Crayon
FEBRUARY 28, 2022
In a world where the most talked about 60 seconds of the Super Bowl involved a $7M black screen emblazoned with nothing more than a bouncing, polychrome QR code, the road between market leader and straggler is paved with white noise. A more compelling product or better pricing aren’t particularly helpful if your ideal customers don’t even know they exist.
Smart Data Collective
FEBRUARY 28, 2022
We are all in awe of the changes that big data has created for almost every industry. The implications of big data is more obvious in some industries than others. For example, we can all appreciate the tremendous changes that data science has created for the financial industry, healthcare and web design. The impact developments in data technology have had on other industries have gotten far less publicity, but that doesn’t mean it hasn’t been significant.
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Zoominfo
FEBRUARY 28, 2022
Chatbots are becoming standard features for B2B websites, and for good reason: they help marketing teams roll out a seamless and personalized experience for web visitors who increasingly expect real-time help. Simply installing a chatbot, however, won’t deliver results. To get the most out of a chatbot, you’ll need data that can deliver personalized engagement and accurate analytics to measure what matters.
Dataversity
FEBRUARY 28, 2022
The pandemic has been a test for many businesses, especially when it comes to their agility, adaptability, and resilience. The ongoing crisis has shown that organizations must be equipped to rapidly respond to unexpected crises – be they cyberattacks, natural disasters, or even a global pandemic. To add to these, businesses constantly face a myriad […].
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Fuld
FEBRUARY 28, 2022
Competitive Intelligence [CI] has gone through an evolution since becoming a corporate function nearly 4 decades ago. Once viewed as a niche area handled by somebody with the background of a CIA operative, we have seen tremendous growth in businesses adopting and implementing best practices to change how work is done and how intelligence is applied to business issues.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Resonate
FEBRUARY 28, 2022
Accelerating Adoption Signifies Vital Importance of A.I.-Powered, Real-Time Consumer Intelligence as Rapid Consumer Behavior Shifts Become the Norm. RESTON, Va., Feb. 24, 2022 (GLOBE NEWSWIRE) — Resonate , the leading provider of A.I.-powered consumer data and intelligence, today announced it experienced record growth throughout 2021, with 49% growth in its SaaS business and 83% growth in its managed services revenue compared to the prior year.
Dataversity
FEBRUARY 28, 2022
Your data strategy is only as good as the framework supporting it. If you don’t have a framework in the first place, you won’t have a strategy. This isn’t something that is necessarily complicated to plan out, but it can be confusing to know what exactly constitutes a good data foundation. With that in mind, below […]. The post Guide to Building a Data Strategy Framework appeared first on DATAVERSITY.
Happy Market
FEBRUARY 28, 2022
Find Jamin Online: Email: jamin@happymr.com LinkedIn: www.linkedin.com/in/jaminbrazilTwitter: www.twitter.com/jaminbrazil Find Us Online: Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com Music: “Clap Along” by Auditionauti: [link]. This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program.
Wink Intel
FEBRUARY 28, 2022
Securities specialists at a prominent law firm are predicting that the U.S. Department of Labor will soon unveil a more expansive fiduciary rule for advisors. Senior attorneys at Faegre Drinker expect the DOL will move forward with a fiduciary rule that would clarify that even advisors who engage in one-time transactions involving the rollover of retirement and IRA assets will be considered fiduciaries.
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Smart Data Collective
FEBRUARY 28, 2022
There is no question that advances in data technology have led to some major changes in the financial industry. A growing number of banks, insurance companies, investment management firms and other financial institutions are finding creative ways to leverage big data technology. The market size for financial analytics services is currently worth over $25 billion.
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