Crayon

FEBRUARY 19, 2021

Hiring the perfect product marketer with the right combination of skills for your organization is no easy feat. In a recent blog post, we discussed what product marketing actually is. Although product marketing has no clear-cut definition, we’re able to summarize product marketing as a unique role that sits at the center of product, marketing, sales, and customer success.

Marketing 405

Marketing Marketing Sales IT 405

mention

FEBRUARY 19, 2021

Creating effective marketing campaigns that add value to your client’s brand isn’t always easy. As an agency juggling multiple clients across different industries, it can often be challenging to go above and beyond to meet their individual needs and expectations. Whether you’re a full service marketing agency or specialized in social media, social listening can be the engine to power you to go the extra mile.

Marketing 290

Marketing Marketing Benchmarking Market Research 290

Netbasequid

FEBRUARY 19, 2021

Key opinion leaders (KOL) are respected for their expertise in a given niche. They’re not celebrities typically, not in the traditional sense at least, but are famous to those who follow whatever industry they inhabit. And they are followed for their thought leadership around a specific topic – and their knack for recognizing emerging trends. And brands definitely want to know what they know, and get tapped into their insight – in more ways than one.

Competitive Intelligence 104

Competitive Intelligence Intelligence Intelligence Advantage 104

Dataversity

FEBRUARY 19, 2021

Click to learn more about author Thomas Rosinski. COVID-19 forced a massive, disruptive change in the pace of business. A sudden and across-the-board shift to digital services hardened an IT culture around speed, efficiency, and rapid growth — capitalizing on trends that had already been at work for years and were given a sudden jolt […]. The post The Three Trends Defining Business Transformations and Success in 2021 appeared first on DATAVERSITY.

Business 64

Business Capital Learning Predictive Analytics 64

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Intriccately

FEBRUARY 19, 2021

If you’ve seen a LinkedIn or Twitter ad mentioning your company name around the same time you received a cold email from the same vendor, you know what it’s like to be on the receiving end of a 1:1 marketing strategy.

Marketing 52

Marketing Marketing 52

Dataversity

FEBRUARY 19, 2021

Click to learn more about author Param Kahlon. With the pandemic upsetting the ways in which professionals across nearly every industry work, many organizations have recognized the need for technologies that facilitate productivity amid disruption. With many individuals working from home and removed from the structure afforded in an office environment, solutions that can make […].

Management 59

Management Technology Technology Learning 59

Dataversity

FEBRUARY 19, 2021

Click to learn more about author Tejasvi Addagada. Enterprises are modernizing their data platforms and associated tool-sets to serve the fast needs of data practitioners, including data scientists, data analysts, business intelligence and reporting analysts, and self-service-embracing business and technology personnel. However, as the tool-stack in most organizations is getting modernized, so is the variety of […].

Business Intelligence 59

Business Intelligence Intelligence Intelligence Technology 59