Sat.Apr 20, 2024 - Fri.Apr 26, 2024

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Salesforce-Informatica acquisition talks falls through: Report

CIO

Salesforce’s negotiations to acquire enterprise data management software provider Informatica have fallen through as both couldn’t agree on the terms of the deal. That the talks about the deal had come to a close was reported by The Wall Street Journal (WSJ) and Reuters , citing an anonymous source. The disagreement about the terms of the deal is more likely to be around the price of each share of Informatica, WSJ reported, adding that Salesforce was negotiating a mid-30s price per share with th

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Smart Factories Use AI to Create OT and IT Security Protection

Smart Data Collective

Smart factories offer a number of new solutions for manufacturing companies trying to bolster their bottom lines.

Security 238
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Power BI/Data Books Roundup

Chris Webb BI

It’s time for another short post on the free books that various authors have been kind enough to send me over the last few months. Full disclosure: these aren’t reviews as such, they’re more like free publicity in return for the free books, and I don’t pretend to be unbiased; also the Amazon UK links have a affiliate code in that gives me a kickback if you buy any of these books.

Knowledge 191
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5 KPIs Every Brand Manager Should Be Tracking

mention

Brand managers ensure their brand performs well in the market and resonates with their target audience. To achieve this, they need to track key performance indicators (KPIs) that help them measure the success of their brand management strategies. With so many metrics, however, it can be challenging to determine which ones to focus on. In this article, we will explore five KPIs every brand manager should track to understand their brand’s performance better. 5 KPIs Every Brand Manager Should

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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A comparative assessment of digital transformation in Italy

CIO

It’s universally accepted that to thrive, enterprises must embrace transformation through technology. CIOs are at the forefront of this as they help shepherd their organizations through digitalization. “Digital is a powerful business lever,” says Alessandra Luksch, director of the Digital Transformation Academy Observatory at Politecnico di Milano, which has been mapping trends in ICT spending by Italian organizations since 2016.

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New AI Tech Careers Stemming from Remote Education

Smart Data Collective

AI technology has created a number of new opportunities for the education sector, which is creating new career opportunities as well.

Education 177

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Understanding the Impact of Facebook Metrics API Deprecation on Our Reports

mention

Recently, Meta, Facebook’s parent company, announced a significant shift in its API, affecting how demographic data is accessed and reported. This change has implications for businesses and marketers who rely on accurate insights to inform their strategies. Understanding the Shift In their recent blog post , Meta outlined the deprecation of certain metrics within the Facebook Insights API, including those related to demographics at the fan level.

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A changing market landscape requires constant evolution: Our mission for VMware customers

CIO

Our goal since the Broadcom/VMware acquisition was completed last November has been to help our customers move fast in their digital transformation to position themselves for success. Even before the transaction was finalized, we had been listening to VMware’s customers. As we moved from transaction to integration, we began to translate customer thoughts into a comprehensive go-to-market strategy for VMware Cloud Foundation, or VCF.

Marketing 650
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PARSIQ Revolutionizes Blockchain Interoperability with Reactive Network Testnet

Smart Data Collective

A new startups has released some major breakthroughs in blockchain technology by launching the Reactive Network.

Startups 201
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Stop Marketing, Start Evangelizing: An Interview with Kyle Jepson of HubSpot

Weidert Group

Whether building a website, blogging, or running ads in trade publications, your job as a marketer is to attract new customers. Or is it? Only a 5% increase in customer retention can increase company revenue by 25-95% 1. Read that again. While attracting new customers is a given, engaging and delighting your existing clientele is just as important, and might be the best marketing move you ever make.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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How AI Can Improve Company Performance Through Better DEX 

Dataversity

In tech circles these days, one topic drives every conversation: artificial intelligence (AI). Whether discussing the potential benefits of increased productivity or the potential risks, the role of AI in business is on the minds of everyone, from C-suite leaders to recent college graduate hires. AI is a hot topic because while people can see […] The post How AI Can Improve Company Performance Through Better DEX appeared first on DATAVERSITY.

