy officer, president of retail investments and

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Banking Retail Security Security 40

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Wink Intel

APRIL 11, 2022

First in Series of Benchmarking Reports for 2022 Finds Customer Frustration and Lack of Trust Lead to Missed Revenue, With Some Insurers Still Missing the Mark. Key Findings: . Trust a key consideration in digital experience design. Self Serve functionality is no longer optional, expected. Modern functionality (best of breed consumer sites) drives consumer expectations.

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Benchmarking Globalization Research Advantage 40

Wink Intel

APRIL 11, 2022

Nobody knows anything,” might have been the downfall of certainty in Hollywood when screenwriter William Goldman wrote it in 1983, but in the financial services industry uncertainty is expected. And we know the best way to manage for uncertainty is to plan for it. If you’re worried about market volatility, you certainly aren’t alone. Today’s market volatility should serve as a reminder of the importance of diversification within your investment portfolio.

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Finance Gaming Management Marketing 40

Wink Intel

APRIL 11, 2022

Before the pandemic, I didn’t think of life insurance as something I needed. Why would I? At the end of 2019, I was 25 years old and newly married. I had no children. The only time I thought about life insurance was when it came up as the killer’s hidden motive in true-crime documentaries. (I watch a lot of true-crime documentaries.). But last year, my husband, Ryan, and I decided to apply for policies.

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IT 40

Wink Intel

APRIL 11, 2022

Pacific Life is one of the largest issuers of traditional variable annuities, with $5.58 billion of sales last year, according to the Secure Retirement Institute. It was the biggest seller of indexed universal life insurance for four years in a row, until National Life nabbed the top spot last year, according to market research firm Wink. Click HERE to read the full story via LifeAnnuitySpecialist.

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Market Research Marketing Research Security Security 40

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Security

Wink Intel

APRIL 11, 2022

There were 5,929 insurance companies in the U.S. in 2020, according to the National Association of Insurance Commissioners, including 2,476 property casualty companies, 843 life/annuities companies, 995 health companies, 81 fraternal insurance companies, 62 title insurance companies, 245 risk retention groups and 1,227 others. Click HERE to read the for story via INNsider Pro.

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Wink Intel

APRIL 11, 2022

Guaranteed lifetime income, and annuities in particular, commonly are viewed as a way to simplify decisions around generating income in retirement. There are a myriad of assumptions, and uncertainties, related to withdrawing money from a portfolio in retirement. Allocating to products that provide guaranteed lifetime income is one way retirees can ensure that no matter how they live, they will have something to live on.

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Wink Intel

APRIL 11, 2022

On Tuesday, March 29, the U.S. House of Representatives passed the “Securing a Strong Retirement Act of 2022,” or, as it is already being called, “Secure 2.0.” Secure 2.0 builds on the important retirement security legislation that Congress passed in 2019 — the “Setting Every Community Up for Retirement Enhancement Act,” or the “Secure Act.” While Secure 2.0 chiefly addresses retirement-oriented products, it includes a provision that may create broad new marketing opportunities for ETF sponsor

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Marketing Marketing Security Security 40

Wink Intel

APRIL 11, 2022

A new U.S. individual annuity market report shows that sales of plain-vanilla fixed products soared in the fourth quarter of 2021. Sales of book value fixed annuities increased 50% between the fourth quarter of 2020 and the latest quarter, to $6.6 billion, according to the Insured Retirement Institute. A book value annuity is a traditional fixed annuity.

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Sales Marketing Marketing IT 40

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Wink Intel

APRIL 11, 2022

Life insurers need complete, accurate information about an applicant to assess risk. The advisor-led application process may increase the odds of some kinds of application disclosure failures. The direct-to-consumer approach can lead to other types of disclosure failures. Behavioral science is helping life insurers with an important task: confirming that life insurance applicants have disclosed information factually and correctly.

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Information 40

Wink Intel

APRIL 11, 2022

COVID-19 led to a big increase in mortality. Net investment income grew more than life insurance claims. This year, an increase in interest rates could help insurers’ investment returns. The COVID-19 pandemic led to a historic spike in U.S. life insurance claims in 2021, but the life insurers’ Fitch Ratings did well. The rating agency says total adjusted capital at the life insurers it rates increased 9.2% between the end of 2020 and 2021, to $478 billion.

