Mon.Jan 04, 2021

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The Best Ways to Use Competitive Intelligence in Today’s Market

ArchIntel

ArchIntel™ -. Let’s discuss the best ways to use competitive intelligence in today’s market. As a business owner, there’s no doubt that you would focus on collecting data and researching the best marketing strategies solely for your business. However, monitoring your competition’s marketing strategies and how they perform is just as important. . In this article, we will talk about what competitive intelligence is, how to gather it, and how to use it to your own advantage.

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What is Market Sizing, and how to do it?

Octopus

What is Market Sizing, and how to do it? This article is called what is market sizing, and how to do it? We discuss what it is, why. The post What is Market Sizing, and how to do it? appeared first on Octopus Competitive Intelligence.

Marketing 246
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The Art and Science of FP&A Storytelling

Timo Elliot

I recently participated in a web seminar on the Art and Science of FP&A Storytelling, hosted by the founder and CEO of FP&A Research Larysa Melnychuk along with other guests Pasquale della Puca , part of the global finance team at Beckman Coulter and Angelica Ancira , Global Digital Planning Lead at PepsiCo. With advanced analytics, flexible dashboarding and effective data visualization, FP&A storytelling has become both an art and science.

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2021: Embracing Proactive Analytics for Unstructured Data

Dataversity

Click to learn more about author Martin Hansknecht. While technological advancements will be numerous in 2021, our prediction for revolutionary transformations is twofold: (I) industries will begin to mass-adopt internal, unstructured analytics, and (II) enterprises will prioritize bridging governance with analytics via in-place solutions. Nineteenth century English novelist Mary Ann Evans, pen name George Eliot, […].

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Content Marketing Battle: White Papers vs. eBooks

Weidert Group

What holiday gift did my 13-year-old ask for last month? The Art of War by Sun Tzu, the legendary military strategist from the 5th century BC.

Marketing 105

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The Best & Worst Digital Ads in 2020

Pathmatics

The best & worst digital ads in 2020.

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Lessons from a Real Disaster Recovery: You’ve got to Recover the Network First

Dataversity

Click to learn more about author W. Curtis Preston. Being forced to perform a complete disaster recovery under duress is an incredibly difficult thing; it’s also a great way to learn. On my Restore it All podcast, I recently interviewed an IT professional who was the man on the ground after a hurricane took out […]. The post Lessons from a Real Disaster Recovery: You’ve got to Recover the Network First appeared first on DATAVERSITY.

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Announcing Global Language Support in NetBase News!

Netbasequid

NetBase Quid is excited to announce our significantly expanded global language support in NetBase News ! We’re offering best-in-class capabilities for brands that want to track news and social in a single platform. The LexisNexis premium news feed is ready to integrate with your existing NetBase subscription and track 21x more news sources. And there’s so much more to it than that.

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Easy Shopify Analytics with Sales Trends, KPIs and More!

Elegant BI

You Need Not Spend a Lot of Time and Money to Get User Accessible Shopify Analytics! When a small business (or a business of any size) decides they need analytics to assess the results of their eCommerce and online business, the IT and management teams may think it necessary to adopt and train users on a complex analytical tool and to plan for data integration in order to make information and analytics accessible to users.

Sales 52
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.