Sun.Sep 27, 2020

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Machine Learning Aids Marketing With Conversation Intelligence Software

Smart Data Collective

We have talked extensively about the benefits of machine learning in the field of marketing. We pointed out that machine learning is actually driving the digital marketing revolution. However, the benefits of machine learning can be applied to the broader field of marketing as well. One of the most disruptive and beneficial applications of machine learning is with conversational intelligence.

Learning 318
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How to Detect and Improve Underperforming Content: A Guide to Optimization

Moz

Posted by SamuelMangialavori Content, content, and more content! That’s what SEO is all about nowadays, right? Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news.

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How Money Laundering Concerns Require New AI Monitoring Solutions

Smart Data Collective

Artificial intelligence has created a number of amazing opportunities for the financial sector. The benefits of AI are endless. Financial institutions are using AI to enhance decision-making, improve customer service, project customer needs and much more. We have talked about the benefits of using big data and AI to improve cybersecurity. But there are other processes that could be equally important for financial institutions.

Algorithm 310
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How Countries And Corporations Are Waking Up To Benefits Of Blockchain

Smart Data Collective

The blockchain technology has been around for a while now and the success of the popular cryptocurrency Bitcoin really put this technology on the map. However, digital currencies are not the only area in which blockchain is being used and as time goes by more and more companies and governments around the world are adopting the technology in various capacities.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.