article thumbnail

Managing the Data that Goes into a Business Competitor Analysis

Cipher

Analyzing a competitor can feel like a high-stakes game of poker. You're watching out for any "tell" that might hint to their business strategy. They're keeping their cards close to their chest until they're ready to call.

article thumbnail

More Entrepreneurs Convinced That Marketing Competitor Analysis Leads to Revenue Gain

ArchIntel

A recent blog entry on BiQ’s website describes marketing competitor analysis as an assessment of current and potential competitors’ strengths and weaknesses , an activity that aims to keep one’s enterprise on top of competitors at all times. Both require thinking ahead and confounding the competition.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Competitor Analysis in Marketing?

Netbasequid

On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. However, today’s competitive analysis goes well beyond that. How Competitor Analysis Works. Basic Metrics for Analyzing Competitors. Let’s check it out.

article thumbnail

The Best Online Competitor Analysis Tools for Brands

Netbasequid

Don’t think for a moment that your competitors aren’t using online competitor analysis tools to keep tabs on you. Fortunately, there are many tools out there to keep you informed on different aspects of a competitor’s movements. As such, we’ll share our list of the best online competitor analysis tools for brands.

article thumbnail

How to Do a Competitor Analysis the Right Way

Netbasequid

Whether your brand is new to the social listening game or you’ve been around the block a few times, a competitive analysis is a key ingredient in your overall market intelligence. For brands wanting to take competitive intelligence seriously, we’ll talk here about how to do a competitor analysis the right way.

article thumbnail

How To Do An In-Depth eCommerce Competitor Analysis

Data Hut

In this guide, we'll walk you through the steps of performing a competitive analysis, including: What a competitive analysis is and why it matters. Tools you need to complete a competitive analysis. How to analyze your own brand vs. your competitors. Why Do We Need a Competitor Analysis in eCommerce?

article thumbnail

Harnessing Sales Teams as a Source Of Competitive Intelligence

Aqute Intelligence

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. Their direct experiences and diverse viewpoints can provide great insights for your competitor analysis. Your sales team.