article thumbnail

Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

Consider collaborating with other businesses or forming alliances to strengthen your position in the market. 3) SWOT Analysis: Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) for each competitor to understand their competitive position.

Analysis 157
article thumbnail

Market and Competitive Intelligence Solution Poised to Redefine CI/MI Paradigms

Contify

Cultural intelligence (C) From SWOT to TOWS. We are taught SWOT – but a better model is to identify the external risks first. How often do we wish we had created a natural alliance, or entered a new market, faster than our nearest rival? TOWS, therefore, is a more powerful way of thinking.

article thumbnail

Opportunities and Threats from Conducting Win/Loss Analysis

Ellennaylor

This is our third blog of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss analysis. Examples include revealing new alliance partners, new products, industry specific products, or marketing shortcomings. What is your company’s SWOT analysis for a Win/Loss program?

Loss 40