Wed.Nov 09, 2022

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5 tips for excelling at self-service analytics

CIO

Data-informed decision-making is a key attribute of the modern digital business. But experienced data analysts and data scientists can be expensive and difficult to find and retain. One potential solution to this challenge is to deploy self-service analytics, a type of business intelligence (BI) that enables business users to perform queries and generate reports on their own with little or no help from IT or data specialists.

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3 Ways AI Has Led to Horrifying Cybersecurity Threats

Smart Data Collective

AI technology is driving some tremendous changes in digital technology. Many of the developments brought on by AI have been beneficial. However, some of the changes created by AI have been harmful. One of the biggest examples of problems caused by AI is the growing threat of cybersecurity threats. A growing number of hackers are finding innovative ways to weaponize AI technology to commit cybercrime.

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Salesforce announces hundreds of job cuts

CIO

Cloud-based CRM software provider Salesforce has become the latest technology company to announce mass layoffs, cutting at least hundreds of jobs from its 73,000-person workforce. “Our sales performance process drives accountability. Unfortunately, that can lead to some leaving the business, and we support them through their transition,” Salesforce said in a statement confirming the layoffs.

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How to Come Up with a Great Business Name

mention

Every business needs a great name. No matter your industry, you will need a good business name to let customers easily identify your brand. Your business name is the first thing customers remember about you; it is how they refer to your company when speaking to their friends and colleagues. According to these statistics , it takes 5 to 7 impressions for people to remember your brand.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Examining the digital transformation juggling act at Novanta

CIO

Headquartered in Boston with more than 2,700 employees worldwide, Novanta is an $800 million global supplier of laser photonics, precision motion control, and vision technologies. As CIO, Sarah Betadam, who joined in 2019 as VP of business applications, and then became global CIO in January 2021, is charged with the strategic direction, leadership, and implementation of the company’s digital transformation, juggling several initiatives simultaneously.

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Business or IT: Who Drives Results with Your Data?

CIO

By Bryan Kirschner, Vice President, Strategy at DataStax One of the most painful – and pained – statements I’ve heard in the last two years was from an IT leader who said, “my team is struggling to find ways that our company’s data could be valuable to the business.” Contrast this with what a financial services CIO told me: “Our CEO told every line of business general manager you now have a second job: you’re the general manager of the data produced in your line of business.

Business 610
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Benefits of Integrating CRM and ERP with Marketing Automation Software

Weidert Group

In business — well anywhere, really — repetition can be a problem. So can repetition, and so can being redundant. Not to mention being repetitive — or even redundant. (You see what we did there.). For many industries, but especially manufacturing , the friction and redundancies that can occur between Marketing, Sales, and Service departments (and the software each uses, if they aren’t integrated) can derail your entire growth strategy.

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CIO Leadership Live with Ivneet Kaur, Chief Technology Officer at Silicon Valley Bank

CIO

Ivneet Kaur, Chief Technology Officer at Silicon Valley Bank, joins host Maryfran Johnson for this CIO Leadership Live interview, jointly produced by CIO.com and the CIO Executive Council. They discuss the evolving digital customer experience, secure cloud migrations, agile-first, API-first strategies, competing for tech talent and more.

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5 ways to increase your eCommerce product's visibility

Data Hut

In today's world, the competition is fierce. The products you're trying to sell are competing with thousands of other products for the attention of customers. But what if you could make your product stand out? A , report further states that around 87% of buyers start their product searches online. And if brands want to ensure their product ranks higher in the customer's search, they must employ specific tactics.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Climate Innovators in the Information Age

CIO

Doing good for the planet is not inversely proportional to doing good business. Today it can actually mean better profit, stronger customer loyalty, and longer company sustainability. First, offices are finding paper less necessary than they used to. Recent surveys show a drop in paper consumption since the COVID-19 pandemic began. Work-from-home and remote offices have played a part in the drop, but even as employees reenter the office full-time or in a hybrid arrangement, paper consumption sti

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Explaining Explainable AI

Dataversity

As more industries leverage artificial intelligence to support vertical-specific operations, many without experience in managing a virtual agent may soon do so. Just last year, for example, investment in Insurance technology topped $17 billion. The ongoing transformation of the sector will depend, in part, on the successful implementation and management of artificially intelligent solutions.

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3 Tips for Recession Proofing Your Tech Stack

CIO

By Milan Shetti, CEO Rocket Software For several months now, pundits and economists alike have indicated that we are likely to enter, or already have entered, a recession. Regardless, The National Bureau of Economic Research (NBER) has the final say on whether any period of economic decline qualifies as a recession, and that determination might not come for months.

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Q3 Earnings Season: Key Takeaways From Top 26 Companies

Alpha Sense BI

The earnings season for Q3 2022 is upon us already and we’ve created this earnings tracker to provide earnings analysis in real time. Given the state of the market, macro influences at play, and consensus forecasts covering a wide spectrum, the results this season are sure to uncover insights that could indicate broader market shifts. This quarterly earnings tracker is meant to be the first step of your earnings analysis every quarter, as we help you monitor the top companies across various indu

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Data Visualization for Marketers: Do’s, Dont’s, and 6 Expert Tools

CXL

Marketers have access to more data than they need. Your time on this page has already generated data on the pop-ups you close, how fast you read, and where your cursor stops. To extract value from the numbers in your analytics tools and on your dashboard, you need to organize them. Bar graphs, pie charts, and matrices are data visualization tools that reveal trends and key findings in an understandable and engaging format.

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Top 8 Machine Learning Development Companies in 2022

Smart Data Collective

Over 91% of leading businesses use AI technology. It has opened the door for companies to improve their business models in many ways. There are a number of great applications of machine learning. One of the biggest benefits is testing processes for optimal effectiveness. The main purpose of machine learning is to partially or completely replace manual testing.

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Business User Analytics: The Do’s and Don’ts of Success!

Elegant BI

When a business decides to tackle data democratization and bring data analytics to its business users, it can often fail to comprehensively plan for success. While selecting the right augmented analytics solution is crucial, the business team must also plan for user adoption and solution acceptance. Without that key component, the enterprise is likely to spend time, resources and money and fail to achieve the desired outcome for total cost of ownership (TCO), return on investment (ROI) and user

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10 Best Stock & Investment Research Tools for 2022 (Buyer’s Guide)

Alpha Sense BI

The nature of investment research has radically changed. Once a practice reserved for firms, analysts, and fund managers with the right expertise, modern technology has made investment research accessible to anyone with an interest. From the largest firms on Wall Street to Fortune 500 companies, stock and investment research tools are powering smart decisions based on AI-driven insights.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr