Thu.Mar 02, 2023

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Building a Solid Process: Prospecting Customers

Owler

Persistence Matters in Customer Prospecting Prospecting new clients is an essential part of any business's sales process. It involves identifying and qualifying potential customers most likely to be interested in your products or services. According to HubSpot , 80% of sales require five follow-up calls after the initial meeting , yet 44% of sales reps give up after one follow-up.

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Mulesoft, Tableau uptake fuels Salesforce growth spurt

CIO

Despite a tumultuous couple of months, strong user uptake of Tableau business intelligence and MuleSoft data automation and integration software fueled a surprising 14% year-over-year jump in revenue for Salesforce’s fourth quarter. Posting revenue of $8.38 billion after stock market trading closed on Wednesday, the company beat the expectations of analysts, whose average forecast for the quarter was $7.99 billion, according to data from Yahoo Finance.

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Small Businesses Use Big Data to Offset Risk During Economic Uncertainty

Smart Data Collective

Big data technology used to be a luxury for small business owners. It helps companies operate more efficiently, tap larger markets of customers, and solve some of their most complex challenges. In 2023, big data Is no longer a luxury. It is an essential resource that companies have to utilize. One survey from March 2020 showed that 67% of small businesses spend at least $10,000 every year on data analytics technology.

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How Pick n Pay’s migration to the cloud is paying off

CIO

Pick n Pay’s bold plan to modernize infrastructure and drive efficiency is beginning to pay dividends as its migration to AWS was successfully completed last year, signaling the digital ambitions of this retail giant. This move to the cloud lays the foundation for further expansion into other cloud-based applications to deliver deeper insights and better digital services, as well as drive cost savings for the company and the consumer.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Top 10 questions in competitor research for marketing teams

Aqute Intelligence

Marketing is a common focus of most competitive intelligence projects. What is the competitor’s messaging? How effective is it? The same key questions come up in frequently in many competitor analysis projects. Across the hundreds of research projects that we have conducted, these are the top ten questions about competitors’ marketing activities that our customers want answered.

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What Architecture Can Teach Us About Self-Healing Systems

Dataversity

DevOps teams and site reliability engineers (SREs) deal with code daily. Doing so teaches them to scrutinize their world, make astute observations, and draw unexpected connections. After all, although highly logical and mathematical in nature, software development is, at least in part, art form. Unconvinced by that statement? Consider the parallels between history’s most remarkable […] The post What Architecture Can Teach Us About Self-Healing Systems appeared first on DATAVERSITY.

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Little Caesars’ CIO on achieving ‘Mission Impossible’

CIO

With a talent for developing people and inspiring innovation from her teams, Anita Klopfenstein has built a powerhouse IT organization since joining Little Caesars in 2017 as its CIO. One of the secrets behind her success as a leader is her love of learning. After majoring in both computer science and radio, television and film, she went on to earn an MBA.

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Your Questions Answered: How GoodData Empowers Nordic Companies To Grow With Analytics

GoodData

The best questions and answers from our webinar on how GoodData helps companies to grow with analytics.

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A CIO’s first rule for automation: Have a clear business case

CIO

By virtue of their position between IT and effecting business strategy, CIOs can identify what processes their organizations need in order to modernize and automate. When it comes to updating core systems to drive operational efficiencies, they also have to ensure that a sound business case exists to automate them, says Laurie Shotton, VP and analyst at Gartner.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Impact of the Russian-Ukrainian War on the Global Oil and Gas Industry

Alpha Sense BI

OPEC+ (Organization of Petroleum Exporting Countries) and its recent decision to slash oil production by 2 million-plus barrels isn’t the only cause for global energy supply concern. This past December, members of the Price Cap Coalition ( G7, Australia, and Member States of the European Union) reached consensus on a ceiling price of $60 per barrel for Russian-origin crude oil.