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CIO risk-taking 101: Playing it safe isn’t safe

CIO

As CIO, you’re in the risk business. Or rather, every part of your responsibilities entails risk, whether you’re paying attention to it or not. And in spite of the spate of books that extol risk-taking as the only smart path, it’s worth remembering that their authors don’t face what might be the biggest risk CIOs have to deal with every day: executive teams adept at preaching risk-taking without actually supporting it.

IT 714
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Could AI Have Prevented the Houston Metro Bus Incident?

Smart Data Collective

AI technology is helping improve public safety, which can prevent another accident like the Houston Metro bus incident.

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Generative AI for procurement lets you eliminate the mundane, elevate the strategic, and get ready for the future

Timo Elliot

I recently got the chance to do an AI overview session for a group of procurement specialists, so here are some thoughts on some of the topics we touched upon. First, procurement is hard! There are so many tradeoffs—between cost and quality; speed and accuracy, local sourcing and global efficiencies; and between supplier relationships and competitive bidding.

Travel 59
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Signal vs. Noise: Balancing On-Call Hygiene for Data-Driven Teams

Dataversity

In the real-time software world, 24×7 uptime is critical for core software where millions of transactions occur every second. In 2018, Amazon’s Prime Day event experienced a 13-minute outage that, according to some estimates, may have cost the company up to $99 million in lost sales. Reliability is paramount when the business depends on it […] The post Signal vs.

Sales 62
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VMware customers take wait-and-see approach amid Broadcom changes

CIO

When tech giant Broadcom acquired virtualization market leader VMware last October, it restructured licensing terms, laid off thousands of employees, and terminated partner agreements with resellers and service providers. VMware customers were understandably concerned. Broadcom has made a series of acquisitions under CEO Hock Tan’s leadership, including CA Technologies and Symantec’s enterprise security division, and Tan has often cut marketing expenses and dumped parts of the acquired company t

Capital 659
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Maximize Investment Research ROI with Expert Insights

Alpha Sense BI

In the ever-evolving landscape of investment research, maximizing returns while minimizing costs is paramount. Leveraging firsthand perspectives from first-hand, company or industry operators can radically transform your market research from reactive to proactive. AlphaSense, a leading market intelligence platform , has disrupted the expert call landscape with its powerful AI-based expert transcript library and flat pricing for Expert Call Services.

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How social listening for pharmaceutical and healthcare companies

Infegy

Competition is fierce in the pharmaceutical and healthcare industry. With dozens of companies competing to catch the attention of both patients and healthcare providers, it can be a challenge to differentiate your brand.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Good Data Quality Is the Secret to Successful GenAI Implementation

Dataversity

You wouldn’t build a house without a concrete foundation. So why are many technology leaders attempting to adopt GenAI technologies before ensuring their data quality can be trusted? Reliable and consistent data is the bedrock of a successful AI strategy. Incomplete or inconsistent data prompts GenAI models to propose equally unreliable outputs, calling the basic […] The post Good Data Quality Is the Secret to Successful GenAI Implementation appeared first on DATAVERSITY.

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Will AI kill jobs? History says otherwise

CIO

In April 1860, the Pony Express launched its operation to much fanfare. Using a series of riders on horses to relay messages from Missouri to California, it became an instant icon of the Wild West. The service lasted all of eighteen months. The Pony Express couldn’t compete with the transcontinental telegraph, completed in 1861, which delivered messages in a fraction of the time.

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Revol One has officially entered the annuity market

Wink Intel

Revol One Financial has officially entered the annuity market, and launched their products! They are offering a MYGA, a MYGIA (think a MYGA with an indexed twist), and an indexed annuity. For all the deets, check them out on Wink, Inc. ‘s AnnuitySpecs tool. We’ve got you covered! -sjm The post Revol One has officially entered the annuity market appeared first on Wink, Inc.

