Fri.Mar 10, 2023

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How to Boost Your Sales with Live Video Shopping

mention

If you haven’t yet, this is the time to start taking live video shopping seriously. The value of sales generated from livestream e-commerce in the U.S. is expected to reach $35 billion by 2024—a growth from $11 billion in 2021. The situation is even more impressive in countries like China, where livestream ecommerce sales are expected to be over $600 billion by 2023.

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OCI demand for AI workloads, Cerner boost Oracle’s third quarter revenue

CIO

Oracle on Thursday reported third quarter total revenue of $12.4 billion, up 18% year-on-year, boosted by the demand for AI workloads in Oracle Cloud Infrastructure (OCI) and Cerner’s contribution to the topline. “So, we have a lot of business, a lot of new AI companies coming to Oracle because we’re the only ones who can run their workloads. And by the way — and we are cheaper.

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Introducing Draft Control: The Secret to Building Better CI Deliverables

Crayon

Creating effective competitive intelligence deliverables is like trying to build a sandcastle on the beach: Just when you think you've got it right, a new wave comes crashing in and changes everything. But what if you could build something that stood the test of time?

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Unilever leverages ChatGPT to deliver business value

CIO

The past several years have thrown numerous challenges at consumer packaged goods (CPG) companies. The pandemic has led to shifting consumer channel preferences, a supply chain crunch, and cost pressure, to name just a few. CPG titan Unilever has been answering the challenge with analytics and artificial intelligence (AI). The 93-year-old, London-based CPG company is the world’s largest soap producer.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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March Madness returns, and so does our Upset Assistant

Domo

Selection Sunday is only a few days away, and we are less than a week away from the first tip-off and hopefully some exciting upsets. We here at Domo can’t wait for the action and are bringing back our Upset Assistant updated with last year’s data. The total data we have in our dashboards span back 4 decades of the Men’s NCAA Tournament.

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Social Analytics Reveals Some Oscars Surprises

Netbasequid

With the 95 th Academy Awards happening in just two days, the buzz online is ‘everything Oscars.’ There’s a ton of talk about the nominees, naturally, but there are also surprises. And it’s the sort of insight that could impact how the entertainment industry engages viewers going forward. Let’s look! Pass The Envelope Please No discussion of this storied event would be complete without a rundown of the best picture nominees—and we have them here, tallied by mentions, with Everything, Everywhere,

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The Evolution of Pharma Market Research

Alpha Sense BI

The COVID-19 pandemic has ushered in a seismic shift in the pharmaceutical industry. From billion-dollar, government-funded research initiatives to a renewed focus on manufacturing new technologies, there’s no shortage of lucrative investment opportunities in every sector of the industry. To capitalize on strategic growth, pharma organizations and investors need to stay up to date on the market-moving trends, shifts, and developments that are shaping the industry landscape.

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How to use social intelligence to win new business pitches: a free eBook

Infegy

When it comes to attracting and converting new clients, the competition is fierce. You need every tool at your disposal to assure your future clients that you understand their needs and can deliver targeted marketing strategies to elevate their brands to the next level.

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Unlocking the Power of Prospect Marketing: Strategies for Success

Owler

In today's competitive business environment, it's essential that during your prospecting , marketing strategy approaches are also kept in mind to ensure you get to the heart of what your target customers need. Maintaining a successful business involves prospect marketing, defined by Hubspot as a brand of content marketing a business leverages deeper in its sales process than most types of marketing.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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A Powerful Pair: Modern Data Warehouses and Machine Learning

Dataversity

Artificial intelligence (AI) technologies like machine learning (ML) have changed how we handle and process data. However, AI adoption isn’t simple. Most companies utilize AI only for the tiniest fraction of their data because scaling AI is challenging. Typically, enterprises cannot harness the power of predictive analytics because they don’t have a fully mature data strategy.

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8 ways to retain top developer talent

CIO

Human-centric work is a growing movement that focuses on the needs of people, reaping business rewards in the process. As recent Gartner research shows, human-centric work practices leads to better employee performance, with workers 3.8 times more likely to be considered high performing in these environments. As some of your most valuable employees, software developers should be considered specifically in how to best apply these insights.

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Zero-Copy Integration: How Small Data Practices Will Replace Big Data

Dataversity

The future of data is small. As organizations grapple with ever-increasing amounts of data, the limits of the big data movement are becoming clear. Over the last two decades, big data has provided benefits in the form of cutting-edge software that made the generation, collection, and amalgamation of data widely available to organizations. These positive impacts are […] The post Zero-Copy Integration: How Small Data Practices Will Replace Big Data appeared first on DATAVERSITY.

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Cybersecurity Automation: Leveling the Playing Field

CIO

By Leonard Kleinman, Field Chief Technology Officer (CTO) ) Cortex for Palo Alto Networks JAPAC Many things challenge how we practice cybersecurity these days. Digital transformation has brought significant adoption of new technology and business models, including cloud solutions, e-commerce platforms, smart devices, and a significantly more distributed workforce.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission