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How SafeGuard Cyber Increased Win Rates with Battlecard Adoption

Crayon

As a competitive intelligence team of one who maintains 19 battlecards and tracks nearly 40 competitors across his entire competitive landscape, Dan understands the importance of generating adoption for your CI program.

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5 Competitive Intelligence Templates to Use in AlphaSense’s Notebook

Alpha Sense BI

Battlecard The teams that are selling and those that are conducting competitive research are typically not synonymous, and certainly not at large organizations. At the same time, understanding how to effectively position your offering against competitors is one of the most critical components of the sales process.

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How to do competitive intelligence research

Aqute Intelligence

Competitive intelligence strategy Without a clear plan, you could easily spend months gathering information that has little value to your organisation. What problems do we encounter because we don’t know the competitive landscape? · Would they prefer battlecards, or a spreadsheet? How could we support our sales team?

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Competitive Intelligence: Tactics that Benefit Business Teams

Evalueserve

They can head into sales calls more prepared with information about competitors, the landscape of the prospect, and gain real-time competitive intel during the calls to adjust their sales strategy more accordingly. A great way for sales teams to organize all this information in preparation for their sales calls is Sales Battle cards.

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Three Critical Questions for Increased Win Rates

Primary Intelligence

As challenging as it may be to stay current on the competitive landscape, the Battlecards module in TruVoice makes it simple. The organizations that can stay current on this find a way to continuously adapt and thrive. For all others, growth strategies are built on guesses and assumptions.

Win 106
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Three Critical Questions for Increased Win Rates

Primary Intelligence

As challenging as it may be to stay current on the competitive landscape, the Battlecards module in TruVoice makes it simple. The organizations that can stay current on this find a way to continuously adapt and thrive. For all others, growth strategies are built on guesses and assumptions.

Win 104
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Challenges in Competitive Intelligence and Best Practices to overcome them

Markets and Markets

With the competitive landscape constantly changing, it is imperative to stay on top as the market shifts can happen at unexpected times. If you happen to leverage an automated tool, your CI data engine can be integrated with real-time intelligence outputs like battlecards, competitor profiles, and customized email alerts.