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Ascend 2024

Splash BI

June 17-20, 2024 Caesar’s Palace, Las Vegas Booth – # 501 Where the World of Oracle Reporting All Comes Together Join us at Ascend 2024! SplashBI is excited to be a Platinum sponsor at this premier gathering of Oracle reporting professionals. Visit us at booth #501 to explore cutting-edge insights and innovations that can transform your approach to data.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How to Retain Your Best Online Distributors with MAP Monitoring

Data Hut

Online retail is constantly changing and requires adaptation. Customers quickly move between social media, brand websites, and online markets. Providing a consistent brand experience is critical. Establishing solid relationships with distributors to connect your brand to a broad audience is essential for success in this rapidly growing marketplace. One of the most effective strategies for ensuring mutual success and loyalty with your distributors is implementing Minimum Advertised Price (MAP) p

Retail 52
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Time to digitize all landlines, once and for all (of us)

CIO

There has been a public challenge to the fact that AT&T is retiring its copper landlines in the state of California. This issue, however, is much bigger than the state of California and AT&T. It is not only national but global as well. In the US alone, there are estimates from 35 million to 100 million landlines still in operation (depending on how you count them), about 14 million of which are business lines.

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Preparing for La Niña: Adopting Predictive Maintenance Before Hurricane Season

Dataversity

With a La Niña watch issued for the summer, businesses operating in hurricane-prone regions face heightened concerns about the impending storm season. La Niña heavily impacts the wind shear and atmospheric conditions over the Atlantic, where most hurricanes form thanks to its warm waters. It’s rare to go a year without a hurricane hitting some part of […] The post Preparing for La Niña: Adopting Predictive Maintenance Before Hurricane Season appeared first on DATAVERSITY.

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Product Updates – March&April 2024

Engage3

Product Updates: CIM and PIM March & April 2024 See What's New Competitive Intelligence Management Mobile Apps Missions V2 received numerous stability improvements to enhance the overall reliability of the app as well as enhanced increasing the price input limit to 10k prices. Product Linking Many customers have verified that the newly implemented caching logic has improved load times across Recent customer feedback has validated the positive impact of a new caching logic that improves load

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A Practical Guide to Business Intelligence Governance

Speaker: Marius Moscovici, CEO Metric Insights & Mike Smitheman, VP Metric Insights

While the proper governance of data is clearly critical to the success of any business intelligence organization, focusing on data governance alone is a huge mistake. Organizations continually fail to generate ROI on their governance initiatives because they are too narrow in scope. To be effective, Business Intelligence (BI) governance must cover both data and visualizations.

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Build lasting loyalty in legal marketing with the "Show Me You Know Me" approach

Vable

Before we get started, have you read any memorable books recently? I can recommend Lessons in Chemistry by Bonnie Garmus! It covers wonderfully disparate themes - chemistry, gender politics, cooking, life in 1950s America and an unlikely “speaking” dog. The positive emotional flavour lingers long after you’ve finished it! For me, that’s the sign of a great story.

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Cybersecurity e NIS2: come si muovono i CIO per dormire sonni (un po’) più tranquilli

CIO

La cybersecurity toglie il sonno ai CIO? Sicuramente la grande maggioranza dei Chief Information Officer definisce “priorità numero uno” la sicurezza dei sistemi IT aziendali. Questa attenzione massima rispecchia la consapevolezza che le cyber-minacce sono sempre più numerose e preoccupanti. L’ultimo Rapporto Clusit ha contato 2.779 incidenti gravi a livello globale nel 2023 (+12% rispetto al 2022), di cui 310 in Italia, ovvero l’11% del totale mondiale e un incremento addirittura del 65% in un

Security 661
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Brokerage, Annuities Industries Make Last-Ditch Effort To Delay DOL Fiduciary Rule

Wink Intel

With the Department of Labor’s latest fiduciary rule on a path to be finalized by the end of the month, 11 broker-dealer, annuities and insurance trade groups made one last effort today to get the agency to delay finalizing the rule and continue the public input process. In a letter sent today to the White House, DOL Acting Secretary Julie Su and Office of Management and Budget Director Shalanda Young, the 11 industry associations, including the Financial Services Institute (FSI) and Insured Re

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SCIP IntelliCon Nashville 2024 Day Two

SCIP

Get Ready for Day Two We are kicking Tuesday off with a brief welcome from SCIP's CEO, Paul Santilli, immediately followed by our Keynote Session: C-Level Visions: Navigating the Future Business Landscape by Richard Sear. We hope you enjoy the rest of our robust Tuesday filled with engaging General Sessions, informative Academic Modules, and quality Breakout Sessions.

SCIP 40
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.