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Capital IT 40

Wink Intel

APRIL 11, 2022

Regulators watched carefully to gauge the effects of the COVID-19 pandemic. They are using artificial intelligence tools to identify high-risk insurers. They have also added market conduct tracking tools. The National Association of Insurance Commissioners says it’s developing tools that will help member regulators do a better job of watching insurers.

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Intelligence Intelligence Marketing Marketing 40

Wink Intel

APRIL 11, 2022

The world’s insurers hold about $39 trillion in assets — and now inflation has climbed to the top of their economic worry list. Low interest rates have harried insurer asset managers for years. This year, rates are rising, but so are prices. Goldman Sachs Asset Management looks at insurers’ fears, and the strategies they’re using to manage those risks, in a summary of the results from its 2022 global insurance asset management survey report.

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Globalization Management IT 40

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Business

Wink Intel

APRIL 11, 2022

Maryland has published the regulatory update in the Maryland Register. NAIFA has predicted that Wisconsin Gov. Tony Evers will sign that state’s bill soon. Hawaii also has a suitability update bill in the pipeline. The Maryland Insurance Administration has completed adoption of the annuity sales standards developed by the National Association of Insurance Commissioners.

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Sales 40

Wink Intel

APRIL 11, 2022

I had someone tell me yesterday that they did a term conversion and the new policy was issued with a smoking status, which was the standard operating procedure on term conversions for the life insurance company. This really turned the agent off because the insured is not a smoker. Is it just me, or is this as easy as completing a form, giving a urine sample, and getting the smoking status changed on the policy?

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IT Marketing Marketing 40

Wink Intel

APRIL 11, 2022

Interesting bit of intel that I received today about a D2C term platform. Apparently, if you apply for a policy with a specific one of these services, they won’t deny you a policy, but will instead “counteroffer” with a lesser face amount/higher premium policy. This helps you so you don’t have to deal with that MIB hit, and admit that you’ve been denied insurance in the past.

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Gaming Marketing Marketing 40

Wink Intel

APRIL 11, 2022

NEW YORK–( BUSINESS WIRE )–American International Group, Inc. (NYSE: AIG) today announced the results of its previously announced 23 separate offers (the “Offers”) to purchase for cash the notes of the series listed in the table below (collectively, the “Notes”) and that it has amended the Offers by increasing the applicable Maximum Purchase Consideration from $6.0 billion to $7.06 billion.

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IT Banking Security Security 40

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

Wink Intel

APRIL 11, 2022

OLDWICK, N.J.–( BUSINESS WIRE )– AM Best has removed from under review with developing implications and upgrades the Financial Strength Rating to A- (Excellent) from B++ (Good) and the Long-Term Issuer Credit Rating (Long-Term ICR) to “a-” ((Excellent) from “bbb+” (Good) of Sunset Life Insurance Company of America (Sunset Life) (Kansas City, MO).

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Capital Startups Banking Profiling 40

Wink Intel

APRIL 11, 2022

PORTLAND, Ore.–( BUSINESS WIRE )–Recognizing an increased need for greater flexibility and adaptable options for clients, The Standard announces an expansion of its annuity offerings with the new Enhanced Choice Index (ECI). ECI is a single-premium deferred index annuity that offers features to optimize growth capabilities, including four distinct index interest crediting strategies.

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Innovation Competitive Sales Marketing 40

Wink Intel

APRIL 11, 2022

PHILADELPHIA–( BUSINESS WIRE )–Lincoln Financial Network (LFN), the retail wealth management affiliate of Lincoln Financial Group (NYSE:LNC), announced today that Angela Ribuffo, CFP ® , RICP ® , ChFC ® , CDFA ® , CLTC ® and Lawrence T. Smith, CFP ® , CRPC ® , CRPS ® have been recognized by InvestmentNews for their tireless efforts to promote diversity and inclusion in the finance industry.

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Finance Retail Benchmarking Education 40